NetSuite Acquires Retail Anywhere, Adding Key Capabilities To Support Multi-Channel Retail Success

    NetSuite Acquires Retail Anywhere, Adding Key Capabilities To Support
                         Multi-Channel Retail Success

Combination Delivers Industry's First Cloud-based System Unifying POS and
eCommerce in a Single Application

NetSuite Brings Brick-and-Mortar Retail Businesses to Global Commerce Cloud

PR Newswire

SAN MATEO, Calif., Jan. 10, 2013

SAN MATEO, Calif., Jan. 10, 2013 /PRNewswire/ --NetSuite Inc. (NYSE: N), the
industry's leading provider of cloud-based financials / ERP software suites,
today announced that it has acquired Retail Anywhere, a leading provider of
multi-channel retail management solutions designed to improve the retail
customer experience. The acquisition builds on NetSuite's SuiteCommerce
platform, delivering the industry's first and only integrated cloud business
suite for retailers, giving them what they need to grow revenues, open up new
sales channels and expand their business globally. It fulfills a strong demand
among retailers for a single commerce solution that supports the multiple
customer touchpoints a retail business needs to succeed – from physical points
of sale (POS) at brick-and-mortar stores or other locations to call centers,
social media and B2B, B2C, and eCommerce via desktops, laptops, iPhone/iPad,
and other smartphones and tablets. The acquisition brings thousands of
customers using the Retail Anywhere POS system to NetSuite as well as more
than 28 years of deep retail vertical expertise, knowledge in retail
operations and best practices in building rock-solid retail management
solutions. This unified commerce platform allows retailers to significantly
enhance the commerce experiences with capabilities like "shop-online, pickup
in store" and "save the sale" to fulfill in-store customer needs from any
inventory location, including eCommerce. For more information, please visit

"Up to now traditional retailing has been left behind as the rest of the world
has embraced cloud technology," said Andy Lloyd, General Manager of Commerce,
NetSuite. "With this acquisition, even brick-and-mortar retailers are able to
become part of the rapidly evolving global commerce cloud. By adding an
in-store solution to SuiteCommerce, NetSuite is enabling merchants to meet
their customers' demands for cross-channel shopping integration. NetSuite
Retail Anywhere further extends the reach of NetSuite's full platform of
business capabilities to the showroom floor, where most retail business still
takes place today."

A NetSuite SuiteCloud Developer Network (SDN) partner, Retail Anywhere created
the popular Retail Anywhere POS SuiteApp for NetSuite. The solution runs on
traditional POS hardware as well as Apple iPhone, iPad and iPod Touch mobile
devices to simply and securely conduct transactions from anywhere. The Retail
Anywhere team brings its retail industry expertise and proven management
acumen to NetSuite's eTail/Retail Products business unit. Retail Anywhere CEO
Branden Jenkins, a longtime retail industry veteran with deep expertise in
retail operations and retail software development, joins NetSuite as General
Manager, eTail/Retail Products. 

"In a retail industry where most widely-deployed POS solutions were developed
before the web browser existed, there is a tremendous market opportunity for
solutions that enable retail operations for the mobile, consumer environment,"
Jenkins said. "We are excited to join NetSuite, given the company's
cloud-based, Commerce as a Service approach to enabling multi-channel retail,
the unique business value that the extended NetSuite platform brings to each
retailer-customer relationship, and a proven industry track record of success
with retail customers and partners."

According to the Deloitte 2012 Annual Holiday Survey, consumers who engage
with retailers through multiple customer touchpoints were likely to spend 71
percent more than those who only engage through the traditional
brick-and-mortar channel. The report's findings further suggest that this
cross-channel consumer base is growing and that businesses can enjoy
significant competitive advantages if they develop sophisticated,
multi-channel retail capabilities that personalize the customer experience and
bring more value to each retail interaction. Unfortunately, legacy retail
systems lack the technical capacity to unify multiple channels, and retailers
have to use multiple, disparate software systems to run their businesses,
creating inefficiency and customer frustration.

NetSuite's Acquisition of Retail Anywhere Adds Key Capabilities to the
SuiteCommerce Platform to Allow Retailers to Grow Revenues and Expand Globally
Unique in the industry, NetSuite SuiteCommerce combines a state-of-the-art web
storefront with the core NetSuite business suite for a complete,
customer-centric cloud commerce solution. SuiteCommerce enables retailers and
other merchants to manage key B2C and B2B transactions across multiple
touchpoints, including POS, websites, smartphones, tablets and call centers
without the limitations and complexity of legacy commerce systems, including
the inability of in-store, eCommerce point-solutions and legacy back-end
systems to easily integrate and cost-effectively scale. Such systems often
limit visibility into customer lifetime value by producing a fragmented view
of customers, inventory and financials. As a result, organizations lack
visibility into their operations and customers, making it difficult to satisfy
customer needs, streamline operations and contain costs. Additionally,
SuiteCommerce lets retailers seeking to expand abroad manage growth, with
capabilities for multiple languages, sites, companies, currencies and tax

SuiteCommerce's integrated business processes, delivered via easy-to-use
systems, provide insight into customers and inventory across multiple
touchpoints and locations, giving modern retailers the ability to not only
meet customer expectations, but exceed them.

Now, with the addition of NetSuite Retail Anywhere, retailers have new
capabilities to capture and take advantage of transactional and customer data
within the NetSuite SuiteCommerce platform and the core NetSuite ERP /
financials and CRM solution. Retailers can now leverage the following
powerful capabilities to run their end-to-end multi-channel retail business:

  oEnhanced in-store experience. By unifying the online and in-store customer
    experience, NetSuite Retail Anywhere enhances customer visibility by
    leveraging data from across a business to provide the insight necessary
    for delivering personalized service, building customer loyalty and
    increasing revenue.
  oSupporting, enabling the latest POS technology. NetSuite Retail Anywhere
    supports the latest POS hardware and mobility devices, guaranteeing that
    retailers have reliable, proven in-store solutions.
  oExtending sales and service with mobile POS. The solution incorporates the
    power and functionality of a traditional retail POS workstation in a
    mobile device to service customers anywhere. From the easy-to-use mobile
    device, sales associates can conduct sales transactions, secure payments,
    print customer receipts, review customer information, perform item
    look-ups from the sales floor, determine product quantity on hand and
    locate out-of-stock items in order to "save the sale" on the showroom
  o360-degree customer view. Provides a single view of customer orders,
    preferences, issues, and contact and payment information to ensure
    retailers can deliver rewarding interactions in a store, online, on the
    phone or anywhere else.
  oReal-time visibility and analytics. Retailers gain on-demand insights into
    such critical metrics as same-store sales, average ticket price, average
    items per ticket, and sales per square foot, helping to drive
    merchandising, price optimization and marketing promotions.
  oReal-time inventory management. Retailers can view and adjust to inventory
    fluctuations on the fly across all channels, minimizing costly stock-outs
    and overstock while enabling customers to view both in-store and online
    product availability over the web.
  oDynamic web storefront. The SuiteCommerce webstore helps customers easily
    find the product they want, strategically recommends products to drive
    sales, offers streamlined checkout and adapts on the fly to the customer's
    device of choice (e.g., smartphone, laptop, tablet, etc.).
  oOrder management. Ensures quick and efficient processing of all orders
    through a flexible order processing workflow, provides the ability to set
    approval rules, and automatically selects delivery from specific
    warehouses based on inventory availability and geographic proximity,
    regardless of whether an order comes from in-store, by phone or via the
  oCustomer support. Provides customer support capabilities such as case
    workflow management, order monitoring (status of an order, etc.) and
    robust customer self-service capabilities for common queries and changes.

Technology Partners Support NetSuite SuiteCommerce and NetSuite Retail
NetSuite-Retail Anywhere successes to date have drawn together a full
ecosystem of leading industry partner solutions. Partners as diverse as
DigitalPersona for biometrics readers, Ingenico for signature capture and
payment terminals, JustEnough retail planning, Mercury for integrated payment
processing, SenSource customer traffic counters, Valogix for inventory
planning and optimization, and many more have built solutions to complement
the combined offering.


The Retail Anywhere technology is available today in the U.S., Canada, U.K.
and Australia as a component of the NetSuite SuiteCommerce solution.

For more information about NetSuite, please visit

Follow NetSuite's Cloud blog, NetSuite's Facebook page and @NetSuite Twitter
handle for real-time updates.

NOTE: NetSuite and the NetSuite logo are service marks of NetSuite Inc.
Third-party trademarks mentioned are the property of their respective owners.
The use of the word partner does not imply a partnership relationship between
NetSuite and any other company.


SOURCE NetSuite Inc.

Contact: Mei Li, NetSuite Inc., +1-650-627-1063,
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