OTTAWA, Jan. 25, 2013 /CNW/ - Ackroo Inc. (TSX-V: AKR)(the "Company"), a
loyalty and rewards technology provider, announced that it has made
operational changes to strengthen its focus on the growth of its local
merchant market in North America. Ackroo's web-based loyalty and rewards
software platform enables small- to medium-sized merchants to launch their own
gift card and loyalty program, allowing them to compete with their big box
competitors' programs at a fraction of the cost.
Eamonn Garry has been appointed to the role of chief operating officer,
expanding from his previous position as chief technology officer. Garry brings
over 20 years of engineering and operations management experience in senior
roles at Bridgewater Systems (acquired by Amdocs in 2011) and Nortel.
Steve Levely has been appointed to the role of vice president, sales and will
lead the sales organization with a focus on expanding its gift card and
loyalty offering to local merchants in North American through direct sales and
channel partners. Levely has over 15 years experience in sales management and
business development roles at companies including Maritz Canada and Pitney
Bowes Canada. Sean Erjavec has moved to an advisory role for newly acquired
automotive sector agents with a focus on the DealerCard line of business.
With the company's initial financing process and public listing behind it,
Tyler Nelson, chief executive officer and John Chapman, chief financial
officer will assume internal oversight of the investor relations mandate as
the company winds down its investor relations services agreements with TMX
Equicom and Trade Mark Equity Marketing Inc. The company thanks both firms for
their contributions to date.
"We have solidified our operating plan and cost structure for 2013," said
Nelson, "We will continue to grow our share of market through our direct sales
team and the relationships we have built, and continue to build, with
strategic channel partners in the payment ecosystem. This growth plan combined
with execution of our technology development roadmap will result in an
exciting year ahead for Ackroo."
Ackroo enables small to medium sized businesses, independent merchants and
business networks to increase profitability and build long-term customer
relationships through customized loyalty and rewards programs. Their web-based
solutions provide the power of a massively scalable software platform in a
lightweight online tool that works with existing point-of-sale equipment,
making it easy and affordable for businesses of any size to design and launch
their own five-star loyalty program.Ackroo is headquartered in Ottawa, Canada.
For more information, visit: www.ackroo.com.
The TSX Venture Exchange has in no way passed upon the merits of the proposed
transaction and has neither approved nor disapproved the contents of this
press release. Neither TSX Venture Exchange nor its Regulation Services
Provider (as that term is defined in policies of the TSX Venture Exchange)
accepts responsibility for the adequacy or accuracy of this release.
This press release contains statements that may constitute "forward-looking
statements" within the meaning of applicable Canadian securities legislation.
These forward-looking statements include, among others, statements regarding
business strategy, plans and other expectations, beliefs, goals, objectives,
information and statements about possible future events. Readers are cautioned
not to place undue reliance on such forward-looking statements.
Forward-looking statements are based on current expectations, estimates and
assumptions that involve a number of risks, which could cause actual results
to vary and in some instances to differ materially from those anticipated by
Ackroo Inc. and described in the forward-looking statements contained in this
press release. No assurance can be given that any of the events anticipated by
the forward-looking statements will transpire or occur or, if any of them do
so, what benefits Ackroo will derive there-from.
John Chapman Chief Financial Officer | Ackroo Tel: 613-599-2396
Jennifer Nelson Vice President, Marketing | Ackroo Tel: 613‐599‐2396 x705
SOURCE: Ackroo Inc.
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-0- Jan/25/2013 22:18 GMT
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