LaDainian Tomlinson And Kellogg's® Snacks Serve Up Winning Recipes For The 'Big Game'

  LaDainian Tomlinson And Kellogg's® Snacks Serve Up Winning Recipes For The
                                  'Big Game'

Former football MVP and wife Torsha provide party tips for Sunday's game

-- Former football pro LaDainian Tomlinson teams up with @Kelloggs_US to
create a snacking game plan #LTSnackPicks

-- Visit www.snackpicks.com for tips on hosting a winning Big Game party with
@Kelloggs_US snacks recipes #LTSnackPicks

PR Newswire

BATTLE CREEK, Mich., Jan. 23, 2013

BATTLE CREEK, Mich., Jan. 23, 2013 /PRNewswire/ -- Former pro football running
back LaDainian Tomlinson and his wife Torsha are teaming up with Kellogg's®
Snacks  to help football fans make their Big Game gathering the most valuable
party in the neighborhood. To spice up the party-going experience, this season
the Tomlinsons are dishing out some winning snack ideas, aided by Kellogg's
Snacks favorites such as Cheez-It® crackers, Pringles® potato crisps, Town
House® crackers, Rice Krispies Treats® and Keebler® cookies and crackers.

To view the multimedia assets associated with this release, please click:
http://www.multivu.com/mnr/59948-kellogg-s-snacks-ladainian-and-torsha-tomlinson-big-game-party-tips

(Logo: http://photos.prnewswire.com/prnh/20130123/MM45305LOGO )

"February 3 isn't the time to fumble around with rookie snacks – it's about
watching the Big Game with family and friends while enjoying a great spread,"
said LaDainian Tomlinson. "My game day routine starts with Cheez-It, which we
use in a ton of great party recipes."

LaDainian and Torsha have created a recipe run-down to accompany any winning
Big Game bash this February 3. In a nod to this year's host city, the
Tomlinsons tapped into the Cajun spirit of New Orleans to create a Bayou Blitz
Mix featuring Cheez-It crackers.

Recipes include:

  oCheez-It Bayou Blitz Mix – Add some kick to a snack mix of Cheez-It
    crackers and Crispix® cereal with southern Cajun spices.
  oGridiron Party Pizzas – Transform Keebler Town House Original crackers
    into quick-and-easy mini pizzas with this recipe.
  oRoasted Red Pepper Spread – Add zest to the party by sprinkling cheese dip
    with red peppers and garlic and serve with Keebler Club® crackers.
  oRice Krispies Treats Footballs™ - Mold your Rice Krispies Treats into fun
    football shapes and top with caramel.
  oChocolate Dipped Pringles – Dunk your favorite Pringles varieties into
    melted chocolate for a great mix of sweet and salty flavors.
  oFudge Shoppe™ Fudge Stripes™ Layered Bars – Sweeten your Keebler Fudge
    Stripes cookies by topping them with coconut, chocolate and pecans.

Football fans can find these recipes and others at www.snackpicks.com, which
provides Kellogg's recipe ideas and suggestions for each and every occasion.

About Kellogg Company

Driven to enrich and delight the world through foods and brands that matter,
Kellogg Company (NYSE: K) is the world's leading producer of cereal, second
largest producer of cookies and crackers and - through the May 2012
acquisition of the iconic Pringles® business - the world's second largest
savory snacks company. In addition, Kellogg is a leading producer of frozen
foods. Every day, our well-loved brands - produced in 18 countries and
marketed in more than 180 countries - nourish families so they can flourish
and thrive. With 2011 sales of more than $13 billion, these brands include
Cheez-It®, Coco Pops®, Corn Flakes®, Eggo®, Frosted Flakes®, Kashi®, Keebler®,
Kellogg's®, Mini-Wheats®, Pop-Tarts®, Pringles®, Rice Krispies®, Special K®,
and many more. To learn more about Kellogg Company, including our corporate
responsibility initiatives and rich heritage, please visit
www.kelloggcompany.com.

SOURCE Kellogg Company

Website: http://www.kelloggcompany.com
Contact: Courtney Pischke of Krispr Communications, +1-312-233-1257,
courtney.pischke@krispr.com, for Kellogg Company, or Media Hotline, Kellogg
Company, +1-269-961-3799, media.hotline@kellogg.com