Central Garden & Pet Company Recognized for Innovation in Pet Business
Awards with Bio Spot™ Smart Shield™ Applicator
WALNUT CREEK, Calif. -- January 28, 2013
Central Garden & Pet Company (NASDAQ: CENT) (NASDAQ: CENTA), a leading
innovator, marketer and producer of quality branded products for the lawn and
garden and pet supplies markets is proud to announce that its Bio Spot™ Smart
Shield™ Applicator was named as the most innovative product in the dog/cat
flea and tick control category by the editors of Pet Business magazine.
Launched in 2012, the Bio Spot™ Smart Shield™ Applicator is a breakthrough
topical flea and tick control delivery device with an exclusive,
patent-pending design. The applicator gets fast, effective treatment down to a
pet’s skin where bugs live, while keeping the liquid off of consumers’ hands.
The applicator delivers a more confident, secure, and easy application of Bio
Spot Defense Flea and Tick Spot On topical treatment, which starts killing
fleas and ticks in 15 minutes and helps prevent re-infestation for up to two
months. Designed with input from veterinarians and consumers, this
ground-breaking new applicator is also the first of its kind.
“Being singled out for innovation in the highly-competitive flea and tick
category is gratifying and it’s a testament to the hard work from several
functional groups at Central Garden & Pet,” said Steve LeVeau, Director of
Marketing – Animal Health for Central Garden & Pet Company. “From consumer
insights, to manufacturing, regulatory, marketing and sales, this was a
collective effort to bring a unique delivery system to the market that pet
owners said they wanted,” LeVeau continued.
“Each year, the Pet Business editors honor innovation in the pet care category
with our Industry Recognition Awards (IRA). To find our winners, the editors
of Pet Business search through vendor press releases, the aisles of the
industry’s major trade shows and even local pet store shelves to find the most
exciting and functional products the industry has to offer,” according to the
Pet Business website.
In the 11^th year of the annual Industry Recognition Awards, Pet Business
saluted the Bio Spot™ Smart Shield™ Applicator for offering pet owners a more
convenient and secure way to protect pets from fleas and ticks and allowing
the fast-acting treatment down to the pet’s skin.
About Bio Spot
Bio Spot® offers a line of high-quality products for your home, dogs, puppies,
cats and kittens that treat and control fleas and ticks. The line includes a
variety of topical treatments, shampoos, collars and sprays, which help kill
unwanted pests and prevent reinfestation of your pets, home and yard. Products
include: Bio Spot Defense™ Flea & Tick Spot On® for Dogs and Cats, Bio
Spot®Shampoo for Dogs and Puppies, Bio Spot®Flea & Tick Collar with IGR for
Dogs, Bio Spot®BreakAway®Flea & Tick Collar for Cats & Kittens, Bio Spot
Defense™Flea & Tick Spray for Dogs and Puppies, Bio Spot®Carpet Powder with
Linalool and Nylar®, and Bio Spot®Yard & Garden Spray. For more information
about Bio Spot® call (800) 234-2269 or visit www.biospot.com.
About Central Garden & Pet
Central Garden & Pet Company is a leading innovator, marketer and producer of
quality branded products for the lawn & garden and pet supplies markets.
Committed to new product innovation, our products are sold to specialty
independent and mass retailers. Participating categories in Lawn & Garden
include: Grass seed and the brands PENNINGTON®, SMART SEED® and THE REBELS®;
wild bird feed and the brand PENNINGTON®; weed and insect control and the
brands AMDRO®, SEVIN®, IRONITE® and OVER-N-OUT®; and decorative outdoor patio
products and the brands NORCAL POTTERY®, NEW ENGLAND POTTERY® and MATTHEWS
FOUR SEASONS™. We also provide a host of other regional and
application-specific garden brands and supplies. Participating categories in
Pet include: Animal health and the brands ADAMS™ and ZODIAC®; aquatics and
reptile and the brands OCEANIC SYSTEMS®, AQUEON® and ZILLA®; bird & small
animal and the brands KAYTEE®, SUPER PET® and CRITTER TRAIL®; dog & cat and
the brands TFH™, NYLABONE®, FOUR PAWS®, PINNACLE® and AVODERM®; and equine and
the brands FARNAM®, VITA FLEX® and HORSE HEALTH^TM PRODUCTS. We also provide a
host of other application-specific pet brands and supplies. Central Garden &
Pet Company is based in Walnut Creek, California, and has approximately 3,600
employees, primarily in North America. For additional information on Central
Garden & Pet Company, including access to the Company's SEC filings, please
visit the Company’s website at www.central.com.
Central Garden & Pet Company
Mark Newberg, 847-330-5367
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