Second City Communications and Corpedia Expand RealBiz Shorts Library with
Launch of Energy Videos around Regulatory Issues in the Utility, Gas and
PHOENIX -- January 22, 2013
Second City Communications and Corpedia are pleased to announce the launch of
RealBiz Shorts Energy, a library of 12 short, funny videos specific to the
regulatory issues facing the utility, gas and pipeline industries. This is the
latest addition to the RealBiz Shorts ethics and compliance library, which now
includes 100 video shorts and counting, being viewed by over 2 million people
in over 200 mostly Fortune 1000 clients.
The RealBiz Shorts library was built in collaboration with ethics and
compliance thought-leaders, from several blue chip energy companies, as a way
to help engage employees around these important issues in a positive way. The
videos support traditional training and communications by drawing attention to
key resources and making them more engaging and accessible. After all, you
can’t bore people into changing behavior.
To preview a video, and to learn more, register for the free webinar, New
Videos, Best Practices for Implementation, and User Experiences, occurring
Thursday, January 24, 2013, 1:00 p.m. – 1:30 p.m. EST. To request a demo of
the full library, visit realbizshorts.com/energy.
“We wanted the training to be both informative and entertaining,” said Tom
Hall, Director of Compliance & Regulatory Policy Initiatives with Spectra
Energy Transmission. “With RealBiz Shorts, we successfully accomplished this
by incorporating various videos into our in-house (custom) developed content,
as well as utilizing games and prizes to reinforce the various compliance
messages. As a result, Spectra’s Culture of Compliance took a significant leap
RealBiz Shorts builds on The Second City’s 50-plus years of expertise in
developing engaging, insightful content that connects with people, makes them
laugh and makes them think. The video shorts help compliance professionals
change behavior by putting important messages in front of employees,
throughout the year, in a way that engages them and builds buzz.
“This is a major innovation for the energy industry – the idea of using short
and funny content to get attention and drive stronger results. RealBiz Shorts
combines comedy, social learning, and the latest thought-leadership in
compliance and ethics training to help improve the culture of compliance for
energy companies in a positive way,” said Steve Johnston, president of Second
City Communications. “As with all RealBiz Shorts, this new content is
developed in collaboration with leaders in the energy sector – real
suggestions from real companies to co-create and crowd source relevant
scenarios that connect with employees on the front lines,” added Johnston.
About RealBiz Shorts
RealBiz Shorts, the innovative social learning video service developed by
Second City Communications and Corpedia, An NYSE Euronext Company, is
expanding with new plug-and-play subscription content addressing compliance
and ethics issues in the energy industry.
Subscribers to RealBiz Shorts can access dozens of videos in more than 14
languages addressing a wide range of important issues — including harassment,
conflicts, information security, FCPA and corruption, fair employment, whistle
blowing, privacy, political contributions, and using social media
appropriately. RealBiz Shorts are easy to use and integrate within any
existing training or communication solution to reach employees in a variety of
ways – including via e-mail, newsletters, on company intranets, via mobile
media, and across numerous social media outlets.
RealBiz Shorts is licensed by companies across the business world, including:
Spectra Energy, E-bay, Dow Chemical, MasterCard, Northeast Utilities,
Miller-Coors, The Gap, United States Steel Corporation, General Motors, and
Hershey. Additionally, RealBiz Shorts Life Sciences services numerous clients,
including Allergan, Bristol-Myers Squibb, Cardinal Health, Covidien, Johnson &
Johnson, Medtronic, and Roche. For more info on RealBiz Shorts for ethics and
compliance training, visit: http://realbizshorts.com/ethics/.
About Second City Communications
Second City Communications (SCC) is the business solutions division of the
world-renowned improvisational theatre company, The Second City. Drawing on
The Second City’s 50-year legacy of connecting with audiences through
powerful, incisive content, SCC works with hundreds of Fortune 1000 clients
each year in blended learning/training programs, internal communications
initiatives, and brand marketing assignments.
Corpedia, An NYSE Euronext Company, offers a wide variety of innovative and
user-friendly compliance and ethics solutions. Developed and implemented by a
team of experts with years of experience and industry insight, our compliance
risk assessment solutions identify, quantify, and provide actionable plans for
mitigating and preventing compliance breakdowns. Corpedia’s e-learning
programs bolster these assessments by familiarizing employees with all facets
of regulations affecting their company and offering the most measurable
outcomes for their compliance and ethics initiatives. With over 800 customers
in more than 150 countries, Corpedia delivers the right compliance and ethics
solutions to the right people at the right time. www.corpedia.com.
Second City Communications
Michael Tirrell, 312-787-2426
Jennifer Mitchell, 602-712-9919
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