Grossman Marketing Group Acquires Connecticut Promotional Products Firm
Adds New Employees and New Business Clients to Grossman Roster
SOMERVILLE, Mass. -- January 15, 2013
Grossman Marketing Group, a 103-year-old, fourth-generation family-run print
and promotional products company, announces the acquisition of ASAP, Inc., a
Norwalk, Connecticut firm specializing in promotional products for a wide
variety of businesses in the financial services, legal, education and consumer
products sectors. The company will be known as ASAP, a division of Grossman
This acquisition expands Grossman Marketing’s presence in Connecticut and New
York, adding to their already existing office in Hartford, established in the
“We believe that good people make good business and attract good customers, a
philosophy that has contributed to our sustained growth over the past century,
and we’re pleased to add ASAP’s employees to our staff,” said Ben Grossman,
Co-President of Grossman Marketing Group. “By leveraging Grossman Marketing
Group’s national brand expertise, award-winning design capabilities and
customized marketing solutions, we can offer ASAP’s client base an expanded
suite of services and a history of long-term customer relationships, making
for a smooth business transition.”
New clients joining the Grossman Marketing family include Diageo, Reed
Exhibitions, PepsiCo, University of Maryland, Norwalk Hospital, Elizabeth
Arden and a variety of businesses across the country.
“ASAP, Inc. has been a source of pride for both me and my team over the past
25 years,” said Sally de Vengoechea, former owner of ASAP. “When I decided to
explore retirement options and considered selling ASAP, I was fortunate to
find a company whose values and business practices were both compatible with
ours and very well-respected in the industry. Grossman Marketing Group
epitomizes loyalty and stability to both their clients and employees, and I
could not be more pleased with my decision to place ASAP, Inc. in their
hands.” Sally will continue on staff in an advisory capacity. In 2011, ASAP,
Inc.’s revenues totaled over $2 million.
“Customer satisfaction is our first priority at Grossman Marketing,” added Ben
Grossman, “and we look forward to working with ASAP’s staff to provide the
products and solutions that will grow their customers’ businesses and meet
their business targets.”
Grossman Marketing Group has offices in Somerville, MA, Hartford, CT,
Washington D.C., New York, NY, and Providence, RI.
Grossman’s client roster includes the Boston Celtics, the Boston Bruins,
zipcar, CVS, Columbia University, Environmental Defense Fund, Hewlett-Packard,
International Academy of Television Arts & Sciences (The Emmy Awards), New
York Life, Princess Grace Foundation, WilmerHale, Rock the Vote, and Yahoo! as
well as a broad array of regional businesses.
About Grossman Marketing Group
Founded in 1910, Grossman Marketing Group is a full-service provider of
marketing communications materials and promotional products to customers in
fields as varied as biotechnology, law, financial services and the arts. The
company’s well-earned reputation for print and production expertise and
unparalleled project management is further enhanced by top-notch creative
services and fulfillment capabilities.
For more information, visit www.grossmanmarketing.com.
Regan Communications Group
Paula Gates, 617-488-2853
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