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COMEDY CENTRAL® Unveils CC Studios And Names Allison Kingsley As Vice President Of Digital Development To Run New Division



    COMEDY CENTRAL® Unveils CC Studios And Names Allison Kingsley As Vice
             President Of Digital Development To Run New Division

CC Studios to Create Original Content with a Social Strategy Integrated at
Every Stage of Development

PR Newswire

NEW YORK, Jan. 31, 2013

NEW YORK, Jan. 31, 2013 /PRNewswire/ --  COMEDY CENTRAL has created CC
Studios, a new, in-house creative initiative that will develop content,
concepts and talent for digital platforms, it was announced today by Kent
Alterman, President, Content Development & Original Programming, COMEDY
CENTRAL and Erik Flannigan, Executive Vice President, Digital Media, Viacom
Entertainment Group.  Allison Kingsley has been named Vice President of
Digital Development, COMEDY CENTRAL and will oversee CC Studios and the
development of original digital content for the #1 brand in comedy.

CC Studios will serve as a destination where comedy and technology collide
across multiple platforms to produce original shareable content for
millennials.  The goal is to provide a creative playground for the comedy
community where comedians, directors, writers and animators can develop and
cultivate their passion projects and further engage their peers and fans.  CC
Studios will offer a home for established talent, as well as strive to nurture
new voices, concepts and future franchises, all with social strategies
integrated into every stage of development.  Kingsley and her CC Studios team
are additionally responsible for developing and initiating branded
entertainment projects in collaboration with COMEDY CENTRAL's integrated
marketing and sales teams.

"Allison uses techy words I don't understand, so I know she's the right person
for the job," says Alterman.  "Plus, as an added bonus, she has a great comedy
sensibility."

"Allison not only gets the Comedy Central filter, but she is helping to expand
it by developing content beyond video as well," said Flannigan. "CC Studios
talent will be playing with everything from animated GIFs to voice mail to
comic strips."

"CC Studios is an outlet for veteran and upcoming comedians to develop and
incubate their ideas for whichever platform best serves the content," said
Kingsley.  "We're excited to launch a supportive environment where the talent
community can be inspired by social media and technology to create the work
they love."

Projects currently available for viewing and in development include:

  o "Couched"
    Host Ben Hoffman spends a weekend crashing in a house full of college
    dudes.  Ben's mission: get to know the typical Comedy Central fan as he
    prepares for production of his own show – "The Ben Show" (debuting
    February 28 on Comedy Central).

 

  o "Bro-Dependent"
    H. Michael Croner and Greg Worswick of the renowned Groundlings comedy
    troupe play Zack and Anderson – best friends who are equal parts
    douchebag, idiot and hopeless bromantic.

 

  o The Lucas Brothers - Title TBD
    Co-hosts Keith and Kenny bring their laid back twist to a morning show. 
    Featuring sketches, interviews and guests like NBA stars Reggie Evans,
    Andray Blatche and Iman Shumpert, the show will tackle the guys' favorite
    subjects - sports, music and video games. 

 

  o "Behind Amy Schumer"
    A web series that gives "behind the scenes" insight into the life of
    burgeoning superstar Amy Schumer as she creates and stars in her first TV
    series ("Inside Amy Schumer" premieres on Comedy Central in April).

Before joining COMEDY CENTRAL, Allison Kingsley was Vice President, Digital at
Ovation, where she was responsible for the day-to-day management of the
department, including fiscal and editorial oversight of Ovationtv.com,
integrating on-air/branded initiatives into the digital platform, developing
the award-winning Ovation social community of artists, and supervising growth
of all social media platforms.

In the digital environment, Kingsley was also the General Manager and
Co-Founder of Bushleaguetv.com, a comedic sports and video game site funded by
DECA and designed for the 18-34 male demo.

In addition to her strong digital media skills, Kingsley has had an extensive
background in television production and comedy development.  Her producing
experience includes the series "Significant Others" on Bravo and "Freeride"
for Fox, both created by Rob Roy Thomas, along with pilots for Fox and VH1. 
Theatrically, Kingsley produced the long-running comedy "Beverly Winwood
Presents: The Actors Showcase," which featured a cast of 20 comedians
including Melissa McCarthy, Jennifer Coolidge, Nat Faxon, Jim Rash and was
directed by Tony Sepulveda.  She also served as Executive Director of The
Groundlings, managing the famed comedy club and improvisation school.

Available on-air, online and on-the-go, COMEDY CENTRAL (www.cc.com) is the #1
brand in comedy and is owned by, and is a registered trademark of, Comedy
Partners, a wholly-owned unit of Viacom Inc. (NASDAQ: VIA and VIAB).  For
up-to-the-minute and archival press information and photographs visit COMEDY
CENTRAL's press Web site at www.cc.com/press and follow us on Twitter
@ComedyCentralPR for the latest in breaking news updates, behind-the-scenes
information and photos.

Viacom (NASDAQ: VIA, VIAB) is home to the world's premier entertainment brands
that connect with audiences through compelling content across television,
motion picture, online and mobile platforms in more than 160 countries and
territories.  With approximately 170 media networks reaching more than 600
million global subscribers, Viacom's leading brands include MTV, VH1, CMT,
Logo, BET, CENTRIC, Nickelodeon, Nick Jr., TeenNick, Nicktoons, Nick at Nite,
COMEDY CENTRAL, TV Land, Spike TV and Tr3s.  Paramount Pictures, America's
oldest film studio and creator of many of the most beloved motion pictures,
continues today as a major global producer and distributor of filmed
entertainment.  Viacom operates a large portfolio of branded digital media
experiences, including many of the world's most popular properties for
entertainment, community and casual online gaming.  For more information about
Viacom and its businesses, visit www.viacom.com.

SOURCE COMEDY CENTRAL Corporate Communications

Website: http://www.comedycentral.com
Contact: Aileen Budow, +1-212-767-3952, aileen.budow@cc.com; or Allie Lee,
+1-310-407-4719, allie.lee@cc.com
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