ThinkAnalytics Secures RDK License from Comcast

               ThinkAnalytics Secures RDK License from Comcast

Highlights:

- ThinkAnalytics licenses The Reference Design Kit from Comcast to help evolve
TV with more personalized, multiplatform entertainment experiences

- RDK initiative expedites deployment of advanced delivery platforms to drive
next-gen video services

PR Newswire

LONDON and LOS ANGELES, Jan. 29, 2013

LONDON and LOS ANGELES, Jan. 29, 2013 /PRNewswire/ --ThinkAnalytics™, the
world leader in multiplatform TV search and recommendations, today announced
it is the first recommendations engine to license The Reference Design Kit
(RDK) software stack from Comcast. The RDK is a pre-integrated software bundle
that creates a common framework for powering tru2way^®, IP or hybrid set-top
boxes (STBs), and video gateway devices. The RDK initiative is intended to
speed the development and deployment of next-gen video services such as
cloud-based functionality, and enhanced guide experiences with richer graphics
and better search capabilities. The agreement enables ThinkAnalytics to
provide software development, integration and testing services to STB and chip
manufacturers as well as MSOs who are planning to take advantage of The RDK.

"The RDK is a critical tool in our continued commitment to providing
integrated solutions that help move the industry forward in the next wave of
consumer TV interactivity," said Peter Docherty, Founder and Chief Technology
Officer, ThinkAnalytics. "Leveraging our depth and breadth of experience as
the worldwide leading provider of personalized, multiplatform recommendations,
we are proud to be the first recommendations engine currently supporting The
RDK's initiative to provide consumers with richer, multiscreen experiences in
today's rapidly-changing TV environment."

"One of our goals with The RDK program is to foster a community of innovators
focused on bringing enhanced user experiences to consumers, by providing a
platform that enables these new applications and services across a broad set
of STB, gateway, and system-on-a-chip (SoC) platforms," said Steve Reynolds,
Senior Vice President, CPE and Home Network, Comcast. "Robust and effective
search and recommendations are key for developers, operators and device
manufacturers looking to rapidly deliver more intuitive and compelling
multiscreen experiences. ThinkAnalytics' support of The RDK further
accelerates our commitment to providing the next-gen video solutions and
platforms that will propel the next evolution of TV interactivity."

ThinkAnalytics' Recommendations Engine enables broadcasters and pay-TV
operators to deliver highly personalized TV recommendations that combine
multiple sources of data (linear TV consumption, VOD, DVR, etc.) across
multiple screens (Web, tablets, mobile, social media, etc.), in more than 10
languages. ThinkAnalytics' customers include some of the world's largest
pay-TV service providers in Europe and North America, including new customers
such as Liberty Global and Cox Communications, as well as BSkyB, Virgin Media,
ITV, and Telenet.

The company provides recommendations that can be delivered to viewers through
any touch point, such as set-top box, Web, tablet, mobile, or email, from the
same centralized system. The platform goes beyond generic household-wide
content recommendations by offering individualized recommendations that are
customized for each member of the household. Additional information is
available at www.ThinkAnalytics.com.

About ThinkAnalytics
ThinkAnalytics™ is the leading provider and most widely deployed real-time
personalized content and recommendations engine in the market today, bringing
together intelligent search with comprehensive media content recommendations.
ThinkAnalytics' Recommendations Engine broadens customers' tastes with a
unique personalized experience for live linear TV, VOD and over-the-top,
delivered through multiple platforms including the set-top box, Web, IPTV,
tablet, mobile, and more. ThinkAnalytics' technology services more than 80
million viewers, across 16 countries worldwide. ThinkAnalytics is a private,
employee-owned company headquartered in the United Kingdom, and has
partnerships with leading media corporations worldwide. For more information
see: www.ThinkAnalytics.com.

SOURCE ThinkAnalytics

Website: http://www.ThinkAnalytics.com
Contact: Stacy Mitchell, JLM for ThinkAnalytics, +1-206-381-3600,
stacy@jlmpartners.com
 
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