Colonial Life Offers New Vision Coverage

  Colonial Life Offers New Vision Coverage

    Employees have access to affordable vision plan though Superior Vision

Business Wire

COLUMBIA, S.C. -- January 23, 2013

Workers nationwide now have more convenient access to affordable vision
insurance, thanks to a new partnership between Colonial Life & Accident
Insurance Company and Superior Vision. The partnership enables Colonial Life
to enrich its benefits offering to employer groups across all industry

The vision insurance includes comprehensive eye exams, eyeglass frame and
lenses, contact lenses, a contact lens fitting exam and discounts on
additional glasses and contacts. Employer groups may choose a full benefits
package or a plan that includes glasses and contacts without the exam.
Superior Vision has an industry-leading provider network of more than 48,000
ophthalmologists, optometrists, opticians, and regional and national retail
chain locations, including LensCrafters, Pearle Vision, Wal-Mart Vision
Centers, Target Optical, Sam’s Club, America’s Best and Visionworks. Employees
can sign up for the vision plan as part of their regular workplace benefits
enrollment and can pay premiums through convenient payroll deduction.

The vision coverage is a perfect fit with the voluntary financial protection
benefits Colonial Life already offers, according to Amy Criswell, director of
marketing programs for Colonial Life. “Vision coverage is an important
employee benefit,” Criswell said. “Offering this coverage through the
workplace allows employees to meet their needs, and those of their families,
affordably and conveniently.”

“Our partnership with Colonial Life is a natural fit for us and showcases the
similarities in values and business practices between our two companies,” said
Rick Corbett, president and CEO of Superior Vision. “People want quality care
coupled with convenient locations and service hours. Superior Vision has one
of the country’s largest and most diverse provider networks, and shares
Colonial Life’s focus on excellent customer service.”

Superior Vision has been in the managed vision care market for 20 years and
serves millions of members and thousands of clients nationwide.

Other benefits of the vision plan employees may receive include:

  *Discounts on many lens upgrades and additional pairs of glasses and
  *Online ordering and home delivery of most major brands of contact lenses
  *Information and help on Superior Vision’s website

About Colonial Life

Colonial Life & Accident Insurance Company is a market leader in providing
financial protection benefits through the workplace, including disability,
life, accident, cancer, critical illness and supplemental health insurance.
The company’s benefit services and education, innovative enrollment technology
and personal service support more than 75,000 businesses and organizations,
representing nearly 3 million working Americans and their families. For more
information, visit

About Superior Vision

Superior Vision, headquartered in Rancho Cordova, Cal., has been a leader in
the managed vision care benefits market since 1993. Superior Vision provides
fully insured and voluntary vision plans nationwide, with emphasis on access,
choice, and wellness for our members. With an unrivaled provider network of
ophthalmologists, optometrists, opticians and optical retail chain locations,
and award-winning customer service, our members are our mission and highest
priority. For more information, visit Superior Vision online at

Superior Vision’s new social media presence can be found at:

Photos/Multimedia Gallery Available:



Colonial Life
Jeanne Reynolds, 803-678-6274
Superior Vision
Carol Misso, 916-859-6229
VP Marketing
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