Nintendo to Walk the Red Carpet at the 2013 Sundance Film Festival

  Nintendo to Walk the Red Carpet at the 2013 Sundance Film Festival

  Wii U Video Challenge Premiere Party and Gaming Lounge Highlight a Week of
                             Films, Frost and Fun

Sundance Film Festival 2013

Business Wire

REDMOND, Wash. -- January 15, 2013

Nintendo will host several events during this year’s Sundance Film Festival,
including a premiere party for the Wii U Video Challenge as well as the
Nintendo Lounge, a gaming lounge that gives residents of Park City, Utah, and
festival attendees the opportunity to experience and enjoy unreleased Nintendo
games for the hit Wii U console and Nintendo 3DS XL hand-held system.

Kicking off the festivities on Jan. 17 is the Wii U Video Challenge premiere
party, an event that showcases the talents of the next generation of
filmmakers who made films about the next generation of video game consoles. At
the event, Nintendo will premiere three short films that feature the exclusive
game-play experiences of the Wii U console and New Super Mario Bros. U.

Leading up to this big event, YouTube filmmakers from all over the country
were asked to create short films focusing on the unique game play of Wii U and
the Wii U GamePad controller. From the pool of talented filmmakers, 12 were
selected to participate in the 48-hour Wii U Video Challenge from Jan. 11-13.
Forming three teams of four people each, the filmmakers created new films that
showcased the fun and exciting game play of Wii U.

The short films made by the three teams will premiere at the Sundance Film
Festival in the Nintendo Lounge on Jan. 17 in front of film industry
influencers, Nintendo executives and other VIPs. Films will be voted on by the
live audience in attendance.

For three days starting Jan. 18, Nintendo opens the doors of the Nintendo
Lounge to industry executives and celebrities. On Jan. 21, the gaming lounge
opens to the public. The Nintendo Lounge offers the opportunity to take a
break from the frigid weather of Park City, relax in a comfortable environment
and play a collection of fun Wii U and Nintendo 3DS games.

Wii U video games featured in the lounge include recent releases like New
Super Mario Bros. U, Nintendo Land, ZombiU from Ubisoft, SiNG PARTY, as well
as the upcoming Rayman Legends from Ubisoft and Wii Fit U, the first
installment in the Wii Fit series on Wii U.

On the Nintendo 3DS XL hand-held system, many different games will be
playable. In addition to New Super Mario Bros. 2 and Professor Layton and the
Miracle Mask, three not-yet-released games will be joining the all-star
Nintendo 3DS lineup. For fans looking forward to anticipated sequels, Brain
Age: Concentration Training, Luigi’s Mansion: Dark Moon and Castlevania: Lords
of Shadow – Mirror of Fate from KONAMI Digital Entertainment, Inc. will be
available to play before they hit retail stores.

The Nintendo Lounge at Sundance is located at 738 Main St., Park City, Utah,
84060, and is open to Park City residents, festival attendees and out of town
visitors on Jan. 21 from 1-5 p.m.

Remember that Wii U and Nintendo 3DS feature parental controls that let adults
manage the content their children can access. For more information about this
and other features, visit http://www.nintendo.com/wiiu and
http://www.nintendo.com/3ds.

Nintendo is not officially associated with the Sundance Film Festival.

About Nintendo: The worldwide pioneer in the creation of interactive
entertainment, Nintendo Co., Ltd., of Kyoto, Japan, manufactures and markets
hardware and software for its Wii U^™ and Wii^™ home consoles, and Nintendo
3DS^™ and Nintendo DS^™ families of portable systems. Since 1983, when it
launched the Nintendo Entertainment System^™, Nintendo has sold more than 4
billion video games and more than 637 million hardware units globally,
including the current-generation Wii U, Nintendo 3DS and Nintendo 3DS XL, as
well as the Game Boy^™, Game Boy Advance, Nintendo DS, Nintendo DSi^™ and
Nintendo DSi XL^™, Super NES^™, Nintendo 64^™, Nintendo GameCube^™ and Wii
systems. It has also created industry icons that have become well-known,
household names such as Mario^™, Donkey Kong^™, Metroid^™, Zelda^™ and
Pokémon^™. A wholly owned subsidiary, Nintendo of America Inc., based in
Redmond, Wash., serves as headquarters for Nintendo’s operations in the
Western Hemisphere. For more information about Nintendo, please visit the
company’s website at http://www.nintendo.com.

Note to editors: Nintendo press materials are available at
http://press.nintendo.com, a password-protected site. To obtain a login,
please contact Deanna Avila at 213-438-8742 or davila@golinharris.com. Users
can receive instant Nintendo information by subscribing to the site’s RSS
feed.

Contact:

GOLIN HARRIS
Kaitlin Roach, 212-373-6061
kroach@golinharris.com
or
Grace Chang, 213-438-8708
grace.chang@golinharris.com