Chrysler Group LLC Celebrates Seven 2012 Motorsports Championships

      Chrysler Group LLC Celebrates Seven 2012 Motorsports Championships

Championship Winning Vehicles and Drivers Visit Company Headquarters

PR Newswire

AUBURN HILLS, Mich., Jan. 29, 2013

AUBURN HILLS, Mich., Jan. 29, 2013 /PRNewswire/ --

  oChrysler Group LLC celebrates seven motorsports championships won in 2012
    for Mopar and SRT Motorsports programs with Dodge, Fiat, and Ram in
    NASCAR, NHRA, USAC and SCCA series
  oChampionship drivers visit Chrysler Group Headquarters in Auburn Hills,
    Mich., to meet employees and sign autographs
  oSeven Championship winning vehicles on display

After earning seven motorsports championship series titles in 2012, Chrysler
Group LLC today celebrated those achievements by displaying the winning
vehicles and inviting their championship drivers to their headquarters in
Auburn Hills, Mich., to meet and sign autographs with company employees.

(Photo: )

The event celebrated a year of motorsport series titles won by Mopar and SRT
Motorsports programs with Dodge, Fiat and Ram vehicles in the NASCAR, NHRA,
USAC and SCCA racing series. They include the 2012 NASCAR Sprint Cup
Championship, won in a Dodge Charger by Brad Keselowski and Penske Racing,
along with two 2012 NHRA Championship titles by Pro Stock driver Allen Johnson
in his Dodge Avenger and Funny Car driver Jack Beckman in his Don Schumacher
Racing Dodge Charger R/T.

"Following a spectacular season of motorsports for the Chrysler Group in 2012
with our seven championships between SRT and Mopar, we're excited to celebrate
and show our appreciation for our champion drivers with our employees," said
Ralph Gilles, President and CEO – SRT Brand and Motorsports, Chrysler Group
LLC. "Every championship effort can be traced back to outstanding teamwork,
and without the hard work of our dedicated employees none of these wins would
be possible. This is our way to personally thank as many of them as possible."

"All of us at Mopar are very proud of these championships, the drivers and
teams, as well as the efforts by everyone behind the scenes to showcase the
strength of our products," said Pietro Gorlier, President and CEO – Mopar,
Chrysler Group's service, parts and customer-care brand. "Mopar-powered cars
either led or were near the front of the field all year and it was tremendous
to watch all our drivers and teams battle for wins and have efforts rewarded
with championships titles, highlighting Mopar's 75th anniversary year. We look
forward to building on that success again this season."

Also contributing trophies to the mantle are 2012 USAC Traxxas Off-Road
Championship Pro4 driver Ricky Johnson and Pro2 driver Bryce Menzies, who
earned their titles in Mopar-powered Ram trucks. Adding to the final title
count are championship wins by DJ Kennington and his Dodge Challenger in the
NASCAR Canadian Tire series, as well as Jonathan Start and his Fiat 500 in the
SCCA B-spec series.

Mopar-first Features
Mopar has introduced numerous industry-first features including:

  oVehicle-information apps: first to introduce smartphone
    vehicle-information applications, a new channel of communication with
  oElectronic owner manuals: first to introduce traditional owner manuals in
    a DVD and brief user-guide format and first to offer complete
    vehicle-information kits in Spanish
  oWi-Fi: first to offer customers the ability to make their vehicle a
    wireless hot spot
  oWireless charging: first to introduce in-vehicle wireless charging for
    portable devices
  oElectronic Vehicle Tracking System (EVTS): first to market with a new
    interactive vehicle tracking device that sends owner a text when vehicle
    is driven too fast or too far based on pre-set parameters
  o2011 Mopar Challenger Drag Pak: first to introduce a 500-plus cubic-inch
    V-10 drag-race package car
  oBrand-specific customer care telephone lines: first to offer Sunday
    service hours for customers
  oWiTECH: first to support vehicle diagnosis and software updates leveraging
    off-the-shelf personal computers and a dedicated wireless tool network

About the Mopar Brand
Mopar is Chrysler Group LLC's service, parts and customer-care brand. With the
creation of the Chrysler Group and Fiat S.p.A partnership, Mopar is extending
its global reach, integrating service, parts and customer-care operations in
order to enhance dealer and customer support worldwide. Combined with Fiat
S.p.A, Mopar's global portfolio includes more than 500,000 parts and
accessories that are distributed in more than 130 countries. Mopar is the
source for all genuine parts and accessories for Chrysler Group and Fiat SpA

Mopar parts are unique in that they are engineered with the same teams that
create factory-authorized vehicle specifications for Chrysler Group and Fiat
SpA vehicles — a direct connection that no other aftermarket parts company can
provide. A complete list of Mopar accessories and performance parts is
available at

More than 75 Years of Mopar
Mopar (a simple contraction of the words MOtor and PARts) was trademarked for
antifreeze product in 1937. The Mopar brand made its mark in the 1960s — the
muscle-car era. The Chrysler Corporation built race-ready Dodge and Plymouth
"package cars" equipped with special high-performance parts. Mopar carried a
line of "special parts" for super-stock drag racers and developed its racing
parts division called Mopar Performance Parts to enhance speed and handling
for both road and racing use. The brand has expanded to include technical
service and customer support.

About SRT Motorsports
The engineering expertise within SRT extends well beyond our high-performance
street vehicles. Technical support for Chrysler Group's motorsports programs
is provided by the astute engineers at SRT, where lessons learned on the race
track directly translate to improved vehicles for our customers.

About SRT
The Chrysler Group's SRT (Street and Racing Technology) brand uses a
successful product development formula featuring five proven hallmarks:
awe-inspiring powertrains; outstanding ride, handling and capability;
benchmark braking; aggressive and functional exteriors and race-inspired and
high-performance interiors to remain true to its performance roots.

The SRT lineup in the 2013 model year features five vehicles that are
world-class performance contenders and bring the latest in safety technologies
and creature comforts. The Chrysler 300 SRT8, Dodge Challenger SRT8 392, Dodge
Charger SRT8 and Jeep Grand Cherokee SRT8 are joined by the SRT flagship Viper
and Viper GTS models, which are making their highly anticipated return to the
high-performance sports car market.

SOURCE Chrysler Group LLC

Contact: Pat Caporali, +1-248-512-3156 (office), +1-248-202-5841 (cell),; or Dan Reid, +1-248-512-0366 (office),
+1-248-202-7697 (cell),
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