Paramount and Healthways Partner to Offer SilverSneakers® Fitness Program Through 2015

  Paramount and Healthways Partner to Offer SilverSneakers® Fitness Program
  Through 2015

Agreement Provides Access to Nation’s Leading Fitness Program for Older Adults

Business Wire

MAUMEE, Ohio -- January 22, 2013

As part of its mission to improve the health and well-being of its members,
Paramount today announced a three-year partnership with well-being improvement
leader Healthways (NASDAQ: HWAY) to offer the award-winning SilverSneakers^®
Fitness Program to all Paramount Elite Medicare Advantage plan members in Ohio
and Michigan beginning Jan. 1, 2013. SilverSneakers is the nation’s leading
exercise program designed to keep older adults active and healthy.

“We are pleased to offer SilverSneakers as this service is in the best
interest of our members and is consistent with our mission of keeping members
healthy,” said Mark Moser, Vice President of Marketing for Paramount.

Using proven methodologies based upon more than 16 years of science and
outcomes, the SilverSneakers Fitness Program increases physical activity in
older adults, resulting in higher well-being and lower healthcare costs.
Physical activity can reduce the risk of certain chronic diseases, may relieve
symptoms of depression, helps to maintain independent living, and enhances
overall quality of life.

Strength training is recommended as part of a comprehensive physical activity
program among older adults and may help to improve balance and decrease risk
of falls,^1 and SilverSneakers engages participants in more frequent strength
training and aerobic and flexibility exercises. The program provides access to
a variety of venues and programming designed specifically for older adults
that incorporates physical fitness and social experiences.

“By offering the SilverSneakers Fitness program to their Paramount Elite
Medicare Advantage enrollees, Paramount is demonstrating its commitment to
enhancing member health and well-being,” said Ben R. Leedle, Jr., Healthways
President and Chief Executive Officer. “SilverSneakers is a time-tested,
proven program that provides a unique combination of exercise and social
support, and Healthways is proud to partner with Paramount in implementing the

The SilverSneakers Fitness Program was founded in 1993 and is available to
more than 10 million eligible members. The Healthways fitness center network
offers convenient access to more than 15,000 participating fitness and
wellness facilities nationwide.

About Paramount

Established in 1988, Paramount is a locally owned insurance company located in
Maumee, Ohio serving NW Ohio and SE Michigan. Its mission is to improve
individuals’ health and well-being through various initiatives such as covered
preventive services, web-based member tools, health risk assessments, the
Steps2Health disease management programs health fairs and more.

Paramount offers insurance to both large and small groups It maintains
accreditation by the NCQA – the National Committee for Quality Assurance – for
its Ohio HMO, Elite and Advantage products. Paramount is part of ProMedica,
which is ranked the second most integrated health system in the United States
and No. 1 in the Midwest. For more information, visit

About Healthways

Healthways (NASDAQ: HWAY) is the largest independent global provider of
well-being improvement solutions. Dedicated to creating a healthier world one
person at a time, the Company uses the science of behavior change to produce
and measure positive change in well-being for our customers, which include
employers, integrated health systems, hospitals, physicians, health plans,
communities and government entities. We provide highly specific and
personalized support for each individual and their team of experts to optimize
each participant’s health and productivity and to reduce health-related costs.
Results are achieved by addressing longitudinal health risks and care needs of
everyone in a given population. The Company has scaled its proprietary
technology infrastructure and delivery capabilities developed over 30 years
and now serves approximately 40 million people on four continents. Learn more
at or

^1 Federal Interagency Forum on Aging-Related Statistics. Older Americans
2012: Key Indicators of Well-Being. Washington, DC: U.S. Government Printing
Office. June 2012.

Photos/Multimedia Gallery Available:



Chip Wochomurka, 615-614-4493
Paramount Health Care
Mark Moser, V.P Marketing, 419-887-2809
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