WiTricity and Alps Electric Join Forces to Develop Wireless

WiTricity and Alps Electric Join Forces to Develop Wireless Charging
for Mobile Devices 
Partnership Will Foster Breakthroughs for Consumer Electronics and
Automotive OEM Applications 
LAS VEGAS, NV -- (Marketwire) -- 01/08/13 --   WiTricity, the
industry leaders in highly resonant wireless power transfer --
wireless electricity delivered safely over distance -- and Alps
Electric, a leading global electronics manufacturer, announced today
at CES2013 a strategic collaboration to create wireless charging
modules and systems for powering a broad range of mobile devices. 
The relationship targets the development of wireless charging modules
and systems that Alps Electric will sell to original equipment
manufacturers (OEMs), original design manufacturers (ODMs) and
contract manufacturers around the world. It represents another
milestone in the growth of highly resonant wireless power transfer as
the preferred technology for wireless charging in consumer
electronics and other industries.  
In contrast to traditional magnetic induction which is currently used
in first generation wireless charging pads, highly resonant power
transfer enables wireless charging to work over distance, without
precise positioning, through tabletops, automotive consoles, and
device sleeves and cases, greatly enhancing the consumer appeal and
flexibility of wireless charging. 
"We've proven that wireless charging over distance works, and now
it's time to get it into the hands of consumers," states WiTricity
CEO Eric Giler. "By leveraging WiTricity's patented technology Alps
will be able to deliver high performance modules that will be the
basis of wireless power source devices and wireless power capture
devices that can be embedded into OEM products. Our partnership will
help bring in-demand devices with wireless charging capabilities to
store shelves and into homes around the world." 
For example, Alps modules enabled with WiTricity technology could let

--  Charge a phone, tablet and Bluetooth headset using a single wireless
    power source
--  Juice up a device by simply placing it near a power source in a
    countertop, car, cabinet or other area -- without needing to position
    it carefully in a precise location
--  Turn almost any surface, space or stationary prod
uct into a source of
    wireless power for mobile devices

"Our mission is to make sophisticated technology modules easy for OEMs
to integrate into their products," notes Alps Electric E-Project
Manager Mikio Kanda. "Wireless charging will become a critical
function in consumer electronics, automotive, and medical devices,
and Alps Electric looks forward to providing the best available
wireless charging solutions with WiTricity technology." 
About WiTricity 
 WiTricity is the industry leader in wireless
electricity delivered over distance. The company was founded in 2007
to commercialize an exciting new technology for wireless electricity
invented by world renowned physicists from the Massachusetts
Institute of Technology (MIT). With a growing list of global clients
in industries including consumer electronics, automotive, medical
devices and defense, WiTricity has emerged as the leader for IP and
expertise in highly resonant wireless power transfer. For more
information, visit www.witricity.com. Follow WiTricity on Facebook,
Twitter, LinkedIn and YouTube. 
About Alps Electric Co., Ltd.
 Alps Electric (Tokyo: 6770) is a
leading global manufacturer of high-quality electronic components for
mobile devices, home electronics, vehicles and industrial equipment.
With the philosophy of "Perfecting the Art of Electronics," Alps
Electric supplies over 40,000 different components to about 2,000
companies all over the world. For more information, visit
Media Contacts: 
Meghan Gardner 
WiTricity Contact
David Schatz 
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