Matchbox CEO Joins Panel Discussion: Selling to Higher Education Shares Experiences at LearnLaunch Conference at MIT Business Wire BOSTON -- January 30, 2013 Matchbox, Inc, a company that enables college admissions offices to evaluate applications with greater efficiency on their award winning iPad platform, announced today that founder and CEO Stephen Marcus will join a panel at the LearnLaunch conference this Friday, February 1st, at the MIT Tang Center. Marcus, a formerMIT admissions committee member turned mobile admissions evangelist, returns to his alma mater to discuss selling into higher education. Citing examples from Matchbox’s successful marketing and sales efforts to college admissions offices, Marcus will share lessons learned, how to reach the right people, and ways to reduce friction in the sales cycle. He will be joined by representatives from Brown University, Educate Online, Good Harbor Partners, and Jenzabar. The panel is part of the LearnLaunchconference titled Across Boundaries: Innovation & The Future of Education. The conference will examine the potential of technology to tangibly improve learning and educational access, as well as explore market and investment opportunities. LearnLaunch anticipates 300 conference participants, including entrepreneurs, educators, students, and investors. About Matchbox Matchbox disrupts the undergraduate and graduate admissions process by replacing outdated software and systems with an iPad app for application review. With a streamlined system, our customers gain a competitive advantage by arriving at admissions decisions faster which gives them visibility into the incoming class sooner. The earlier perspective enables admissions officers to proactively adjust their recruitment efforts, improving yield and increasing tuition revenue. Founded in 2011 by former college admissions professionals, Matchbox already has more than a dozen customers including the graduate programs at MIT and UCLA as well as the undergraduate programs at University of Dayton and Colorado College. Matchbox is Headquartered in Boston, MA. Learn more www.matchbox.net Contact: Matchbox Chris Bondhus, 617-379-0265 VP Marketing email@example.com
Matchbox CEO Joins Panel Discussion: Selling to Higher Education
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