Best Western International Targets 120 New Hotel Projects In 2013

Best Western International Targets 120 New Hotel Projects In 2013 
Brand's Development Efforts Focus on Gateway Cities in North America; New BEST 
WESTERN PREMIER hotels planned to open in New York City and Haiti in 2013 
PHOENIX, Jan. 22, 2013 /CNW/ - Best Western International expects to 
strengthen its North American development pipeline in 2013 with 110 to 120 
properties either constructed or converted, with more than 80 percent of these 
hotels expected to be a BEST WESTERN PREMIER or BEST WESTERN PLUS. 
(Logo: http://photos.prnewswire.com/prnh/20120113/MM35506LOGO-a) 
More than 40 percent of Best Western's 2013 development pipeline will be new 
construction projects, up from 35 percent in 2012 and will add more than 
10,800 guestrooms to the Best Western system. In addition, Best Western 
hoteliers in North America are expected to invest approximately $70 million in 
property upgrades this year. 
Ten to 15 of these projects will include the hotel brand's new extended-stay 
prototype, which is being introduced in response to growing interest from 
existing Best Western owners and developer interest. These new accommodations 
will offer flexible guestrooms designed for longer stays, making up 20 to 100 
percent of each property's room mix. 
"A resurgence in confidence from developers coupled with strong demand for 
rooms in gateway cities and an elevated interest in developing within the 
midscale market will translate to a successful year for the Best Western 
brand," said Mark Williams, vice president of North American development for 
Best Western International. "Our priority is to develop compelling hotels 
across all three Best Western descriptors that deliver strong revenue for 
hoteliers by attracting a strong mix of business and leisure travelers." 
Best Western is currently developing new hotels in cities across North America 
including Oakland, Calif., Houston and Cincinnati, as well as oil-rich markets 
in Texas and Alberta, Canada. The hotel brand plans to introduce in early 2013 
its first PREMIER hotel in Manhattan, the BEST WESTERN PREMIER New York City 
Herald Square. 
The World's Largest Hotel Chain also plans to unveil several properties in the 
Caribbean this year, including the BEST WESTERN PLUS Condado Palm Inn & Suites 
in San Juan, Puerto Rico, a vibrant 151-room hotel complete with a restaurant, 
nightlife offerings, outdoor pool and free breakfast, and its first hotel in 
Haiti, the BEST WESTERN PREMIER Petion-Ville,. Overlooking Port-au-Prince, the 
106-room luxury hotel will offer fine dining, a full-service spa, pool and 
meeting and event space.  Additionally, in 2014 a BEST WESTERN PREMIER 
property will open in Gazcue, Santo Domingo in the Dominican Republic. 
To preview other Best Western development plans, please visit 
bestwesterndevelopers.com, or to research existing properties in the system 
please visit bestwestern.com. 
ABOUT BEST WESTERN INTERNATIONAL, INC. Best Western International, Inc., 
headquartered in Phoenix, Ariz., is a privately held hotel brand made up of 
more than 4,000* BEST WESTERN®, BEST WESTERN PLUS® and BEST WESTERN 
PREMIER® hotels in more than 100* countries and territories worldwide. Now 
celebrating 66 years of hospitality, Best Western welcomes hundreds of 
thousands of guests nightly. Best Western provides its hoteliers with global 
operational, sales, marketing and promotional support, and online and mobile 
booking capabilities. More than 15 million travelers are members of the 
brand's award-winning loyalty program Best Western Rewards®, one of the few 
programs in which members earn points that never expire and can be redeemed at 
any Best Western hotel worldwide. The brand's partnerships with AAA/CAA, 
racecar driver Michael Waltrip, and Harley-Davidson® provide travelers with 
exciting ways to interact with the brand. Best Western in 2011 was named AAA's 
and CAA's Hotel Partner of the Year and bestwestern.com was named the 2011 
Compuware Best of the Web Gold award winner. For more information or to make a 
reservation, please visit bestwestern.com. 
*Numbers are approximate and may fluctuate. 
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|CONTACT:|Laura Cherry                                                                                                  
 |Marcus Gamo                                                                                              |
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|        |Best Western International                                                                                    
 |Allison+Partners                                                                                         |
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|        |(602) 957-5668 (office)                                                                                       
 |(415) 277-4925 (office)                                                                                  |
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|        |(480) 286-6756(mobile)                                                                                        
 |(415) 342-1383 (mobile)                                                                                  |
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|        |laura.cherry@bestwestern.com|bestwestern@allisonpr.com|
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http://www.bestwestern.com 
http://photos.prnewswire.com/prnh/20120113/MM35506LOGO-a 
PRN Photo Desk, photodesk@prnewswire.com 
SOURCE: Best Western International 
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CO: Best Western International
ST: Arizona
NI: LEI LEI ECOSURV NP  
-0- Jan/22/2013 13:01 GMT