Sage ACT! Social Updates Help Small Businesses Capitalize on

Sage ACT! Social Updates Help Small Businesses Capitalize on Customer
Insights and Interests 
Enhancements Enable Familiar Social Network Functionality Within Sage
ACT! Contact Records and Visibility Into Team Members' Social
SCOTTSDALE, AZ -- (Marketwire) -- 01/08/13 --  Sage North America
today announced enhanced social media integrations for its Sage ACT!
2013 (version 15.1) contact and customer management system. Sage ACT!
Social Updates(1) help users capture insights that prospects and
customers share through their LinkedIn(R) and Facebook(R) profiles
and use familiar social features right from within Sage ACT! contact
records such as creating and commenting on posts, endorsing skills
and sending private messages. A brief video detailing Sage ACT!
social features is also available. 
"Small businesses need to capitalize on the speed and specificity of
the social web," said Dan Wilzoch, SVP & GM for Sage CRM Solutions in
North America. "Sage ACT! Social Updates users can now gain a more
detailed and timely view of each customer's unique needs, opinions
and interests so they can act swiftly with the personal outreach,
helpful information or a meaningful sales offer that delivers a
positive customer experience, and improves their bottom line." 
Sage ACT! Social Updates help users improve sales and marketing
effectiveness by: 

--  Viewing and interacting with customers' LinkedIn and Facebook profiles
    from within their Sage ACT! contact record -- comment on posts,
    endorse skills and send private messages.
--  Monitoring customers' posts for specific product or service needs and
    related sentiments so the right messages and offers can be delivered
    at the right time.
--  Enriching Sage ACT! contact records with missing or noteworthy
    customer information from social media profiles such as updated
    titles, email addresses and personal interests.
--  Finding mutual Facebook friends and LinkedIn Connections to request
--  Sharing social connections with Sage ACT! workgroup users to further
    expand networking.

Sage ACT! social integrations also extend to subscription-based Sage
E-marketing for ACT!, allowing users to expand email campaign reach
by pushing 
messages to LinkedIn, Facebook and Twitter(R) and placing
sharing icons in email footers so recipients can post to their social
Sage ACT! is used by over 2.8 million individuals and 59,000
companies as a business command center, integrating relationship and
sales details, critical desktop and back-office applications, web
services and social media tools to propel sales results. For more
information call 866-903-0006 or visit: and 
About Sage
 Sage is a leading global supplier of business management
software and services for small and midsized businesses. The Sage
Group plc, formed in 1981, was floated on the London Stock Exchange
in 1989 and now employs more than 13,500 people and supports more
than 6 million customers worldwide. For more information about Sage
in North America, please visit the company website at
Follow Sage North America on Facebook,,
and Twitter, 
(1)This feature is not available in Sage ACT! Premium (access via
Important Note: Review Sage ACT! system requirements at You must purchase one license of Sage ACT! per
user. Scalability varies based on hardware, size, and usage of your
database. Visit or contact your add-on product
provider to determine compatibility for your add-on products. 
Copyright2013 Sage Software, Inc. All rights reserved. Sage, the Sage
logos, ACT!, and the Sage product and service names mentioned herein
are registered trademarks or trademarks of Sage Software, Inc., or
its affiliated entities. All other trademarks are the property of
their respective owners. 
Press Contact:
Ryan Zuk 
Sage North America 
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