Jamba Juice Launches "Healthy Habits for the Whole Family" Sweepstakes To Support An Active New Year

  Jamba Juice Launches "Healthy Habits for the Whole Family" Sweepstakes To
                          Support An Active New Year

Participants Can Enter to Win a Year's Worth of Smoothies for the Whole
Family* and Instant Prizes from PayPal and Kinect for Xbox 360

PR Newswire

EMERYVILLE, Calif., Jan. 22, 2013

EMERYVILLE, Calif., Jan. 22, 2013 /PRNewswire/ --Jamba Juice Company
(NASDAQ:JMBA), a leading healthy, active lifestyle brand, announced today the
launch of its Healthy Habits for the Whole Family Sweepstakes on Facebook.
Jamba® is partnering with PayPal and Kinect for Xbox 360 to support its
customers' health and fitness goals in 2013.

Upon registering on the Jamba Juice Facebook page, participants are
automatically entered into the grand prize drawing for a chance to win a
year's worth of Jamba smoothies for the whole family*. Sweepstakes registrants
can also play an online instant win game daily, which features prizes

  o$500 cash in your PayPal™ account to help you jumpstart your healthy
    routine with products from Jamba Juice®, Foot Locker®, and other
    participating merchants
  oKinect for Xbox 360 prize pack featuring Nike+ Kinect Training
  oNike fitness gear
  oJamba prize packs

Participants who play the instant win game and do not win an instant prize
will receive one of three Jamba Juice coupon offers: $2.00 Fit 'n Fruitful™
Smoothie, $2.00 All Fruit™ Smoothie, or $1.00 Steel-cut Oatmeal. Additionally,
sweepstakes registrants can earn extra entries to the grand prize drawing by
sharing, through Facebook, Twitter or e-mail, with friends who then enter the
sweepstakes themselves or by "checking in" at their local Jamba Juice stores.

"Jamba Juice is very excited to launch a sweepstakes with prizes that will
help participants who want to live healthy and active lifestyles. We are
delighted with partners like PayPal and Kinect for Xbox 360, who share Jamba's
commitment to health and wellness and are joining us to offer wonderfully
rewarding prize packages," said Julie S. Washington, senior vice president and
chief brand officer, Jamba Juice Company. "This sweepstakes gives us an
opportunity to share the healthy, functional benefits of our smoothies not
only with our existing fans, but also with new customers who may be trying our
products for the first time."

Jamba Juice encourages everyone to Live Fruitfully™ by embracing each day,
each moment, and each opportunity to be healthy, active and have fun! The
Healthy Habits for the Whole Family Sweepstakes is another way for Jamba to
help inspire fans and customers to make the right choices and reach their
fitness goals.

The sweepstakes runs from January 22 through 11:59 p.m. on Feb. 18, 2013. No
purchase is necessary to register. A purchase will not increase your chances
of winning. Entrants must be at least 18 years old and a legal resident of the
50 United States and D.C. (excluding HI). Void in Hawaii and where prohibited.
For official rules, prize descriptions and odds of winning, visit
www.facebook.com/JambaJuice. Sponsor: Jamba Juice Company, 6475 Christie Ave.,
Suite 150, Emeryville, CA 94608.

*Awarded in the form of a $2,000.00 Jamba gift card. See Official Rules for
prize details.

About Jamba Juice Company
Founded in 1990, Jamba Juice Company (NASDAQ:JMBA) is a leading restaurant
retailer of better-for-you, specialty beverage and food offerings, which
include great tasting, whole fruit smoothies, fresh squeezed juices and juice
blends, hot coffee and teas, hot oatmeal, breakfast wraps, bistro sandwiches
and mini-wraps, California Flatbreads™, frozen yogurt, and a variety of baked
goods and snacks. Jamba-branded products for at-home enjoyment are also
available through select retailers across the nation and in Jamba outlets. As
of October 2, 2012, there were 788 store locations globally. Jamba is a proud
sponsor of "Team Up for a Healthy America" in the fight against childhood
obesity and encourages fans to join the Team Up community of celebrities,
athletes and other leaders committed to getting kids active and involved at
www.myhealthpledge.com. Fans of Jamba Juice can learn more about specific
offerings and promotions, and find a location near them by visiting the Jamba
Juice website at www.JambaJuice.com, becoming a Jamba insider at
www.JambaJuice.com/insider, liking our page on Facebook at
www.Facebook.com/JambaJuice, following us on Twitter at
www.Twitter.com/JambaJuice or by contacting Jamba's Guest Services team
at1-866-4R-FRUIT (473-7848).

SOURCE Jamba Juice Company

Website: http://www.JambaJuice.com
Contact: Celia Sepulveda, +1-858-337-1326, celia@neighboragency.com, Megan
Klein, +1-805-415-7310, megan@neighboragency.com
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