VMI Group Trusts aPriori to Accelerate RFQ Responses and Drive Higher Revenues

  VMI Group Trusts aPriori to Accelerate RFQ Responses and Drive Higher
  Revenues

Multinational tire engineering firm deploys aPriori cost management to respond
   to more quotes with greater consistency and accuracy, maximizing revenue
                                opportunities

Business Wire

CONCORD, Mass. -- January 15, 2013

aPriori, a provider of product cost management software solutions, has
announced that international specialist in tire and rubber component
machinery, VMI Group, has deployed aPriori product cost management software to
improve understanding of custom and standard machine design costs, respond to
more RFQs quickly and accurately, and secure more business at higher margins.

Headquartered in the Netherlands with sites in China and America, VMI Group
designs custom engineered production systems for manufacturers that build
vehicle tires, re-tread existing tires or produce other technical rubber
components and products. The company’s 750 employees engineer core products
such as single-stage tire building machines for globally renowned clients,
driving annual revenues of around €160 million.

The aPriori product cost management platform solves real business problems by
providing discrete manufacturers like VMI Group with unprecedented real-time
product cost visibility throughout their entire development and production
process. VMI will now be able to model each of its manufacturing facilities
throughout the world, including site specific material stock types, pricing,
machine types and operating attributes, intelligent process routings, labor
and overhead costs, and more. The aPriori system will then automatically
produce highly-detailed cost assessments for VMI’s products in just seconds,
allowing VMI Group to respond to more customer RFQs with greater accuracy and
detail than ever before, driving higher revenues.

Gerrit van Dijk, VMI Group’s manager of cost engineering, said: “It is vital
that we are able to consistently calculate the cost of customized machine
designs as early and as accurately as possible so that we can turn around
higher volumes of more detailed quotes in less time to maximize our revenue
opportunities. Furthermore, after a quote is accepted, VMI purchases many
components to build these machines. By adopting the aPriori product cost
management platform, we will gain greater understanding of what parts ‘should
cost,’ thus allowing us to negotiate better pricing with our suppliers for
purchased parts.”

Arnaud Walburger, aPriori’s director of EMEA, said: “aPriori will help VMI
Group maximize revenues, responding quickly and more accurately to RFQs by
transforming its existing SolidWorks 2012 CAD models into highly detailed and
accurate quote responses. Calculating the cost of customized machine designs
as early and precisely as possible will immediately help VMI Group to respond
to a higher volume of proposals, as well as putting the business on a far
stronger footing when negotiating with vendors of raw materials and custom
engineered purchased parts used in those products. aPriori will also provide
VMI with consistency in quoting over time, whichever individual is responding
to RFQs, providing far greater credibility in the eyes of customers when
compared to inconsistent manual quotes.”

By leveraging aPriori across its business, VMI Group will now be able to turn
around RFQs for standard and complex custom parts in minutes, enabling its
highly-experienced R&D tire department, work preparation department,
purchasing and estimating departments to focus on core processes and overall
production strategy.

About VMI Group

VMI Group is the world’s leading supplier of machinery and services to
manufacturers of radialpassenger, light truck, all steel radial truck, bus
and off-the-road (OTR)tires. It specialises in thetechnical rubber, tire
andtire re-treadingindustry sectors. Part of the TKH Group NV, which is
listed as TKH at the Stock Exchange Euronext Amsterdam, VMI offers services in
sales, service and tire production machinery from three individual bases in
The Netherlands, China and America and has a total of 750 employees.
www.vmi-group.com

About aPriori

aPriori software and services generate hard-cash product cost savings for
discrete manufacturing and product innovation companies. Using aPriori’s
real-time product cost assessments, employees in engineering, sourcing and
manufacturing make more-informed decisions that drive costs out of products
pre- and post-production. With aPriori, manufacturers launch products at cost
targets, maximize savings in re-work projects and never overpay for sourced
parts. To see an overview demonstration of aPriori, click here. To learn more
about aPriori and its product cost management solutions and services, visit
www.apriori.com.

Follow aPriori on Twitter @aPriori_Inc.

aPriori and aPriori Technologies are registered trademarks of aPriori
Technologies Inc.

All other trademarks, registered trademarks or service marks belong to their
respective holders.

Contact:

for aPriori
Tim Walsh, 617-512-1641
timw@walshgroupmarketing.com