ManpowerGroup Reveals Why Leading in the Human Age Requires New Approaches to
the World of Work at World Economic Forum
ManpowerGroup Publishes Paper with Recommendations for Building the Human Age
Corporation in the Face of Certain Uncertainty
DAVOS, Switzerland, Jan. 22, 2013
DAVOS, Switzerland, Jan. 22, 2013 /PRNewswire/ -- ManpowerGroup (NYSE: MAN),
the world leader in innovative workforce solutions and World Economic Forum
(WEF) strategic partner, today shared its annual analysis of the
macro-economic forces evolving the world of work. "Leading in the Human Age:
Why An Era of Certain Uncertainty Requires New Approaches to the World of
Work," outlines how companies can reinvent themselves as flexible and
adaptable Human Age Corporations in response to chronic unpredictability.
Since ManpowerGroup's announcement of the Human Age — a complex era where
talent, as capital once was, is a key driver of economic growth — at the 2011
WEF Annual Meeting, the forces evolving this volatile age are growing more
intertwined, pushing and pulling in different directions until they become
impossible to separate, much like a Gordian Knot. As the Human Age is becoming
increasingly volatile and unpredictable, companies must prepare for one
certainty — uncertainty.
"In a world where economic, political and social turmoil are creating an era
of uncertainty, companies' flexibility and ability to adapt quickly to new
market conditions is crucial," said Jonas Prising, ManpowerGroup President.
"With talentism now a dominant economic catalyst, a company's strategies,
processes and solutions to navigate risk must start with its people. Only by
unleashing and leveraging human potential will a nation or corporation
successfully navigate these unpredictable challenges."
Below are ManpowerGroup's 10 Principles for Building the Human Age
Corporation, allowing companies to respond quickly to fluctuating market
forces and outpace competitors:
Principles for Building the Human Age Corporation
What we used to do . . . What we should now do. . .
Rigid, long-term business Create a set of core principles of execution
models, strategies, plans which are flexible and adaptable to
Siloed business and workforce Align workforce strategy to business goals
Segmentation of markets by Segmentation of markets based on
geography similarities, despite geography
Technology to help processes Technology to drive growth and productivity
Society based vertical hierarchy Develop a "community" based horizontal
structure hierarchy system
Manage teams based on business Develop augmented managers to play a wider
goals alone role in developing growth, coaching teams and
Leaders direct from the top in Leaders should work collaboratively to drive
Train individuals for the role Train individuals for the role they will
they are currently in likely take in the future
Find talent where the work is Take work to where the talent is
Capitalism directs the company Use Talentism to direct the company
As the Human Age ecosystem continues to evolve, the forces shaping world of
work trends are as follows:
oRedefining Market Segmentation: World economic power continues to shift
considerably South and East, with 70% of gross domestic product (GDP)
growth between now and 2020 projected to come from emerging markets. The
resegmentation of society is also evident in new "bubbles" of society,
with socio-economic classes increasingly varied as individuals now easily
bond over common ideas, ideologies and opinions across borders via media
and technology. Companies need to consider how "bubblization" has weakened
traditional socio-economic classes and leverage social frameworks to drive
results from their people.
oEconomic Evolution – Materialization of Great Inversions: The global
skills mismatch is inspiring the emergence of a second economy, as jobs
have been lost more via technological progress than by delocalization.
Stemming from this is a third economy where this loss of jobs results in a
need for new skills. For example, production line jobs may be lost to
automated alternatives but this may, in turn, create increased demand for
technicians to design and service machines. Companies will be challenged
to plan for these shifts and ensure their talent pipeline is prepared to
cope with the different skills required.
oTechnological Evolution – Shifting Sands Accelerate: Technology continues
to be a major agent of change in terms of economy, society, culture and
work, presenting myriad opportunities and scope to transform current work
models. For example, personalized apps that allow employers to communicate
tailored information to individual employees could revolutionize employee
engagement, bringing employees together and allowing them to interact more
widely across large organizations.
oCertain Uncertainty: Periods of chronic uncertainty demand concerted
action, based on strong fundamental principles to lead by. Yet
governments, individuals and companies often react defensively and
irrationally to uncertainty or are simply paralyzed by it. As a result,
employee engagement can drop off and with it productivity will as well. As
companies struggle to adapt to the Human Age and the Gordian Knot of
forces creating such uncertainty, companies will require new leadership
models, people practices, talent sources and also develop their internal
systems, culture, engagement and training.
"Leading in the Human Age: Why An Era of Certain Uncertainty Requires New
Approaches to the World of Work," is available for download at:
ManpowerGroup™ (NYSE: MAN), the world leader in innovative workforce
solutions, creates and delivers high-impact solutions that enable our clients
to achieve their business goals and enhance their competitiveness. With over
60 years of experience, our $22 billion company creates unique time to value
through a comprehensive suite of innovative solutions that help clients win in
the Human Age. These solutions cover an entire range of talent-driven needs
from recruitment and assessment, training and development, and career
management, to outsourcing and workforce consulting. ManpowerGroup maintains
the world's largest and industry-leading network of 3,600 offices in 80
countries and territories, generating a dynamic mix of an unmatched global
footprint with valuable insight and local expertise to meet the needs of its
400,000 clients per year, across all industry sectors, small and medium-sized
enterprises, local, multinational and global companies. By connecting our deep
understanding of human potential to the ambitions of clients, ManpowerGroup
helps the organizations and individuals we serve achieve more than they
imagined – because their success leads to our success. And by creating these
powerful connections, we create power that drives organizations forward,
accelerates personal success and builds more sustainable communities. We help
power the world of work. The ManpowerGroup suite of solutions is offered
through ManpowerGroup™ Solutions, Manpower®, Experis™ and Right Management®.
Learn more about how ManpowerGroup can help you win in the Human Age at
ManpowerGroup is the most trusted brand in the industry, and was once again
the only company in our industry to be named to the Ethisphere Institute's
2012 World's Most Ethical Companies list for our proven commitment to ethical
business practices, including an outstanding commitment to ethical leadership,
compliance practices and corporate social responsibility.
In January 2011, at the World Economic Forum Annual Meeting in Davos,
Switzerland, ManpowerGroup announced the world has entered the Human Age,
where talent has replaced capital as the key competitive differentiator. This
concept of talentism as the new capitalism continues to resonate and was
echoed as a core theme of the 2012 Annual Meeting of the World Economic Forum
in Davos. Learn more at www.manpowergroup.com/humanage.
Gain access to ManpowerGroup's extensive thought leadership papers, annual
Talent Shortage surveys and the Manpower Employment Outlook Survey, one of the
most trusted indices of employment activity in the world, via the
ManpowerGroup World of Work Insight iPad application. This thought leadership
app explores the challenges faced by employers navigating the changing world
of work and provides in-depth commentary, analysis, insight and advice on
strategies for success.
Follow ManpowerGroup Chairman and CEO Jeff Joerres on Twitter:
twitter.com/manpowergroupjj. Joerres is one of only 20 Fortune 500 CEOs who
leverages a Twitter account to get his message out.
Contact: DAVOS: Britt Zarling, +1-414-526-3107,
Britt.email@example.com, or MILWAUKEE: Mark Jelfs, +1-414-906-6675,
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