Delticom: Brand Diversity in Quality Motor Oil on Online Shops

  Delticom: Brand Diversity in Quality Motor Oil on Online Shops

Prices for motor oil and lubricants have been reduced

Business Wire

HANNOVER, Germany -- January 21, 2013

When buying car accessories, Germans are profoundly aware of price.* More than
half of all German drivers follow the motto “do it yourself” and fill up their
vehicles with motor oil themselves.** Those who want to do it quickly, easily
and cheaply order their motor oil on the internet – many via the online shops
of the leading European internet tyre dealer Delticom (GER:DEX). Interested
parties – end consumers, traders and workshops – find on the sites a compact
range of high quality, high performance motor oils and lubricants and can
select from a wide range of quality products. New brands have recently been
added to expand the range of oil.

End customers can find motor oil both on the ReifenDirekt and the
Autoteile-Meile online shops. For traders and workshops in Germany, Austria
and Switzerland, this collection has now been supplemented by
Autoreifenonline. Buyers find an extensive selection of quality motor oils:
brand name products (including Castrol, Mobil 1, Fuchs, Liqui Moly), original
oils by car manufacturers (BMW, Ford, GM Opel), petrol station brands
(including Shell, Aral, Total)  and Delticom’s own brand High Performer. Only
recently have the prices in German online shops been lowered for all brand
name, own brand and petro station lubricants.

New to the range of oil products is the brand Petronas, known as the sponsor
of Mercedes in Formula 1. The “pure energy series” by the brand Selenia is
also new. Of course, these new motor oils meet the Euro 5 standard conditions.
The Selenia motor oils are recommended in particular for makes of car from
Italian car manufacturers (including Fiat, Alfa Romeo and Lancia).

Selected oils from the own brand High Performer are now also available via in France and in Italy.

For more information about the company, please visit

* Source: Ifak Institute, Ipsos, usage and media analysis, 2011-2012

** Source: DAT Report 2012-Autohaus

Motor oil, tyres, spare parts, car accessories and more:,,,,,

Online shops for spare parts and car accessories:


Delticom AG
Susanne Kindor-d’Unienville
T: +49 511 93634852
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