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Toyloom, Maker of 3-D Toy Heirlooms, Debuts on Kickstarter



  Toyloom, Maker of 3-D Toy Heirlooms, Debuts on Kickstarter

Business Wire

LOS ANGELES -- January 9, 2013

Every parent struggles with how best to preserve their child’s artwork. Each
creation is precious, but what to do with them other than file them away to be
discovered years later?

Enter Toyloom, the company that will turn your child’s work of art into a 3-D
toy heirloom using the same techniques used to create models for Hollywood
movie special effects. Toyloom is making its debut on Kickstarter on
Wednesday, January 9, with a goal of generating $15,000 in initial funding to
make this new concept in toy personalization a reality.

There are multiple donation options on the Kickstarter page, each with an
exclusive Toyloom product or service in return, however everyone that supports
Toyloom will receive a link to the full library of artwork, showcasing the
dreams and creativity of children from around the world.

Toyloom is the brainchild of Hollywood special effects artist Dan Garr, who is
most recognized for his work on the 1/8 and 1/6 scale models used by James
Cameron in the blockbuster Titanic,  which are seen in the infamous “cracking
and sinking” scene. In 1992 he founded his company Hot Buttered Elves, and
today is known for toy inventing, character sculpting, product development,
creating toys and collectibles for clients such as Lucasfilm, Pixar, Warner
Bros. and Disney, among others.

Says Dan, “I have made toys for over 20 years, but never like this. When a
child sees his or her artwork displayed in this manner, it creates a memory
that is unforgettable.”

The Toyloom process begins with the submission of an original piece of artwork
to the website, www.toyloom.com, and the selection of a few personalizing
options. Toyloom then utilizes 3D modeling, rapid prototyping machines and the
expertise of Dan and the Hot Buttered Elves team to create the ultimate in
collectible artwork.

Toyloom offers several end product options: a 4-inch refrigerator magnet or
ornament, Shadowbox mounting, Storybook Frame or Comic Book Frame. The
Storybook Frame and Shadowbox present the child’s original artwork and the 3-D
Toyloom character. The Comic Book Frame is sculpted in 3-D, like a stack of
comics, and your child’s artwork pops right through the front page. All frames
can be personalized. Prices range from $100 to $200.

For additional information, please visit the Toyloom Kickstarter site at:
http://www.kickstarter.com/projects/toyloom/bring-your-childrens-artwork-to-life-as-a-3d-toy-h?ref=recently_launched.

Contact:

Toyloom
Dan Garr, 310-416-9999
dgarr@toyloom.com
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