Porsche Outperforms Delivery Record of the Previous Year
DETROIT, Jan. 13, 2013
DETROIT, Jan. 13, 2013 /PRNewswire/ -- Porsche AG sold more sports cars in
2012 than ever before: 141,075 customer deliveries equal an increase of 18.7%
compared to last year's record of 118,868 vehicles sold.
"We are looking back on the most successful year in our history," said
Matthias Muller, President and Chief Executive Officer of Dr. Ing. h.c. F.
Porsche AG at the Detroit Motor Show. "The commitment of our entire workforce
was a key factor in achieving this result. We are well equipped to guide
Porsche successfully through 2013." Over the past three years, the
Stuttgart-based sports car manufacturer has increased the number of vehicles
delivered to customers by 83.9 percent.
Bernhard Maier, Member of the Executive Board Sales and Marketing,
highlighted: "2012 was an outstanding year for Porsche: for every model and in
every region. In 2013 we will carry forward our product offensive with the
launch of our new hybrid vehicles, such as the 918 Spyder, and of our new
Porsche showed double-digit growth in all sales regions in 2012. The
Asia/Pacific region tops the list with 50,376 delivered units (+23.6% compared
to the previous year), closely followed by Europe, where the Stuttgart-based
sports car manufacturer sold 49,639 new cars (+13.5%). The Chinese market
posted over 30,000 deliveries for the first time: exactly 31,205 new cars were
handed over to the customers.
The most successful single market in 2012 was the United States: A total of
35.043 customers in the U.S. opted for a model by Porsche (+20.7%).
The 911, Cayenne, Panamera, Boxster and Cayman sports cars are still also very
popular in their home market in Germany; they were sold 17,487 times (+16.9%).
The seventh generation of the 911 Carrera sports car enjoyed a very successful
first year in 2012 and achieved the greatest growth with 31.4%: a total of
25,475 vehicles were sold. The Boxster was also very popular, achieving sales
of 9,253 units, an increase of 29.1% compared to the prior year. The Porsche
model most in demand worldwide was the Cayenne: 74,763 cars of this model were
handed over to customers last year (+24.8%). With nearly 19,000 units of the
Cayenne S, Cayenne GTS and Cayenne Turbo sold, Porsche remains the leading
manufacturer of high-performance SUVs.
At the Detroit Motor Show, which starts Monday, Porsche is unveiling the
Cayenne Turbo S as the highlight of this year's event. Rated at 550 hp, it
ranks at the very top in the sports car manufacturer's SUV model range. All
the Cayenne's characteristic features such as extensive offroad capability,
great travel comfort and impressive torque have been preserved.
About Porsche Cars North America
Porsche Cars North America, Inc. (PCNA), based in Atlanta, Ga. is the
exclusive U.S. importer of Porsche sports cars, the Cayenne SUV and Panamera
sports sedan. Established in 1984, it is a wholly-owned subsidiary of Porsche
AG, which is headquartered in Stuttgart, Germany, and employs approximately
220 people who provide parts, service, marketing and training for 191 dealers.
They, in turn, work to provide Porsche customers with a best-in-class
experience that is in keeping with the brand's 63-year history and leadership
in the advancement of vehicle performance, safety and efficiency.
At the core of this success is Porsche's proud racing heritage that boasts
some 30,000 motorsport wins to date.
Follow us: www.twitter.com/Porsche and www.facebook.com/Porsche and
For Porsche apps: http://www.porsche.com/usa/entertainment/apps/
SOURCE Porsche Cars North America, Inc.
Contact: Public Relations Department, Product Communications, Nick Twork,
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