Montreal International Auto Show: CAA-Quebec offering test drives of electric vehicles and launching an essential website

Montreal International Auto Show: CAA-Quebec offering test drives of electric 
vehicles and launching an essential website 
MONTREAL, Jan. 17, 2013 /CNW Telbec/ - For the first time in Canada, an 
impressive fleet of plug-in electric (PEV) and plug-in hybrid electric 
vehicles (PHEV) is being made available to the general public for free road 
tests, as part of the 45(th) Montreal International Auto Show, from January 18 
to 27, 2013. More than 10 vehicles will be available for road tests on a 
course more than three kilometres long around the Palais des congrès. 
In addition, the Canadian Automobile Association (CAA) and CAA-Quebec are now 
offering an online portal, to raise awareness of new 
electric vehicle technology and to inform consumers not only about the models 
available but also about government incentives, electrical charging, charging 
station locations, and much more. 
An important activity, with two Canadian firsts
CAA-Quebec's road tests, listed in the official Auto Show program, are made 
possible by the involvement of the Show's organizers and the collaboration of 
the Government of Quebec. CAA-Quebec has brought together the latest plug-in 
electric and plug-in hybrid models, including two Canadian firsts: the Smart 
Fortwo Electric Drive and the Ford Fusion Energi. Also on display are the 
Nissan Leaf, Mitsubishi i-MiEV, Ford C-Max Energi, Ford Focus Electric, Toyota 
Prius Plug-In Hybrid and Chevrolet Volt. 
"For an organization like CAA-Quebec, known for its neutrality and 
objectivity, this type of activity fully reflects what we are and what our 
mandate is," states Sophie Gagnon, Assistant Vice President, Public and 
Government Relations, at CAA-Quebec. People need simply register at the booth 
in the Hall Viger to try out a plug-in electric or plug-in hybrid vehicle, and 
guides will be there to answer their questions. Ms. Gagnon added: "Our goal is 
simple: to provide clear, accurate and unbiased information. We want consumers 
to benefit from our expertise in making fully informed choices about 
sustainable mobility solutions that truly meet their needs. This activity is a 
golden opportunity for visitors to the Show and for the general public." 
Visitors to the Show can ask questions they may have to the staff on site, 
especially about charging stations. "We tend to forget that an electric 
vehicle doesn't come without a charging station, and there remains many 
questions in this regard," admitted Pierre Beaudoin, Senior Director of 
Technical Services at CAA-Quebec. "Charging methods, installation, operation, 
range, and so on - we want the experience to be complete. After all, these 
technologies are here to stay." 
A vital online portal
In addition to the road tests, visitors stopping by the CAA-Quebec booth can 
visit, the new website developed by the CAA in 
collaboration with all its member clubs. This site is intended as a reference 
on hybrid and electric vehicles for all Canadians who want to know more about 
them. "Our research has found that the public is sorely lacking in information 
on these new technologies, and this shortcoming is holding back their 
adoption, which is how we got the idea of creating an information portal," 
explains Jeff Walker, the CAA's Vice President of Public Affairs (See the news 
release titled CAA survey: Quebecers are among the most likely to consider 
buying an electric vehicle). 
The site contains a goldmine of information, such as a map showing the 
locations of charging stations across the country, as well as the hybrid, 
plug-in hybrid and electric models available in Canada, the full range of 
government incentives available in the user's province of residence, and a 
calculator for comparing the costs of using a traditional vehicle vs. a hybrid 
or electric vehicle. "People often have the impression that a hybrid or 
electric vehicle costs more, but after comparing fuel consumption and adding 
government incentives, it is clear that this isn't necessarily true," Mr. 
Walker adds. 
For a lucky winner: everything needed to travel electrically for two years
Everyone visiting CAA-Quebec's ecological mobility booth on the 7(th) floor 
will be offered a chance to win free rental of a plug-in electric or plug-in 
hybrid vehicle for two years, installation of a home charging station and a 
set of winter tires. "The winner and other household members will be able to 
see how easy it is to use and charge an electric vehicle and to notice the 
large amounts saved in fuel costs," Ms. Gagnon notes. This contest is made 
possible by the collaboration of the Corporation des concessionnaires 
d'automobiles du Québec (CCAQ) and of Pirelli and Leviton. 
CAA-Quebec, a not-for-profit organization founded in 1904, provides 
automotive, travel, residential and financial services and privileges toits 
1,195,000 members. 
Montreal Cédric Essiminy Public Relations Officer 514 861-7111,ext. 3210 
Cell.: 514717-4040 
Québec Philippe St-Pierre Communications Advisor 418 624-2424, ext. 2418 
Cell.: 418580-1633   
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ST: Quebec
-0- Jan/17/2013 12:00 GMT
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