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‘Enjoy Better’ Just Got Better at Time Warner Cable – or Your Money Back

  ‘Enjoy Better’ Just Got Better at Time Warner Cable – or Your Money Back

Business Wire

NEW YORK -- January 22, 2013

Time Warner Cable today announced it got better with the launch of a national
campaign declaring the company’s points of difference by promoting the
benefits of switching to Time Warner Cable, further demonstrating its
confidence in its improvements with a guarantee promise. Time Warner Cable is
delivering on that promise by offering a 30-day money back guarantee, which
includes a refund on standard installation and monthly service charges. In
addition to its customer service, Time Warner Cable’s performance has improved
overall with better Internet capacity and better video and entertainment
products.

The campaign promotes its new innovations features and exclusive offers to
better fit the needs of every home. The campaign is an extension of the
company’s Enjoy Better brand campaign launched almost a year ago to promote
how Time Warner Cable’s products and services can make whatever you love, even
better.

Customers who sign up for recurring  bill  pay  can now subscribe to a
two-year Triple Play offer starting at $89.99, which includes Standard TV,
Basic Internet and Unlimited Nationwide Phone with no long term contract
required. Eligible customers can also get a $200 Visa Reward card on all
Triple Play packages.

“We are not just a cable company. We are also innovators and providers of a
better entertainment experience,” said Jeffrey A. Hirsch, EVP, Chief Marketing
Officer, Residential Services of Time Warner Cable. “Every day, more people
are choosing Time Warner Cable for better Internet, better TV and better
phone. I’m proud to be able to back up our commitment to improving our
products and services with our 30-day money back guarantee promise so our
customers can enjoy the best in home and on the go entertainment.”

Customers switching to Time Warner Cable can enjoy Internet that’s reliable,
faster and can choose from a range of options such as Standard service that
delivers speeds up to 5x faster than DSL. Other benefits include: Speed burst
technology that can make websites download up to 50 percent faster; More On
Demand choices with a selection of over 15,000 movies and shows ready to be
watched instantly; Access to Live TV on a computer, tablet or phone in any
room in your home; and up to 250 channels at no extra charge. Customers can
also watch over 4,000 On Demand choices including primetime shows on their
tablet and smartphone in their home, and much more.

The campaign incorporates testimonial TV spots from real customers that chose
to come back to Time Warner Cable. To view the TV spots, click on the links
below or go to Time Warner Cable’s YouTube channel at www.youtube.com/twc.

  *http://youtu.be/q5neS5RIGGM
  *http://youtu.be/YLLzMOTp9zw
  *http://youtu.be/ol96ET-w2Gw

The campaign also targets the multi-cultural audience with three different TV
spots featuring actress, Kate del Castillo. It highlights the truly unique
experience of enjoying your favorite entertainment and communications
technology even better than before. To view this spot, click here:

  *http://youtu.be/LTGuxDW3gWI
  *http://youtu.be/SL0udPmrAzc
  *http://youtu.be/cyIVeUlPhYg

All TV spots for The Better Guarantee campaign can be viewed across Time
Warner Cable’s footprint.

To switch to Time Warner Cable, customers can call 1-800-123-4567.

*Thirty-day money-back guarantee requires return of all leased equipment
required before refund can be issued. Speed claim based on Standard Internet
up to 15 Mbps vs. DLS up to 3 Mbps maximum download speeds. Actual speeds may
vary. Some restrictions apply.

About Time Warner Cable

Time Warner Cable Inc. (NYSE: TWC) is among the largest providers of video,
high-speed data and voice services in the United States, connecting more than
15 million customers to entertainment, information and each other. Time Warner
Cable Business Class offers data, video and voice services to businesses of
all sizes, cell tower backhaul services to wireless carriers and, through its
NaviSite subsidiary, managed and outsourced information technology solutions
and cloud services. Time Warner Cable Media, the advertising arm of Time
Warner Cable, offers national, regional and local companies innovative
advertising solutions. More information about the services of Time Warner
Cable is available at www.timewarnercable.com, www.twcbc.com,
www.navisite.com, and www.twcmedia.com.

Contact:

Time Warner Cable Inc.
Jeannette Castaneda, 212-364-8534
Jeannette.castaneda@twcable.com
Twitter: @jaycast29