New Wine Line The Skinny Vine Lets Wine Drinkers Indulge With Fewer Calories

 New Wine Line The Skinny Vine Lets Wine Drinkers Indulge With Fewer Calories

Author and Celebrity Nutritionist Christine Avanti Calls Low-Calorie Skinny
Vine Her "Go-To Treat" for the New Year; Now Available Online at Cellar360

PR Newswire

NAPA, Calif., Jan. 15, 2013

NAPA, Calif., Jan. 15, 2013 /PRNewswire/ -- With health resolutions popular
this time of year, newly-launched low-calorie wine  The Skinny Vine makes it
easy for wine drinkers to stick to a low-calorie lifestyle with a little
indulgence. Skinny Vine wines, created by global wine company Treasury Wine
Estates, are now available for purchase online at www.cellar360.com as well as
at a growing number of retail stores across the country. The wines have less
than 95 calories per five ounce serving – 25-35% fewer calories than
traditional wine – while offering the taste and quality of traditional
full-calorie wines.

Christine Avanti, author of Skinny Chicks Eat Real Food, and nutritionist to
celebrities, believes The Skinny Vine fits perfectly with her approach to diet
and lifestyle – and especially for those who made a resolution to pay more
attention to what they put into their bodies in the New Year.

"Dieting can be tough, so enjoying a glass of wine in moderation can be an
easy indulgence that won't wreak havoc on your waistline – especially if it is
a glass of lower calorie Skinny Vine," said Avanti. "It's my new go-to treat
after a long day at work."

The Skinny Vine wines, designed to appeal to the growing number of
health-conscious women and men, are sourced from high quality California
grapes. The line offers three popular varietals: Slim Chardonnay, Mini Moscato
and Thin Zin, at a suggested retail price of $11 a bottle. Each varietal
delivers the full spectrum of fruit intensity and complexity, while managing
alcohol content to create a full-flavored, low calorie wine.

The fruit forward Skinny Vine Mini Moscato tastes of juicy peach, apple, pear,
and honeysuckle while the The Skinny Vine Slim Chardonnay is perfect for any
occasion with its subtle ripe apricot and honey citrus aroma and vanilla and
oak spice finish. The Skinny Vine Thin Zin has a bright and airy attitude that
comes from its luscious blend of ripe berries, honeydew, and crisp citrus
flavors plus a hint of clove.

This is the latest new product from Treasury Wine Estates, which has been
vigorously innovating in recent years, successfully launching new wines
including: Be., Emma Pearl, Sledgehammer, and Beringer Red Moscato.

Visit the Skinny Vine website for more details about the wine and retail
locations across the U.S.: www.theskinnyvine.com.

About Treasury Wine Estates

Treasury Wine Estates (TWE) is a unique global wine company with a leading
international portfolio of new world wines.

From the establishment of Australia's Penfolds in the mid 1840s to the 1876
founding of Beringer Vineyards, a winemaking legacy has been created. TWE is
now the world's largest pure-play wine company with over 50 brands, including
Beringer Vineyards, Be., Castello di Gabbiano, Chateau St. Jean, Cellar No. 8,
Colores del Sol, Etude, Lindeman's, Matua Valley, Meridian Vineyards,
Penfolds, Rosemount Estate, Souverain, Stags' Leap Winery, St. Clement, Wolf
Blass and more.

With over 27,000 acres of vineyards, sales totaling over 33 million cases of
wine annually, and revenues of about AU$1.8 billion, TWE employs over 4,000
winemakers, viticulturists, sales, distribution and support staff across 12
countries. For more information, visit www.tweglobal.com. To browse and
purchase from over 200 wines spanning 4 continents, visit www.cellar360.com.

Media Contact:
Elizabeth Hooker
Elizabeth.Hooker@tweglobal.com
(707) 299-3268

Debbie Ehrman
Deborah@finnpartners.com
310-882-4016

SOURCE Treasury Wine Estates

Website: http://www.theskinnyvine.com
 
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