Southwest Media Group Announces Lineup for "Immersion 2013"

         Southwest Media Group Announces Lineup for "Immersion 2013"

Forrester, Pandora, Microsoft, Google and more featured at digital media event
Feb. 6-7 in Dallas

PR Newswire

DALLAS, Jan. 31, 2013

DALLAS, Jan. 31, 2013 /PRNewswire/ --Southwest Media Group, a Dallas-based
media and marketing services company, announces a stellar lineup of
advertising's leading minds for its fourth-annual experiential digital summit,
"Immersion 2013: Explore Your Digital Soul," Feb. 6-7, 2013, at The House of
Blues in Dallas.

Companies from Microsoft to Shazam will explore the rapidly changing media
technology landscape in a series of keynotes, fireside chats, "ignite" mini
sessions and "Immersion Rooms" that plunge attendees into the latest
innovations and tools in media. Attendees will click, point, tap and text
their way through the sessions, guided by experts in the field.

Featured speakers include: Forrester Research Principal Analyst James
McQuivey, Ph.D., author of "Digital Disruption"; MediaPost writer, author and
radio/TV host Bob Garfield; "Data, A Love Story" author Amy Webb; Pandora's
Tom Conrad; and MTV Research Director Danniele Meglen.

In addition, attendees can participate in sessions with such companies as
Microsoft, leading the way through the interactive living room; Jingit,
discussing new developments in mobile payment systems; Google, going behind
the scenes of "Project Re: Brief," which will be screened; with additional
presentations from Hulu, C3, Myspace and Tremor Video. A full schedule can be
found on Southwest Media Group's website.

"We are honored to have these influential and cutting-edge vendors participate
in Immersion 2013: Explore Your Digital Soul. They are truly paving the way to
the future of communications and media," said Southwest Media Group Chief
Strategic Officer Steve Thomas. "Attendees, from C-level executives to
students, will come away with a solid foundation and understanding of the
future of digital media and how they can leverage new platforms and
technologies going forward."

Registration will remain open until Feb. 5. For more information on Immersion
2013, go here or call Steve Thomas at 214-561-5631.

About Southwest Media Group
Award-winning Southwest Media Group is a digitally centered strategic media
and marketing communications solutions company and one of the region's leading
media service agencies, providing strategic planning and buying across all
media. The top-ranking agency named in The Dallas Morning News' annual "Top
100 Places to Work 2012" special section, Southwest Media Group will place
nearly $200 million in media in 2013 for clients like Whataburger, Dillard's,
Dave and Buster's, Michaels, Texas Health Resources and Visit Orlando, among


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SOURCE Southwest Media Group

Contact: Kristen Kauffman,, +1-214-379-7000
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