Gigya Joins, Oracle, SAP and Microsoft as CRM

Gigya Joins, Oracle, SAP and Microsoft as CRM
Watchlist 2013 Winners 
Social Infrastructure Company Wins Prestigious Award Honoring Leaders
in CRM and Social CRM 
MOUNTAIN VIEW, CA -- (Marketwire) -- 01/23/13 --  Gigya, the leading
provider of social infrastructure for business, today announced it
has been selected as a winner of the prestigious CRM Watchlist 2013.
Gigya, which was selected as a leader in Social CRM, joins the ranks
of mainstays including, Oracle, SAP and Microsoft as a
top CRM vendor. Gigya was chosen out of 153 entrants and was the only
social infrastructure vendor to win the award.  
Gigya's User Management 360 has cemented the company's position as a
dynamic and innovative Social CRM leader by helping enterprises
capture and store consumer data, while also ensuring sites use social
data responsibly. User Management 360 provides websites and
applications with all the necessary tools to deploy custom
registration systems with social login via Registration-as-a-Service.
Registration and login data can then be stored in Gigya's Identity
Storage, a database designed to store traditional registration and
permission-based social data as well as activity data.  
New and existing regulations on social data handling are also pushing
enterprises to ensure compliance with social network terms of
services and data laws. To ensure compliance with data handling,
Gigya clients have adopted SocialPrivacy Certification(TM), a program
developed in collaboration with the Future of Privacy Forum to
certify that sites abide by industry best practices for storing
social data.  
"It is a tremendous honor for Gigya to be named a CRM Watchlist
winner," said Patrick Salyer, CEO of Gigya. "While other vendors on
the list such as and SAP have made great strides in
B2B CRM, we are firmly aimed at revolutionizing the way businesses
capture, understand and harness consumer data."  
"This year's CRM Watchlist includes the highest caliber competition
we've had to date," said Paul Greenberg, founder of the CRM
Watchlist. "These companies have made remarkable innovations in CRM
and they truly deserve placement on this year's Watchlist." 
About Gigya  
Gigya provides websites with a complete social infrastructure that
creates immersive social experiences for users and provides
unparalleled customer insights for businesses. 
Gigya equips businesses like ABC, Pepsi, and Verizon with a
comprehensive solution to socialize their online properties. Our
technology enables seamless registration with Social Login and
Registration-as-a-Service, increases traffic and time spent on-site
via Social Plugins and Gamification, strengthens customer
relationships through SocialPrivacy(TM) Certification, and transforms
marketing by leveraging permission-based social identity data. 
Gigya works with more than 650 enterprises and touches more than one
billion users per month. Our platform extracts the real value from
social media, empowering online businesses to attract, engage, and
understand users like never before. 
Victor White 
Gigya, Inc. 
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