Cypress Offers On-Demand Content from Record-Setting PSoC® World Developers Conference

  Cypress Offers On-Demand Content from Record-Setting PSoC® World Developers
  Conference

   23 Hours of English-language and Translated Technical Training, Industry
   Keynotes, and Panel Discussions Available at www.PSoCWorld.com; Archive
             Attendees Eligible for PSoC Development Kit Discount

Business Wire

SAN JOSE, Calif. -- January 15, 2013

Cypress Semiconductor Corp. (NASDAQ: CY) today posted over 23 hours of
technical content from its recent PSoC^® World Developers Conference online at
www.PSoCWorld.com. The event established a new electronics industry record for
an online developers conference with more than 4,500 attendees worldwide.

PSoC World delivered a completely virtual tradeshow for programmable
system–on-chip developers, in which Cypress, embedded systems partners
including ARM and Arrow Electronics, and industry visionaries delivered
keynote speeches, hands-on tutorials, live Q&A, designer-to-designer online
chats, and expert panels on industrial control, user interface, power
supervision and other market segments. The live technical sessions—and the
PSoC World content archives—were translated into Japanese and Simplified
Chinese.

For a sample of real PSoC World content, click on
http://www.cypress.com/go/sneakpeek.

PSoC World content can be downloaded for future viewing or streamed directly
from the website. Viewers of the archived material, like those who attended
the live event, are eligible for a discount on Cypress’s PSoC 5LP Development
Kit.

The archives will be refreshed with new content throughout 2013 and made
available to event registrants on an invitation-only basis. Cypress plans to
use the state-of-the-art PSoC World virtual environment to host customer
meetings and workshops.

“We’re excited by the incredible response to this event,” said Hassane
El-Khoury, Executive Vice President of Cypress’s Programmable Systems
Division. “In addition to the exceptional attendance, we were very pleased
with the technical dialog among the visitors, exhibitors and experts. We’re
happy to offer this content on-demand for engineers who missed the event
live.”

More information on the free event is available at
www.cypress.com/go/sneakpeek, and registration is available at
www.PSoCWorld.com.

About Cypress

Cypress delivers high-performance, mixed-signal, programmable solutions that
provide customers with rapid time-to-market and exceptional system value.
Cypress offerings include the flagship PSoC 1, PSoC 3, and PSoC 5 programmable
system-on-chip families and derivatives, CapSense^® touch sensing and
TrueTouch^® solutions for touchscreens. Cypress is the world leader in USB
controllers, including the high-performance West Bridge^® solution that
enhances connectivity and performance in multimedia handsets, PCs, and
tablets. Cypress is also the world leader in SRAM memories. Cypress serves
numerous markets including consumer, mobile handsets, computation, data
communications, automotive, industrial, and military. Cypress trades on the
NASDAQ Global Select Market under the ticker symbol CY. Visit Cypress online
at www.cypress.com.

Cypress, the Cypress logo, PSoC, CapSense, TrueTouch and West Bridge are
registered trademarks of Cypress Semiconductor Corp. All other trademarks are
the property of their respective owners.

Contact:

Cypress Semiconductor Corp.
Don Parkman, 408-943-4885
Cypress Public Relations
DSP@cypress.com
 
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