Tempur-Pedic Unveils Innovative TEMPUR-Choice™ Mattress Collection At 2013 Las Vegas Market

Tempur-Pedic Unveils Innovative TEMPUR-Choice™ Mattress Collection At 2013 Las
                                 Vegas Market

New Collection Combines Tempur-Pedic's Most Popular Comfort Layer With a New
Level of Sleep Personalization

PR Newswire

LEXINGTON, Ky., Jan. 28, 2013

LEXINGTON, Ky., Jan. 28, 2013 /PRNewswire/ --Tempur-Pedic International Inc.
(NYSE: TPX), a leading manufacturer, marketer and distributor of premium
mattresses and pillows worldwide,  unveiled the new TEMPUR-Choice™ Collection
at this year's Las Vegas Market trade show, Jan. 28 to Feb. 1. The
TEMPUR-Choice Collection takes sleep personalization to new heights by
offering consumers "Your Bed. Your Way."

"The TEMPUR-Choice Collection makes it easier than ever for couples who can't
agree on the type of bed they like, to each get a comfort feel they love, plus
all the benefits that have made more than 7 million Tempur-Pedic owners among
the most satisfied bed owners around," said Rick Anderson, president of
Tempur-Pedic North America.

"At Tempur-Pedic, we are committed to innovation and developing new products
that better meet the unique needs and preferences of all different consumer
segments. We are dedicated to helping people sleep better and helping them
feel their best," said Anderson. "We are excited about the addition of the
TEMPUR-Choice Collection and the potential it holds to deliver unsurpassed
personalization of the sleep experience."

Redefining Comfort and Personalization: TEMPUR-Choice Collection

The TEMPUR-Choice Collection offers sleepers Tempur-Pedic's famous
pressure-relieving comfort combined with a new multi-zone adjustable support
system for personalized comfort on each side of the bed. A stylish hand-held
remote allows each sleeper to uniquely modify his or her side of the bed to
achieve the desired softness or firmness. The TEMPUR-Choice Collection also
features a dedicated Lumbar Zone control that allows sleepers to add an extra
boost of support where they want and need it most. Each sleeper can choose
from more than 120 settings – six times the comfort settings found in other
adjustable support beds. The mattresses have a built-in memory feature for
one-touch recall of a user's favorite setting.

Products in the TEMPUR-Choice Collection include the TEMPUR-Choice™ Luxe
mattress, which comes in a 14-inch profile with a 5-inch TEMPUR-Choice comfort
layer featuring the TEMPUR-ES^® material and is priced at $3,999 for a Queen
set; and the TEMPUR-Choice™ Supreme mattress, which comes in a 13-inch profile
with a 4-inch TEMPUR-Choice comfort layer featuring TEMPUR-ES material and is
priced at $3,499 for a Queen set. Both come with Tempur-Pedic's 25-year
limited warranty and will be available for purchase at authorized retailers
and through tempurpedic.com beginning in spring 2013. 

For more information on Tempur-Pedic and its products, or to find an
authorized retailer near you, visit tempurpedic.com.

About Tempur-Pedic

Tempur-Pedic International Inc. (NYSE: TPX) manufactures and distributes
mattresses and pillows made from its proprietary TEMPUR^® pressure-relieving
material. It is the worldwide leader in premium and specialty sleep. The
Company is focused on developing, manufacturing and marketing advanced sleep
surfaces that help improve the quality of life for people around the world.
The Company's products are currently sold in over 80 countries under the
TEMPUR^® and Tempur-Pedic^® brand names. World headquarters for Tempur-Pedic
International is in Lexington, Ky. For more information, visit tempurpedic.com
or call 800-805-3635.


Meredith Kish
Carmichael Lynch Spong
(212) 653-0655

SOURCE Tempur-Pedic International Inc.

Website: http://www.tempurpedic.com
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