And the Ruby Goes to ... Second Annual Redbox(R) Movie Awards Celebrate What
America Watched and Loved in 2012, Announce #1 Movie
Fan Photo Contest
OAKBROOK TERRACE, IL -- (Marketwire) -- 01/31/13 -- With
movie-awards season in full swing, Redbox announced its second-annual
Redbox Movie Awards. For the second straight year, Redbox customers
-- rather than film critics -- decided what movies and actors will
win the coveted "Ruby" statuette, based both on their rentals and
responses to a Redbox Movie Awards poll.
Redbox is premiering three animated videos to announce the 2012
Redbox Movie Awards winners, based on 2012 rentals and more than
30,000 survey responses. The first video is streaming now at
redbox.com/MovieAwards and features the category winners for the
most-rented comedy, action, drama, horror and family movies. A second
video, debuting on February 4, will announce winners in categories
like favorite hero, villain, animated character and dance scene, as
voted by Redbox fans.
Redbox will unveil a third and final video on February 8, revealing
the most-rented actor and actress and officially announcing America's
most-rented Redbox movie of 2012.
For the first time, Redbox is giving movie lovers a chance to be a
part of the event, with the launch of its #1 Movie Fan photo contest
at redbox.com/MovieAwards. The contest encourages entrants to submit
photos showing how they love movies more than anyone else -- in
whatever creative ways they want to do it. Redbox will accept entries
now through February 9, 2013. One lucky winner will get a Sony home
theater system, a Ruby statuette and more. The grand prize is valued
No one will go home empty-handed on awards night. To celebrate the
nation's favorite movies, thru 2/28 consumers can text RUBY to 727272
for a deal on their rental night. (Promo code expires 2/28/2013 at
11:59:59 CT. WHEN YOU TEXT RUBY TO 727272, YOU'LL GET UP TO 2
MESSAGES. 2 messages a week. Message & data rates may apply. Text
STOP to cancel, HELP for help.)
With upwards of 2 billion movies rented to date and more than 68
percent of the U.S. population living within a five-minute drive of a
Redbox location, Redbox has a pulse on what Hollywood movies America
wants to watch.
For more information about the Redbox Movie Awards and the #1 Movie
Fan photo contest, visit redbox.com/MovieAwards.
Redbox Automated Retail, LLC, a wholly owned subsidiary
of Coinstar, Inc. (NASDAQ: CSTR), offers new-release DVD, Blu-ray
Disc(TM) and video-game rentals through its network of conveniently
located, self-service kiosks. Redbox has rented more than 2 billion
discs and is available at approximately 42,400 kiosks across 34,600
locations nationwide, including leading grocery, drug and convenience
stores, and select Walgreens, Walmart and McDonald's locations in
some markets. For more information, visit redbox.com.
Press spacebar to pause and continue. Press esc to stop.