NICE Again Ranked as Worldwide Leader in Speech Analytics Market by Analyst Firm DMG Consulting

 NICE Again Ranked as Worldwide Leader in Speech Analytics Market by Analyst
                             Firm DMG Consulting

NICE achieves top customer satisfaction (CSAT) scores for product satisfaction
and innovation

PR Newswire

RA'ANANA, Israel, January 24, 2013

RA'ANANA, Israel, January 24, 2013 /PRNewswire/ --

NICE Systems (NASDAQ: NICE) has once again been recognized as the global
market leader in Speech Analytics by DMG Consulting LLC. According to DMG's
2012/2013 Speech Analytics Product and Market Report, NICE holds a 28.3
percent market share based on number of seats, up from 23.2 percent in the
previous report, and has the largest number of customers. This is the fourth
consecutive year that NICE has taken the top spot in DMG's Speech Analytics

In the report, NICE received a perfect CSAT score in two categories,
innovation and speech analytics workshops. In the category of product
satisfaction, the company earned the top score with a rating of 'highly
satisfied' based on criteria that included ease of configuration, system
flexibility, ability to conduct root cause analysis, ability to conduct
discovery, and more.

"Speech analytics is a key application in the emerging area of multi-channel
analytics. DMG expects the speech analytics market to continue to perform very
well for the next several years, with projected growth rates ranging from 22
to 16 percent between 2012 and 2015," said Donna Fluss, President, DMG
Consulting LLC. "Real-time analytics and guidance solutions are also starting
to catch on in contact centers. This emerging group of applications is
dedicated to influencing or altering the outcomes of customer interactions and
has great potential benefits for contact centers."

"We are pleased to be recognized year after year as the market leader in
speech analytics. As noted in the report, we are also one of the leading
providers of real-time analytics technology," said Yochai Rozenblat, President
of the Enterprise Group at NICE. "Above all, we strive to provide the best
possible solutions for our customers. We believe our success here is reflected
in our high CSAT scores for innovation and product satisfaction."

The NICE Speech Analytics technology includes root cause analysis, emotion
detection, and sentiment analysis, and is an essential component of the
company's Workforce Optimization suite .NICE's unique Real-Time Speech
Analytics solution provides automated agent guidance and next-best-action
prompts while the interaction is taking place, and can immediately notify
decision-makers about an important event.

NICE's speech analytics solution is part of the Customer Interaction
Management Offering, which enables organizations to impact the full lifecycle
of every customer interaction by being well-prepared for each interaction,
shaping the interaction in real time as it happens, and driving improvement
across the enterprise for the next interaction. Driven by real-time,
cross-channel analytics and Voice of the Customer insights, it offers targeted
solutions for enhancing the customer experience, streamlining operational
efficiency across the enterprise, improving employee performance, increasing
service-to-sales revenue, and complying with policies and regulations. NICE
Customer Interaction Management solutions, including on-premise and SaaS, are
implemented by contact centers of all sizes, branches, retail stores, trading
floors, and back office operations.

About NICESystems

NICE (NASDAQ: NICE) is the worldwide leader of software solutions that deliver
strategic insights by capturing and analyzing mass quantities of structured
and unstructured data in real time from multiple sources, including phone
calls, mobile apps, emails, chat, social media, and video. NICE's solutions
enable organizations to take the Next-Best-Action to improve customer
experience and business results, ensure compliance, fight financial crime, and
safeguard people and assets. NICE solutions are used by over 25,000
organizations in more than 150 countries, including over 80 of the Fortune 100

Trademark Note: NICE and the NICE logo are trademarks or registered trademarks
of NICE Systems. All other marks are trademarks of their respective owners.
For a full list of NICE Systems' marks, please see:

Forward-Looking Statements

This press release contains forward-looking statements as that term is defined
in the Private Securities Litigation Reform Act of 1995. Such forward-looking
statements, including the statements by Messer Rozenblat, are based on the
current expectations of the management of NICE-Systems Ltd. (the Company)
only, and are subject to a number of risks and uncertainties that could cause
the actual results or performance of the Company to differ materially from
those described herein, including but not limited to the impact of the global
economic environment on the Company's customer base (particularly financial
services firms) and the resulting uncertainties; changes in technology and
market requirements; decline in demand for the Company's products; inability
to timely develop and introduce new technologies, products and applications;
difficulties or delays in absorbing and integrating acquired operations,
products, technologies and personnel; loss of market share; pressure on
pricing resulting from competition; and inability to maintain certain
marketing and distribution arrangements. For a more detailed description of
the risk factors and uncertainties affecting the company, refer to the
Company's reports filed from time to time with the Securities and Exchange
Commission, including the Company's Annual Report on Form 20-F. The
forward-looking statements contained in this press release are made as of the
date of this press release, and the Company undertakes no obligation to update
or revise them, except as required by law.

Corporate Media Contact

Erik Snider, +1-877-245-7448,


Marty Cohen, +1-212-574-3635,, ET

Anat Earon-Heilborn +972-9-775-3798,, CET

SOURCE Nice Systems Ltd.
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