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ReliaBrand(R) Announces Walmart Canada as the Exclusive Canadian Launch Partner of the Adiri(R) NxGen(R) Product Line

ReliaBrand(R) Announces Walmart Canada as the Exclusive Canadian Launch Partner 
of the Adiri(R) NxGen(R) Product Line 
KELOWNA, BRITSH COLUMBIA -- (Marketwire) -- 01/24/13 -- ReliaBrand
Inc. (OTCBB:RLIA) announced today Walmart Canada will be the
exclusive national retailer of the new Adiri(R) NxGen(R) product line
in Canada. "We are very excited to partner with Walmart Canada for
the launch of the Adiri(R) NxGen(R) product line," said ReliaBrand
CEO Antal Markus. "We know moms prefer shopping at Walmart because
they can find the best new products at the best prices. Coupled with
their national reach, Walmart was our clear first choice as a partner
from the very beginning." The new Adiri(R) NxGen(R) products will
initially be available in 150 selected Walmart stores across the
country. 
The NxGen(R) bottles are the latest version in the line of patented
Adiri(R) Nurser's and feature new 5.5 ounce Newborn and the 9.5 ounce
infant sizes in new colours. The new Adiri(R) NxGen(R) offering also
includes replaceable nipples in varying flow rates to accommodate all
the infant feeding transitional stages.   
About ReliaBrand and Adiri(R)  
Located in Kelowna, B.C. Canada, ReliaBrand(R) is a publicly traded
company listed on the OTC Bulletin Board listed under the "RLIA"
trading symbol. ReliaBrand owns and manufactures the Adiri(R) brand
of infant feeding products. Adiri(R) is the most highly awarded baby
bottle in the history of the category with international recognition
for its superior medical benefits and revolutionary design. 
www.reliabrand.com 
Safe Harbor Statement  
This press release contains "forward-looking statements" within the
meaning of the Private Securities Litigation Reform Act of 1995 as
defined in Section 27A of the Securities Act of 1933, as amended, and
Section 21E of the Securities Exchange Act of 1934. These statements
are not guarantees of future performance and involve significant
risks and uncertainties. Actual results may vary materially from
those in the forward-looking statements as a result of the
effectiveness of management's strategies and decisions, general
economic and business conditions, new or modified statutory or
regulatory requirements and changing price and market conditions. No
assurance can be given that these are all the factors that could
cause actual results to vary materially from the forward-looking
statements. For forward-looking statements in this news release, the
Company claims the protection of the safe harbor for forward-looking
statements contained in the Private Securities Litigation Reform Act
of 1995. The Company assumes no obligation to update or supplement
any forward-looking statements whether as a result of new
information, future events or otherwise. This press release shall not
constitute an offer to sell or the solicitation of an offer to buy
securities. 
Contacts:
P3R Publicity
Omar Cunningham
310.552.5318
omar@myp3r.com
www.reliabrand.com