Adminovate Further Strengthens Sales and Marketing Team with Two Key Additions

  Adminovate Further Strengthens Sales and Marketing Team with Two Key

Insurance industry veterans Jim Rourke and Rich Yeni join the Adminovate Sales
 & Marketing team as the company prepares to launch its forwardPAS™ solution.

Business Wire

PHILADELPHIA -- January 22, 2013

Adminovate, a privately-held consulting and solutions provider for the life,
health and annuity industry, today announced two insurance industry veterans
have joined the Adminovate Sales & Marketing Team. The addition of Jim Rourke
as Chief Marketing Officer (CMO) and Rich Yeni as Chief Business Development
Officer (CBDO) provide greater depth and proven industry experience to the
Adminovate team as the company prepares for the formal launch its forwardPAS

In his new position, Jim will focus on establishing and spearheading the
Adminovate sales and marketing strategy, while Rich will be responsible for
driving global revenue through new sales and business partnerships.

Chris Doggett, Adminovate CEO commented, “I have worked with both Jim and Rich
in the past and I greatly respect their proven track records and extensive
industry experience. With the upcoming launch of our product, it was the
perfect time to expand our marketing and sales organization with the quality
of leadership Jim and Rich bring to the team.”

Doggett continued, “We believe our forwardPAS solution will prove to be a
game-changer for the insurance industry, and having the right team is key to
making our mark and achieving the quick growth that we anticipate.”

With over 30 years of experience in insurance and technology, Jim Rourke’s
career has included executive positions with Computer Sciences Corporation
(CSC), InsPro Technologies and the insurance practice at Perot Systems. Jim
also served as Chief Marketing Officer of AdminServer, where he led the sales
and marketing team through major expansion, until the company was acquired by
Oracle in 2008. Post-acquisition, Jim served as Vice President for Oracle

Rich Yeni also brings a wealth of industry experience, with a history of 27
years and increasing responsibilities in insurance sales and marketing
positions with leading organizations such as PMSC, SOLCORP and AdminServer.
Most recently, Rich was a minority owner and corporate executive, leading the
business development efforts at Andesa Services.

About Adminovate

Headquartered in Philadelphia, Pennsylvania, Adminovate is a privately-held
consulting and solutions provider for the life, health, and annuity industry.
Adminovate is focused on delivering modern policy administration software and
experienced consultation services to insurers looking to transform their
business, create a competitive advantage, and reduce overall costs.

To learn more about Adminovate, or to schedule a preview demonstration of
forwardPAS, please contact Adminovate at


Timothy McKenna, 484.467.8253
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