SoundBite Communications Recognized by Frost & Sullivan with a Customer Value Enhancement Award

SoundBite Communications Recognized by Frost & Sullivan with a Customer Value
Enhancement Award

Company Praised for Delivering Excellence and Best Practices in Client

BEDFORD, Mass., Jan. 10, 2013 (GLOBE NEWSWIRE) -- SoundBite Communications,
Inc. (Nasdaq:SDBT), a provider of customer experience management solutions,
today announced it has received the Frost & Sullivan 2012 North American
Customer Value Enhancement Award in Proactive Customer Contact Applications.
This prestigious award is presented each year to a company that has
demonstrated excellence in implementing strategies that proactively create
value for its customers with a focus on improving the return on the investment
that customers make in its products and services. Frost & Sullivan recognized
SoundBite for its proactive customer care and contact delivery strategies,
multi-channel communications and preference management platforms, and the
delivery of these solutions through a secure, scalable cloud offering.

"Our research clearly demonstrates that SoundBite Communications is a leader
in providing proactive customer contact solutions that address key industry
and client challenges," said Nancy Jamison, Principal Analyst in Contact
Centers at Frost & Sullivan. "SoundBite has developed innovative mobile,
multi-channel and preference-based technology and solutions that offer high
value for its clients, positively impacting customer engagement, retention
rates and revenues."

SoundBite's core technology platforms—SoundBite Engage^TM, an interactive
multi-channel communications platform providing integrated text, dialer, voice
messaging, email and Web communications; and SoundBite Insight^TM, a
preference-based platform enabling personalized and compliant
communications—enable the delivery of numerous solutions across the full
consumer lifecycle. These solutions span mobile marketing, proactive customer
care and payments/collections, and are utilized by global organizations across
many industries, including financial services, telecommunications, retail,
utilities and collections agencies.

"We are extremely proud to receive this recognition from Frost & Sullivan,"
said Jim Milton, president and CEO of SoundBite Communications. "This is a
testament to our domain expertise and continued commitment to developing
customer experience management solutions that enable companies to proactively
engage their customers across numerous channels in meaningful and relevant
ways, leveraging their communications preferences and mobile devices."

About SoundBite Communications

SoundBite Communications is a customer experience management company with deep
expertise in delivering cloud-based mobile marketing, proactive customer care,
and collections/payments solutions. More than 450 global end-clients,
including nearly 50 Fortune 500 companies, leverage SoundBite's proactive
multi-channel communications and preference management platforms to power 2.5
billion personalized and compliant customer interactions annually across the
full consumer lifecycle. Visit and follow SoundBite on Twitter
for more information. SoundBite is a registered service mark of SoundBite
Communications, Inc.

The SoundBite Communications, Inc. logo is available at

CONTACT: IR & Media Contact:
         Lynn Ricci
         SoundBite Communications

SoundBite Communications
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