STMicroelectronics : IBM, STMicroelectronics and Shaspa Advance Smarter Home Initiative

 STMicroelectronics : IBM, STMicroelectronics and Shaspa Advance Smarter Home
                                  Initiative

 Cloud computing enhances control of "Internet of Things" in the home to help
   manage heating, lighting, security and more via multiple user interfaces
                   including gestures and voice recognition



LAS VEGAS, CES -- January 8, 2013 -- IBM (NYSE:IBM), STMicroelectronics
(NYSE:STM) and Shaspa today announced a collaboration to tap cloud and mobile
computing for manufacturers and service providers to provide innovative ways
for consumers to manage and interact with their homes' functions and
entertainment systems using multiple user interfaces such as voice recognition
and physical gestures for a smarter home.

A "smart home" brings networking functions together, creating a gateway that
connects a television, computer or mobile device with smart meters, lights,
appliances, plugs and sensors within the home as well as services from
outside. Parks Associates forecasts that more than 8 billion devices will be
connected on the home network by year-end 2015.^[1]

In Las Vegas this week during the world's largest consumer electronics
exhibition, the three companies will demonstrate a TV linked to ST's Home
Gateway, running software from business partner Shaspa, and connected to the
IBM cloud. Through sensors, the system can monitor home parameters such as
temperature, carbon dioxide^[2] level through a wireless or batteryless IPv6
network, or human motion within the home. The data can be communicated to a
smartphone or tablet via a wireless router. In this way, the homeowner can
offload much of the home management to the cloud and interact with the system
using event and time-based preset scenarios.

The companies anticipate that this initiative could allow consumers to use any
device capable of running apps to manage a variety of personal activities such
as viewing their home's energy consumption; controlling security, heating and
lighting systems; activating home appliances such as washing machines;
monitoring health and assisted living conditions; or engaging in e-commerce.
For example, a person with limited mobility could gesture to the TV to unlock
the front door, turn up the heat or check vital signs. This project represents
the future of electronics technology as sensing devices and equipment
seamlessly respond to user needs and requests, emulating the way humans sense
their environment.

"Thanks to emerging cloud services we are entering a new era in which the role
of the personal cloud is expanding into daily life and the smart home to
improve energy efficiency, health and wellness and home entertainment," said
Bruce Anderson, General Manager Global Electronics Industry, IBM. "This
collaboration is a great example of how cloud computing can be used for
business and industry innovation versus solely for IT efficiency purposes. In
the future, cloud-enabled electronics will sense what people want, evolving
from seeing-to-noticing-to-remembering personal needs and histories."

In this project, ST's Home Gateway and Shaspa's embedded software acts as a
bridge between the home and cloud services provided by the IBM SmartCloud
Service Delivery Platform, which gives electronics manufacturers a cloud
platform to manage smart devices and rapidly introduce new consumer services.
The gateway, based on a STiH416, provides the physical connectivity,
provisioning and management middleware, application protocols, and interfaces
for connecting and controlling the "Internet of Things." The connected-home
System-on-Chip runs software including Linux and a service management system
compliant with the OSGi industry standard.

The infrastructure for the gateway-cloud service operation is provided by
Shaspa's GUI and application software. IBM Worklight in combination with the
Mobile Interface of the Shaspa embedded software is the mobile application
platform that enables end users to control and manage their homes from their
personal devices. The mobile platform is used to build the application,
connect the app to all the sensors within the home, and manage all events that
take place. IBM software such as MQ Series and Worklight helps transmit the
data to mobile devices. Data captured in the cloud supports the discovery of
new insights through advanced analytics.

"Smarter buildings are an essential part of the journey towards a sustainable
world, and this building-to-cloud system shows that connected living is
becoming possible today," said Oliver Goh, Founder & CEO of Shaspa. "This
secure, scalable offering with be the enabler for ecosystems, enabling the
fast creation and deployment of value-add services."

The idea of an intelligent home that uses technology to enhance the lives of
its occupants is far from new; in fact, it was a major theme in the 1933
Chicago World's Fair. We are now in a position to realize the intelligent-home
dream with systems that feature scalability, interoperability and security
built-in from the start. This requires collaborations among leading players
across the ecosystem.

"The smart home is a key part of the smarter world we need to address
important global challenges, including energy saving and more affordable and
accessible healthcare, and many different technologies and skills must be
brought together to accelerate its development," said Alessandro Cremonesi,
Group Vice President and General Manager of Advanced Systems Technology,
STMicroelectronics. "This demonstration confirms that ST's solutions, from
sensors, low-power microcontrollers and communications devices to home
gateways, combined with our unrivalled track record in successful partnering,
can contribute significantly to making smart homes a reality."

The demo will be shown at two venues near the Las Vegas Convention Center: A
private, invitation-only suite at The Encore Hotel (ST) and The Venetian,
exhibit meeting room 2405 (IBM).

About IBM Cloud and Mobile Computing
Mobility is fundamentally transforming the way people live, work, play and
make decisions. As the first new technology platform for business to emerge
since the advent of the World Wide Web, mobile computing represents one of the
greatest opportunities facing organizations. With an array of solutions that
connect, secure, manage and develop the networks, infrastructure and
applications that run the growing number of devices. IBM is enabling
governments and industries to reinvent their business and reach customers,
employees, partners and other constituents in completely new ways. IBM has
helped thousands of clients adopt cloud models and manages millions of cloud
based transactions every day. IBM assists clients in areas as diverse as
banking, communications, healthcare and government to build their own clouds
or securely tap into IBM cloud-based business and infrastructure services. IBM
is unique in bringing together key cloud technologies, deep process knowledge,
a broad portfolio of cloud solutions, and a network of global delivery
centers. For more information about IBM cloud solutions, visit
www.ibm.com/smartcloud. Follow us on Twitter @cloudchat and on our blog at
www.thoughtsoncloud.com.

About Shaspa
Shaspa, is a leading provider of a service delivery framework for smart
building projects. An end-to-end framework allowing personalized automation
and control solutions for residential, commercial and specialized properties.
Founded in 2007 we have built an innovative platform and set of services that
blends emerging services and technologies to manage environments. Using
wireless sensors, it brings together multiple medias to integrate and manage
physical and virtual environments from the palm of your hand in an intelligent
way.

Shaspa users can improve energy efficiency,  manage their home when away  from 
home and support independent living in an unobtrusive way. The Shaspa platform
provides creative developers  with a space  develop applications which  foster 
better energy management, greater understanding of physical processes and  the 
creation of intelligent shared spaces.
Shaspa is using a rich ecosystem of technologies - web based, mobile, and 3D.

Further Information can be found at www.shaspa.com

About STMicroelectronics
ST is a global leader in the semiconductor market serving customers across the
spectrum of sense and power and automotive products and embedded processing
solutions. From energy management and savings to trust and data security, from
healthcare and wellness to smart consumer devices, in the home, car and
office, at work and at play, ST is found everywhere microelectronics make a
positive and innovative contribution to people's life. By getting more from
technology to get more from life, ST stands for life.augmented. In 2011, the
Company's net revenues were $9.73 billion. Further information on ST can be
found at www.st.com.

###

For more information:

Linda Hanson Hunt
IBM Media Relations
914-766-2015
lindah@us.ibm.com

Michael Markowitz
Director Technical Media Relations
STMicroelectronics
+1 781 591-0354
michael.markowitz@st.com

Anette Schmidt
Shaspa - Media Relations
+49 7031-7145680

a.schmidt@shaspa.com

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[1] Parks Associates study: Service Providers and the Connected Home, 2011,
http://www.parksassociates.com/whitepapers/parks-serviceproviders-wp2011

[2] While carbon dioxide isn't generally dangerous, monitoring CO[2] levels is
useful so that environmental systems can adjust ventilation to suit the number
of occupants in a room. Knowing how many people are in a room can save energy;
fewer occupants produce lower levels of CO[2] and therefore ventilation levels
can be set lower.

IBM ST Shaspa Smart Home Initiative

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