Snapper® Walk Mowers Arrive At Walmart Stores

                Snapper® Walk Mowers Arrive At Walmart Stores

PR Newswire

MILWAUKEE, Jan. 17, 2013

MILWAUKEE, Jan. 17, 2013 /PRNewswire/ --Briggs & Stratton Corporation (NYSE:
BGG) announced today that three Snapper^® branded walk mower models will be
sold at Walmart beginning this month. Manufactured in cooperation with one of
Briggs & Stratton's trusted engine customers, these new Snapper mowers tout a
top-performing cutting deck and other key features that will satisfy the
mowing needs of Walmart's customers.


"We are pleased to announce this highly competitive offering of Snapper walk
mowers at Walmart," said Jeff Coad, vice president of marketing, Briggs &
Stratton Products Group. "This lineup will fit any budget and we are thrilled
that it will be introduced on such a national stage."

"These new Snapper mowers will join the Murray branded walk mower lineup
successfully introduced last year at Walmart, as well as a new Murray branded
handheld line for 2013, to create a strong, cohesive lineup of power equipment
brands for the Walmart customer," Coad says.

Additionally, all walk and ride mowers sold at Walmart feature powerful,
highly efficient Briggs & Stratton engines that, along with the mowers
themselves, are assembled in the United States.

A key element of the program is a nationwide integrated dealer-service network
capable of selling and servicing this line of Snapper products. Embracing this
philosophy, Snapper dealers will also sell these walk mower models and offer
service for Walmart-purchased walk mowers.

The standard features that come on the Snapper SP70, SP80 and SP90 walk mower
models include:

  oPowerful, trusted Briggs & Stratton engines with ReadyStart^® easy
    starting feature and Fresh Start^® fuel preserver cap
  oSelf-propelled for easier mowing
  o21", 3-n-1 durable steel mower decks that bag, mulch and side discharge
  oCushioned handle grips for comfort
  oSingle- or dual-point height of cut for easier adjustment
  oThree-year residential warranty

Briggs & Stratton Corporation, headquartered in Milwaukee, Wisconsin, is the
world's largest producer of gasoline engines for outdoor power equipment. Its
wholly owned subsidiary Briggs & Stratton Power Products Group LLC is North
America's number one marketer of portable generators and pressure washers, and
is a leading designer, manufacturer and marketer of standby generators, along
with lawn and garden and turf care through its Simplicity^®, Snapper^®,
Snapper Pro^®, ^ Ferris^® and Murray^® brands. Briggs & Stratton products are
designed, manufactured, marketed and serviced in more than 100 countries on
six continents. More information can be found at and

SOURCE Briggs & Stratton Corporation

Contact: Laura Timm, Briggs & Stratton Corporation, +1-414-259-5333,
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