Pizza Hut Becomes First Pizza Chain To Surpass 10 Million Facebook Fans
DALLAS, Jan. 30, 2013
Milestone Honored with 14-foot tall "Like" Icon Constructed out of Pizza Boxes
DALLAS, Jan. 30, 2013 /PRNewswire/ --Along with being the world's largest
pizza company, Pizza Hut can now add another achievement to its portfolio:
First pizza brand to surpass 10 million likes on Facebook.
The brand's Facebook page, facebook.com/pizzahut ,eclipsed the mark in five
years, having launched the social media page in 2007. Pizza Hut also is a
category frontrunner in followers on Twitter, subscribers on YouTube and is
one of the most active brands on Instagram and Pinterest.
In celebration of the Facebook achievement, Pizza Hut has erected a one of a
kind "monument" of massive proportions at its corporate headquarters in Plano,
TX. The company constructed a 14-foot tall Facebook "Like" thumb icon made
entirely out of the brand's famed pizza boxes. In all, more than 500 boxes
were strategically placed atop one another to make a pixilated-looking Like
thumb. The structure was even marveled at and approved by Facebook.
"We take great pride in being a fan favorite in hometowns across America as
well as on Facebook," said Doug Terfehr, Director of Public Relations, Pizza
Hut. "This is another crowning achievement for our brand online and it's made
extra special because this is only made possible through the passion and
support of our fans."
A time lapse video showcasing construction of the thumb is can be found on the
company's YouTube channel. This mark is another notch in what will be one of
the busiest weeks of the year for the pizza maker. Pizza Hut is gearing up for
its busiest day of the year on Sunday, Feb. 3, in which the brand expects to
sell more than 16 million slices of pizza, more than any other pizza chain.
The company also will debut be a new commercial during the Big Game on Sunday,
one that was crowd-sourced using fan contest videos uploaded to its Facebook
More information about Pizza Hut can be found at www.Pizzahut.com.
About Pizza Hut
Pizza Hut, America's Favorite Pizza, delivers more pizza, pasta and wings than
any other restaurant. The only pizza company to be named a top ten franchise
in 2012 by Entrepreneur Magazine, Pizza Hut began 50 years ago in Wichita,
Kansas, and today operates nearly 10,000 restaurants in more than 90
countries. Pizza Hut, Inc. is a subsidiary of Yum! Brands, Inc. (NYSE: YUM).
To check out what's new at Pizza Hut visitPizzaHut.com, or keep up with the
brand via its social media channels at social.PizzaHut.com.
SOURCE Pizza Hut
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