EMC Announces Enhanced Greenplum Big Data Analytics Appliance

        EMC Announces Enhanced Greenplum Big Data Analytics Appliance

Industry's First Appliance-Based Unified Analytics Platform Gets 70+ Percent
Performance Boost, Increases Flexibility Utilizing Both MPP Database and
Hadoop Distribution

PR Newswire

SAN MATEO, Calif., Jan. 30, 2013

SAN MATEO, Calif., Jan. 30, 2013 /PRNewswire/ --

News Summary:

  oThe new EMC^® Greenplum^® Data Computing Appliance (DCA) Unified Analytics
    Platform (UAP) Edition for Big Data analytics brings new flexibility in
    providing Greenplum's MPP database and Hadoop distribution in a single
    appliance. This greatly expands the analytics capabilities and solution
    flexibility for enterprises at a fraction of the total cost of ownership
    of competitive products from Oracle, IBM, HP or Teradata.
  oOffers 70+ percent performance gains over the prior generation for data
    loading and scanning, and 100 percent performance increases for concurrent
    query workloads, maintaining Greenplum's standing as the industry's
    leading analytics performance for large, mixed workloads. 
  oNew options for enterprise-reliable deployments include integration with
    EMC Isilon scale-out NAS storage for achieving enterprise-class data
    protection, availability and storage efficiency.

Full Story:

EMC Corporation (NYSE: EMC) today enhanced the industry's first
appliance-based unified Big Data analytics offering, the EMC^® Greenplum^®
Data Computing Appliance (DCA), with a redesign of its analytics-optimized,
scalable systems that are used for statistical analysis, predictive modeling
and machine learning. Exploding data volumes, new data types and ever-growing
competitive challenges have led to radical changes in analytical technologies
and a new approach to exploiting data. Decades-old legacy architectures for
data management and analytics are inherently unfit for scaling today's Big
Data volumes. The combination of burgeoning amounts of data, broad diversity
in type and structure, and the need for complex mathematics to unlock value
from data have overwhelmed traditional architectures and led to emergence of a
new class of analytical platforms.

To address these priorities, the new EMC^® Greenplum^® Data Computing
Appliance (DCA) Unified Analytics Platform (UAP) Edition analytics appliance
enables analysis of both structured and unstructured data together within a
single integrated appliance. The new DCA integrates Greenplum Databases for
analytics-optimized SQL, Greenplum HD for Hadoop-based processing and
Greenplum partner business intelligence, ETL, and analtyics applications
within a single appliance. The integrated solution greatly expands the
system's analtyics capabilities and solution flexibility at a fraction of the
total cost of ownership of competitive "product portfolio" strategies from
Oracle, IBM or Teradata.

Industry-Leading Price/Performance

The new DCA offers the power of a massively parallel processing (MPP)
architecture, while delivering the fastest data-loading rate and the best
price/performance ratio in the industry—without the complexity and constraints
of proprietary hardware. It delivers 70+ percent performance gains over the
prior generation for data loading and scanning, and 100 percent performance
increases for concurrent query workloads, maintaining Greenplum's standing as
the industry's leading analytics performance for large, mixed workloads.
Enterprises can grow their DCAs as their demand for processing capacity grows
or as their analytics requirement evolves.

EMC Storage Integration for High Availability

The Greenplum DCA provides increased system and data availability through
simple integration with EMC's market-leading storage solutions. Integrating
the DCA withEMCData Domain deduplication storage systems provides backup and
recovery for Greenplum Database modules at rates up to 13 TB/hour, with
services for wide-area replication for enhanced disaster recovery.

The new DCA provides both HDFS triple-redundant storage ondirect-attach
devices, as well as integration with EMC Isilon Scale-out NAS toprovideHDFS
storage that also provides data protection using snapshots,mirroring, backup,
recovery and replication. Isilon also simplifies dataloading andpermits
independent scaling of compute and storage resources. UsingData Domain and
Isilon, EMC customers can leverage their existing expertise andinvestments to
assure enterprise data protection as they move into big dataanalytics.

Executive Quotes

Josh Klahr, vice president of products, Greenplum, a division of EMC

"Enterprises looking to make strategic investments in a Big Data platform need
to consider the breadth of capabilities required of a complete solution—high
speed data ingestion, support for structured and unstructured data, interfaces
for data scientists as well as business intelligence users, and the ability to
scale horizontally as data volumes grow. Customers can take advantage of the
new DCA to increase the performance of Greenplum Database for best-in-class
SQL processing and data loading, and also leverage the innovative capabilities
of Greenplum's Hadoop distribution (GPHD). With the release of the DCA Unified
Analytics Platform Edition, we are continuing our history of innovation—with
improved options for Hadoop deployments leveraging EMC Isilon's scale-out NAS
storage, enhanced partner ecosystem support including such partners as SAS and
Informatica."

Availability

The EMC Greenplum DCA and all its modules and features are available now.

Additional Resources

  oLearn more about the Greenplum Data Computing Appliance (DCA)
  oTweet: EMC Greenplum's DCA gets major upgrade #bigdata
  oFor the latest industry news, research, webcasts and use cases covering
    Big Data, analytics, and the data scientist community visit theGreenplum
    Media Center
  oConnect with EMC viaTwitter,Facebook,YouTube,LinkedInandGreenplum

About Greenplum, a division of EMC

Greenplum, a division of EMC, is driving the future of Big Data analytics with
breakthrough products that harness the skills of data science teams to help
global organizations realize the full promise of business agility and become
data-driven, predictive enterprises. The division's products include
Greenplum^® Unified Analytics Platform, Greenplum^® Data Computing Appliance,
Greenplum^® Database, Greenplum^® Analytics Lab, Greenplum^® HD and
Greenplum^® Chorus^™. They embody the power of open systems, cloud computing,
virtualization and social collaboration, enabling global organizations to gain
greater insight and value from their data than ever before possible. Learn
more at www.greenplum.com

About EMC

EMC Corporation is a global leader in enabling businesses and service
providers to transform their operations and deliver IT as a service.
Fundamental to this transformation is cloud computing. Through innovative
products and services, EMC accelerates the journey to cloud computing, helping
IT departments to store, manage, protect and analyze their most valuable asset
— information — in a more agile, trusted and cost-efficient way. Additional
information about EMC can be found at  www.EMC.com.

EMC, Data Domain, Greenplum, Greenplum Chorus, Greenplum Database and Isilon
are registered trademarks or trademarks of EMC Corporation in the United
States and other countries. All other trademarks used herein are the property
of their respective owners.

SOURCE EMC Corporation

Website: http://www.emc.com
Contact: David Oro, +1-415-885-9898, emc@orogroup.com
 
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