Bang & Olufsen launches new built-in sound system at CES 2013

        Bang & Olufsen launches new built-in sound system at CES 2013

Featuring an active and innovative built-in sound system with unique tilt
functionality and acoustic balance principle which delivers luscious
soundscapes in any room of choice

PR Newswire

LAS VEGAS, Jan. 8, 2013

LAS VEGAS, Jan. 8, 2013 /PRNewswire/ -- Bang & Olufsen, the Danish provider of
high end, custom-made audio and video products announces the launch of its
latest built-in sound system at the 2013 International Consumer Electronics
Show (CES) in Las Vegas. The integrated speaker solution is comprised of
two-way active speakers (BeoLab 15), an active subwoofer (BeoLab 16) and a
rack-ready amplifier (Amplifier 1) - all created specifically for in-wall or
in-ceiling placement.

The new BeoLab 15/BeoLab 16 system builds on a broad spectrum of signature
Bang & Olufsen capabilities to pack amazing sound into unexpected places. The
active speakers harness an array of high-end components to deliver expansive
audio performance from very compact constructions. The design and engineering
teams have collaborated on a visual identity that is distinct but discreet,
with a motorized tilt function that directs the sound where you want it when
the speakers are on, then retreats to flush when no longer needed.

"The motorized tilt functionality brings a touch of magic to an in-wall,
in-ceiling speaker. It offers something unexpected to the listening experience
and also makes the performance and acoustical sound stage so much better,"
states Zean Nielsen, President of Bang & Olufsen America, Inc. "There is no
doubt that the BeoLab 15/16 built-in sound solution will resonate well with
the North American consumer. Its design, custom installation and natural
aluminum finish makes it second to none in its category."

Discreet power

"This active built-in sound solution was conceived for installations where
people want great sound without having to find room for freestanding
speakers," says Bang & Olufsen Product Manager, Michael Jensen. "The
combination of two speakers and a subwoofer – all built-in, all with drivers
powered by separate amps – deliver a premium sound experience throughout the
room. Additionally, the motorized tilt adds a touch of practical magic to
enhance the listening experience."

Innovative tilt function

The new tilt function on BeoLab 15 lets you aim high and places middle tones
right where you want them. Turn on the system, and the speaker automatically
tilts out to pre-set angles to direct the sound for optimal listening. Turn
off the system, and BeoLab 15 tilts back to flush position.

Each and every driver in the system's active speakers is powered by its own
amplifier. This allows Bang & Olufsen to pack high-performing components into
compact speaker cabinets that are easy to build into most walls – and still
sound amazing. The new system meets international building codes by keeping
the amplifiers and speaker drivers separate. The innovative cable compensation
feature automatically calibrates all cables at distances up to 328 feet to
ensure optimal bass performance.

BeoLab 15 is a closed-cabinet, two-way active speaker with a ¾" tweeter and a
3" midrange, featuring tilt functionality for directing sound up to 45° from
the default flush position.

BeoLab 16, the system's active subwoofer, comprises two pairs of 4" woofers in
separate sealed cabinets, played in-phase using the Acoustic Balance Principle
to enable deep bass without unwanted wall vibrations.

Amplifier 1 contains six separate amplifiers. Two Class D units rated at 2 x
150 watts power up the subwoofer. Each BeoLab 15 gets 150 watts for the
midrange, and 45 watts for the tweeter. Adaptive Bass Linearization keeps the
deep bass cultivated and crisp all the way down to 45 Hz.

The circular design is discreet but distinct. When switched off, the speakers
and subwoofer are flush with the wall, and all you notice is the subtle
geometrical composition by designer Anders Hermansen. Turn the music on, and
the speakers' motorized tilt function magically directs sound where you want
it for amazing acoustic performance. The speakers are available in matt
aluminium, with fabric covers in either white or black. The subwoofer is in
matt aluminum.

The new BeoLab 15, BeoLab 16 and Amplifier 1 sound solution is available at
selected Bang & Olufsen stores from January 2013. Priced at $4595 for the
entire solution – pair of BeoLab 15 speakers, BeoLab 16 and the Amplifier 1.

Bang & Olufsen was founded in Struer, Denmark, in 1925 by Peter Bang and Svend
Olufsen, two innovative, young engineers devoted to high quality audio
reproduction. Since then, the brand has become an icon of performance and
design excellence through its long-standing craftsmanship tradition and the
strongest possible commitment to high-tech research and development.

Still at the forefront of domestic technology, Bang & Olufsen has extended its
comprehensive experience with integrated audio and video solutions for the
home to other areas such as the hospitality and automotive industries in
recent years. Consequently, its current product range epitomizes seamless
media experiences in the home as well as in the car and on the move.

For more information on Bang & Olufsen, please visit

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SOURCE Bang & Olufsen

Contact: Monica Gartner, PR Consultant, Bang & Olufsen America, Inc.,
+1-847-590-4920,, or Jill Porter-Schultz, Global PR
Manager, Bang & Olufsen,
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