Rentrak Brings International Box Office Essentials To India, One Of World's Largest Movie Markets

 Rentrak Brings International Box Office Essentials To India, One Of World's
                            Largest Movie Markets

-Collaboration Announced with India's Majestic Market Research-

PR Newswire

PORTLAND, Ore., Jan. 23, 2013

RENT), the leader in multi-screen media measurement serving the advertising,
television and movie industries, today announced a collaboration for the
collection of movie box office grosses in India with Majestic Market Research,
one of Asia's largest independent marketing research firms. Under terms of the
agreement, Rentrak's International Box Office Essentials will be using Indian
box office data sourced by Majestic MRSS. Rentrak will be using Majestic's
local expertise to help expand its reach in the region.

"India is a huge box office market and one where studio returns are steadily
increasing. In order to effectively conduct business in the global theatrical
industry, clients want visibility into our region andMajestic is thrilled to
be working with Rentrak as the world leader of box office intelligence," said
Raj Sharma, Co-Founder & President (Global) of Majestic Market Research.

"As Rentrak continues to grow our International coverage, which now includes
the operation and collection of theatre-level attendance and box office
information from 36 countries, the inclusion of one of the world's top box
office markets to the International Box Office Essentials service is a
powerful addition for our clients," said Ron Giambra, President of Theatrical
Worldwide at Rentrak. "Rentrak is thrilled to now be supporting India's famed
film production heritage with our global box office reporting capabilities."

Rentrak's Box Office Essentials and International Box Office Essentials are
the theatrical industry's currency source for comprehensive global box office
intelligence and are used by every studio in the United States as well as
distribution entities around the world. Boasting a global footprint of the
worldwide theatrical market, Rentrak is able to provide its clients with
real-time box office intelligence, through one unique system, which allows
users to view real time online reports from anywhere around the world.

About Majestic MRSS:

Established in 1992, Majestic Market Research Support Services Limited (MMRSS)
is one of the largest Independent full service market research firms in Asia.
With presence in 18 countries of Middle East, South Asia, APAC and Australia,
Majestic MRSS specializes in multi-country research.

Since its inception, MMRSS has helped a multitude of international and
domestic companies, both small and large, in customized qualitative and
quantitative research, data collection (on-line surveys, CATI and PAPI) and
data analysis in FMCG/CPG, Automotive, BFSI, Information Technology &
Communications, Travel & Hospitality, Pharmaceutical & Healthcare, Retailing
and Media & Communication sectors.

An ISO 9001 firm, MajesticMRSS is a member of ESOMAR and abides by its code of
conduct, best practices and professional ethics. On more information on
Majestic MRSS, please visit

About Rentrak Corporation:

Rentrak (NASDAQ: RENT) is the entertainment and marketing industries' premier
provider of worldwide consumer viewership information, precisely measuring
actual viewing behavior of movies and TV everywhere. Using our proprietary
intelligence and technology, combined with advanced demographics, only Rentrak
is the census currency for VOD and Movies. Rentrak provides the stable and
robust audience measurement services that movie, television and advertising
professionals across the globe have come to rely on to better deliver their
business goals and more precisely target advertising across numerous platforms
including box office, multiscreen television and home video. For more
information on Rentrak, please visit


Contacts for Majestic MRSS:
Mr. Raj Sharma – Co-Founder & President (Global)
Mail ID: Mobile: +91-9322105830
Mr. Sandeep Bhatia – Executive Director
Mail ID:

Contacts for Rentrak Corporation:
Sallie Olmsted / Amanda Bialek
Office: 310-854-8124 / 310-854-8151
E-mail: /


SOURCE Rentrak Corporation

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