Brazilian, Indian and Chinese Orthopedic Markets to See Strong Growth Through 2017
Brazilian, Indian and Chinese Orthopedic Markets to See Strong Growth Through
2017
Spinal Implants, Bone Graft Substitutes, Trauma Devices and Reconstructive
Joint Implants Will All Contribute to Growth, According to Millennium Research
Group
PR Newswire
TORONTO, Jan. 24, 2013
TORONTO, Jan. 24, 2013 /PRNewswire/ -- According to Millennium Research Group
(MRG), the global authority on medical technology market intelligence, the
Brazilian, Indian and Chinese markets for spinal implants and bone graft
substitutes (BGS) will grow strongly, to a total value of more than $3 billion
by 2017, while the trauma and reconstructive joint implants market will grow
even more, to a total value of more than $4.5 billion by 2017. These trends
are driven by increasing demand from a growing over-50 demographic, as well as
significant economic expansion.
(Logo: http://photos.prnewswire.com/prnh/20130103/MM36799LOGO )
Multinational companies will express particular interest in acquiring local
manufacturers to benefit from their existing distribution networks and local
market knowledge. For example, in November 2012, Medtronic announced an
acquisition agreement with Kanghui Holdings, a Chinese medical device company,
explicitly citing a larger and more direct local presence and the fast growth
of the Chinese medical device markets as reasons for the acquisition.
Another notable example of a strategic acquisition was that of Synthes by
Johnson & Johnson in June 2012. The combination of Synthes and Johnson &
Johnson's DePuy will further boost the company's standing as a comprehensive
global orthopedics business by further broadening its product lines.
Manufacturers are also becoming increasingly aware that training programs on
the various orthopedic procedures are a good way to increase physician
adoption of treatment options, especially those that are less-established or
novel. For example, Aesculap (a B. Braun company) plans to expand its training
and development offerings in Brazil and Stryker recently launched a mobile
training center in Shanghai, China. Local companies, such as, Sharma Surgical
and Sushrut Surgicals in India are also setting up training programs, but the
resources required for such training programs means that larger companies
still have an advantage.
"While these markets have a lot of potential, many factors will continue to
hinder procedure volumes," said MRG Analyst Rene Azeez. "Poverty is still
widespread, and many uninsured people lack the funds to pay for procedures
out-of-pocket. Premiums remain expensive and many insurance providers are
reluctant to offer coverage because of the risk involved in paying for poorly
regulated healthcare. As a result, penetration of spinal implant and BGS
procedures as well as trauma and reconstructive joint implants procedures will
remain low compared to the United States and Europe."
Millennium Research Group's Brazilian, Indian, and Chinese Markets for
Orthopedic Devices 2013 report series includes unit, average selling price and
revenue information, along with market drivers and limiters and competitive
landscape for spinal implants, bone graft substitutes, trauma fixation
devices, and reconstructive joint implants sold in Brazil, India and China.
About Millennium Research Group
Millennium Research Group (www.MRG.net), a Decision Resources Group company
(www.DecisionResourcesGroup.com), is the global authority on medical
technology market intelligence and the leading provider of strategic
information to the healthcare sector. The company provides specialized
industry expertise through multiclient market research, ongoing Marketrack™
projects, customer loyalty tracking, facility-level procedure forecasting, and
customized solutions.
About Decision Resources Group
Decision Resources Group is a cohesive portfolio of companies that offers
best-in-class, high-value information, and insights on important sectors of
the healthcare industry. Clients rely on this analysis and data to make
informed decisions. Please visit Decision Resources Group at
www.DecisionResourcesGroup.com.
All company, brand or product names contained in this document may be
trademarks or registered trademarks of their respective holders.
For more information, contact:
Christopher Comfort Alex Jablokow
Decision Resources Group Millennium Research Group
781-993-2597 617-599-8613
ccomfort@dresources.com ajablokow@mrg.net
SOURCE Millennium Research Group
Website: http://www.mrg.net
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