ViSalus™ Launches The NEW Body by Vi Challenge With Industry Leading 90-Day
Money-Back Results Guarantee & Project 10™ Reward Program
LOS ANGELES, Jan. 9, 2013
LOS ANGELES, Jan. 9, 2013 /PRNewswire/ -- As part of its commitment to help
people lose weight and transform their health and fitness, ViSalus™ kicked off
the New Year with the launch of the NEW Body by Vi™ 90-Day Challenge at over
400 Resolution Rally events throughout the U.S. and Canada. New in 2013, the
Body by Vi Challenge now includes a 90-day money-back results guarantee, new
weekly winners, more resources and support, plus over $47 million in free
products, prizes and vacations.
After years of observing millions of customers on the Body by Vi Challenge,
the company found that when people lost their first 10 pounds, they
experienced a significant boost in confidence that helped them stick with
their healthy habits and achieve their ultimate weight-loss and fitness
goals.To further validate the benefit of losing 10 pounds, ViSalus'
Scientific Advisory Board looked at studies that showed that losing just 10
pounds can not only make you feel and look better, but also can have
significant additional health benefits.
These observations led to the creation of Project 10^™, a weekly reward
system designed to provide the motivation and encouragement to help everyone
achieve that pivotal 10 pound weight-loss milestone. Every week, beginning
Feb 4, 2013, ViSalus will award a total of $10,000 to 10 people who lose 10
pounds. Plus, everybody who loses 10 pounds and enters the weekly drawing will
automatically receive a free "i Lost it!" t-shirt.
"At a time of the year when people are resolving to improve their health, we
want to share the knowledge that we've gained by studying the success of
people who have lost weight and transformed their health through the Body by
Vi Challenge. What we learned is that losing those first 10 pounds can do
wonders to someone's motivation for long-term transformation," said Ryan
Blair, Co-Founder and Chief Executive Officer of ViSalus.
In addition to giving away weekly cash prizes and "i Lost it" t-shirts, all
Body by Vi Challenge finishers will receive a "Victory" bracelet and every
month, finalists will be chosen in the weight loss, active and fitness
categories and receive a professional photo shoot and other prizes. All
monthly finalists will automatically be eligible to become Challenge Champions
and win the Ultimate Transformation Vacation, awarded three times a year at
ViSalus national events.
Click here to find out more about the NEW Body by Vi Challenge.
Founded in 2005 with headquarters inLos Angeles, CAand Troy, MI,ViSalus™ is
the company behind the Body by Vi™ Challenge, a 90-day weight and fitness
transformation platform. ViSalus champions personal victories and
entrepreneurship through a social marketing model, premium products, and
support community. ViSalus™ is majority-owned by Blyth, Inc. (NYSE: BTH).
Contact: Anne Cummings, 212-299-3975, Anne.Cummings@zenogroup.com
Press spacebar to pause and continue. Press esc to stop.