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Spare Backup and Turkcell Begin Launch of Spare Mobile Backup and Security Offering to Turkcell's 35 Million Mobile Subscribers



  Spare Backup and Turkcell Begin Launch of Spare Mobile Backup and Security
             Offering to Turkcell's 35 Million Mobile Subscribers

PR Newswire

MINDEN, Nev., Jan. 10, 2013

MINDEN, Nev., Jan. 10, 2013 /PRNewswire/ -- Spare Backup, Inc. ("Spare
Backup") (OTCQB: SPBU), a provider of data backup and security software for
smartphones, tablets and PCs, announced today that Turkcell and Spare Backup
have begun the launch of a progressive rollout of Spare Backup's mobile backup
and security tools to Turkcell's 35 million mobile subscribers. 

The launch will commence with Turkcell's flagship stores and will eventually
be available throughout their 1,200 exclusive Turkcell sales points.  With its
35.2 million subscribers as of September 30, 2012, Turkcell is not only the
leading communications and technology company in Turkey, but also and it is
the first and only Turkish company ever to be listed on the New York Stock
Exchange (NYSE) as well as Istanbul Stock Exchange (ISE) since July 11, 2000. 
Turkey has the 16^th largest economy in the world and a young population of 75
million, half of who are aged under 30. These demographics, coupled with a
rapid migration of mobile customers to 3G, provide a significant opportunity
for Spare Backup in its partnership with Turkcell.

The Spare Backup services will be actively marketed to Turkcell subscribers
through multiple channels.  Spare Backup is providing a dedicated support team
of up to ten individuals over the next twelve months who will assist on
location with in-store promotions, sales training and activations.

Cery Perle, CEO of Spare Backup, Inc., stated, "We are excited to begin the
launch phase with Turkcell as we have spent months gearing up for what we
believe is a game changer for our company.  Turkcell is the leader operator in
Turkey and through this partnership we gain access to tens of millions of
customers including their rapidly growing 3G subscriber base. We believe the
successful rollout of our products via this Turkcell launch will serve as a
model to the mobile telecommunication industry and quickly lead to additional
launches with other Telco's across the globe.  We are leaving no stone
unturned in our efforts to make this an unconditional success."

About Spare Backup, Inc.

Spare Backup, Inc. is a leading provider of data backup and security software
for smartphones, tablets and PCs. Spare Backup's software enables consumers
and small to medium sized businesses to easily protect valuable computer and
mobile data quickly, automatically and cost-effectively.

Spare Backup software intelligently selects, secures and stores personal and
business content on a continuous basis or according to the schedule of the
user's choice.  It also allows for the integration of that content across
various devices and provides enhanced security features to protect valuable
data on any lost or stolen devices.  Spare Backup software is the first
totally automated cloud-based backup service that is distributed on a
stand-alone or private label basis through major retail and warranty service
partners in North America and Europe.

About Turkcell

Turkcell is the leading communications and technology company in Turkey, with
35.2 million subscribers as of September 30, 2012. Turkcell is a leading
regional player, with market leadership in five of the nine countries in which
it operates with its approximately 68.1 million subscribers as of September
30, 2012. It has become one of the first among the global operators to have
implemented HSPA+. It has achieved up to 43.2 Mbps speed using the Dual
Carrier technology, and is continuously working to provide the latest
technology to its customers, e.g. 84 Mbps in the near future. As of September
30, 2012, Turkcell population coverage is at 99.17% in 2G and 83.14% in 3G. 
Turkcell reported a TRY2.8 billion (US$1.5 billion) net revenue with total
assets of TRY18.0 billion (US$10.1 billion) as of September 30, 2012. It has
been listed on the NYSE and the ISE since July 2000, and is the only
NYSE-listed company in Turkey. Read more at www.turkcell.com.tr

SafeHarbor Statement

The Private Securities Litigation Reform Act of 1995 provides a safe harbor
for forward-looking information made on the company's behalf.  All statements,
other than statements of historical facts, which address the company's
expectations of sources of capital or which express the company's expectation
for the future with respect to financial performance or operating strategies
can be identified as forward-looking statements.  Such statements made by the
company are based on knowledge of the environment in which it operates, but
because of the possibility of unknown factors, as well as other factors beyond
the control of the company, actual results may differ materially from the
expectations expressed in the forward-looking statement.  An investment in our
common stock involves a significant degree of risk.  You should not invest in
our common stock unless you can afford to lose your entire investment.  You
should consider carefully all risk factors and other information in our annual
report and quarterly filings before deciding to invest in our common stock. 
If any of the following risks and uncertainties develops into actual events,
our business, financial condition or results of operations could be materially
adversely affected and you could lose your entire investment in our company.

Forward Looking Statements:

This press release contains forward-looking statements that involve a number
of risks and uncertainties, including statements regarding the outlook of the
Company's business and results of operations. By nature, these risks and
uncertainties could cause actual results to differ materially from those
indicated. Generally speaking, any statements using terms such as "will,"
"expect," "anticipate," or "may," or which otherwise predict or address future
results or events, are likely to contain forward-looking statements. It is
important to note that actual results may differ materially from what is
indicated in any forward-looking statement.

Readers should consider any forward-looking statements in light of factors
that could cause actual results to vary. These factors are described in Spare
Backups filings with the SEC, and readers should refer to those filings,
including Risk Factors described in those filings, in connection with any
forward-looking statements.  The Company disclaims any intention or obligation
to update or revise any forward-looking statements, whether as a result of new
information, future events or otherwise.

CONTACT Spare Backup, Inc.
        Ascendant Partners at IR@spbu.com

SOURCE Spare Backup, Inc.
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