Walgreens Engages Hispanic Customers with Health and Wellness Products from
Televisa Consumer Products
HOUSTON, Jan. 18, 2013
HOUSTON, Jan. 18, 2013 /PRNewswire/ -- Walgreens (NYSE: WAG) (Nasdaq: WAG) and
Televisa Consumer Products, LLC are working together on an initiative to
engage Hispanic customers and gain additional insight into the Hispanic
community through the introduction of TCP's health and wellness products.
Walgreens and Televisa Consumer Products are offering a line of
over-the-counter and personal care products focused on Hispanic consumers at
select stores in the United States. Products include haircare, skincare,
cough/cold, and pain/sleep items. Walgreens has recently expanded the
availability of these products based on product performance in designated test
"Walgreens stores serve virtually every customer demographic in the country,
and this is another way for us to reach the Hispanic customer, in particular
at specific locations," said Paul Tiberio, Walgreens divisional vice president
of inventory strategy and localization.
Televisa Consumer Products USA's C.E.O., Maximo Juda, said, "We believe our
already proven work to promote and offer our products will help our customers
build stronger ties to their Hispanic customers and generate additional sales
and organic growth for TCP."
As the nation's largest drugstore chain with fiscal 2012 sales of $72 billion,
Walgreens (www.walgreens.com) vision is to become America's first choice for
health and daily living. Each day, Walgreens provides more than 6 million
customers the most convenient, multichannel access to consumer goods and
services and trusted, cost-effective pharmacy, health and wellness services
and advice in communities across America. Walgreens scope of pharmacy services
includes retail, specialty, infusion, medical facility and mail service, along
with respiratory services. These services improve health outcomes and lower
costs for payers including employers, managed care organizations, health
systems, pharmacy benefit managers and the public sector. The company operates
8,061 drugstores in all 50 states, the District of Columbia and Puerto Rico.
Take Care Health Systems is a Walgreens subsidiary that is the largest and
most comprehensive manager of worksite health and wellness centers and
in-store convenient care clinics, with more than 700 locations throughout the
Televisa Consumer Products is a joint venture 51% - 49% between Grupo
Televisa, S.A.B (NYSE:TV; BMV: TLEVISA CPO) and Genomma Lab Internacional,
S.A.B. de C.V. (BMV: LAB) that distributes Genomma Lab products in the US
SOURCE Televisa Consumer Products
Contact: Raul Lopez, TCP, +1-713-255-1024 ext 105
Press spacebar to pause and continue. Press esc to stop.