Trulia Announces Continuous Data Cycle to Deliver the Most Accurate Real
Updated Data Cycle Refreshes Listing Data on Trulia in as Little as 10 Minutes
SAN FRANCISCO -- January 29, 2013
Trulia (NYSE: TRLA), a leading online marketplace for home buyers, sellers,
renters, and real estate professionals, today announced enhancements to its
data processing framework, enabling continuous data cycle processing and
updating for property information displayed on the site.
In addition to prominent online exposure, reporting, and free leads, MLSs that
provide direct data feeds to Trulia will benefit from continuous data
processing. This new framework ensures high-value listing
information--including property price, listing address, and basic property
details like the number of bedrooms, bathrooms, open house times, and photo
updates--are refreshed on Trulia in as little as 10 minutes.
“It is an obvious advantage to consumers and to our listing brokers to display
only the most current information in Internet advertising. Brokers now see
their listing changes updated on Trulia in near real-time,” said MRED CEO Russ
Bergeron. “These changes help the real estate practitioner throughout our
Chicagoland market to more effectively market their properties and ensure
consumers receive the most up-to-date information while searching for their
“Our new data processing framework is far more efficient and reliable,
allowing us to update more feeds and more listings on a continuous basis
throughout the day,” said Alon Chaver, VP Industry Services at Trulia. “We’re
investing significant engineering and product resources to improve the
accuracy and freshness of listings on Trulia as part of our long-term
commitment to solving one of the industry’s toughest challenges. Providing the
freshest and most accurate listings to consumers is critical and requires
ongoing collaboration with our partner brokers and MLSs. We are committed to
continually working together to best serve the needs of buyers and sellers
searching for property information and connecting them with agents online.”
The data processing upgrades are part of an ongoing effort to provide the best
possible search experience for consumers and ensure accurate and timely
property data for real estate professionals marketing their listings.
About Trulia, Inc.
Trulia (NYSE: TRLA) gives home buyers, sellers, owners, and renters the
inside scoop on properties, places, and real estate professionals. Trulia has
unique info on the areas people want to live that can't be found anywhere
else: users can learn about agents, neighborhoods, schools, crime, commute
times, and even ask the local community questions. Real estate professionals
use Trulia to connect with millions of transaction-ready buyers and sellers
each month via our hyper-local advertising services, social recommendations,
and top-rated mobile real estate apps. Trulia is headquartered in downtown San
Francisco. Trulia is a registered trademark of Trulia, Inc.
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