Libratone Brings Gorgeous Sounds and Ultimate Portability to Wireless Speakers for Android and Windows Devices

Libratone Brings Gorgeous Sounds and Ultimate Portability to Wireless Speakers 
for Android and Windows Devices 
COPENHAGEN, DENMARK -- (Marketwire) -- 01/29/13 --  Libratone today
announced a free software update that increases the performance and
versatility of the Libratone Zipp, Live and Lounge wireless speakers
across multiple device platforms, as well as enhancing the product
lineup's existing capabilities for the Apple iOS.  
With this update, Android and Windows users now will be able to see,
hear and feel the attractive design and audiophile-grade sounds of
the Libratone family of wireless speakers, which have been available
since 2011 for consumers with iPhones and iPads. The update also
extends PlayDirect technology, originally developed for Libratone
Zipp, to the Libratone Live and Lounge, enabling the speakers to work
without the need for a Wi-Fi network or complicated setup. Applying
the update is easy by downloading or updating the Libratone iPhone
app.  
"This update underscores our commitment to continually innovate our
products, deliver uncompromising quality and expand our customers'
options for making the most of their music," says Tommy Andersen, CEO
of Libratone. "The very essence of Libratone is freedom, and through
this update many more people will be able to set their music free." 
According to research from IDC, the market for wireless audio
equipment is likely to top $4.5 billion by 2015. At the same time,
the rapid adoption of smartphones and tablets has created increasing
demand for both portability and high-quality sounds from wireless
speakers, which consumers use in their homes, offices and everywhere
they travel. 
Libratone's wireless speakers have always been designed to work
seamlessly with Apple's iPhone and iPad but now also support DLNA
technology -- a widely supported industry standard. This extends
compatibility to Android and Windows devices, enabling them to stream
music to Libratone's speakers through any in-home Wi-Fi network. Part
of the new update is also a Libratone Android app, which will be
available for download in February 2013. 
PlayDirect works in conjunction with both AirPlay and DLNA
technology, creating a direct Wi-Fi connection between the Libratone
wireless speaker and any compatible device. Whether co
nnected through
Airplay, DLNA or using PlayDirect, Libratone wireless speakers
deliver an unparalleled audio experience.  
The update is applicable to the current family of Libratone wireless
speakers and includes improved sound performance on all three units: 
Libratone Zipp -- It leaves the house
 The fashionable Libratone Zipp
not only gives anyone the freedom of music anywhere, anytime, it also
features a built-in battery and leather handle for easy portability
and changeable wool covers in eight vivid colors to suit all tastes
and occasions. The Libratone Zipp was recently named an International
CES Innovations Design and Engineering Awards Honoree 2013, and has
also received a 2013 iF product design award. 
Libratone Live -- It moves around in the house
 Winner of the CES
Innovations Design and Engineering Award 2012 and the Good Design
Award 2012, the Libratone Live is a versatile and powerful wireless
sound system. FullRoom(TM) technology eliminates the so-called sweet
spot and gives you a 360 degree  sound experience. In other words,
you only need one speaker to fill a room with fantastic sound.  
Libratone Lounge -- It owns the house
 Good Design Award 2012 winner,
Libratone Lounge is a true hi-fi replacement for your living room and
is a perfect match for the television. It combines advanced
technology with five dedicated amplifiers to enhance movie and music
experiences, and the minimalistic Scandinavian design makes the sound
system add to the decor.  
Download the Libratone iphone app here:
itunes.apple.com/app/libratone/id461374277?mt=8 
NEW PRICE REDUCTION! Due to improved production cost Libratone Live,
a flexible sound system that adjusts to your lifestyle, costs $549.00
and Libratone Lounge, a true hi-fi replacement for your living room
costs $1,299.95 in a range of five handpicked colors made from
exclusive Italian wool.  
Libratone Zipp, a portable sound system, with changeable wool covers
and rechargeable battery comes in 3-pack-color boxes with two extra
wool zip-on covers included, and retails for $399.95 for a single
color box and $449.00 for a Libratone Zipp color collection box.   
About Libratone
 Libratone creates sound systems for today. That's
it! 
Our approach is a three-headed beast: Wireless technology, hi-fi
quality, and Scandinavian design -- in one sound source. 
Our goal is to add a new high-end audio dimension to the tablets,
smartphones and computers worldwide and to deliver an alternative to
clumsy stereo systems and the wire-havoc they wreak. All without
compromising the sound experience. 
Press materials can be found at: www.libratone.com/press/ 
Facebook: www.facebook.com/Libratone  
Twitter: twitter.com/Libratone 
Trademark acknowledgements
 AirPlay, iPhone and iPad are registered
trademark of Apple Inc. 
 DLNA is a registered trademark of the
Digital Living Network Alliance.
 Android is a trademark of Google
Inc.
 Libratone and FullRoom are registered trademarks of Libratone
A/S.
 Windows is a registered trademark of Microsoft Corporation in
the United States and other countries. 
Image Available: http://www2.marketwire.com/mw/frame_mw?attachid=2213976 
For more information contact: 
Meghan Gardner
Version 2.0 Communications for Libratone
mgardner@v2comms.com
O: +1 617-426-2222
M: +1 857-222-2864
@meghangardner 
International:
Kristian Kroyer
kk@libratone.com
Mobile +45 5010 2998