Hyundai Delivers a Simplified, Integrated and Connected Ownership Experience Through Covisint

Hyundai Delivers a Simplified, Integrated and Connected Ownership Experience
Through Covisint

Covisint Enables OEM to Future-proof Customer Access to Applications and
Information Through a Scalable, Flexible, Cloud-based Platform

DETROIT, Jan. 8, 2013 (GLOBE NEWSWIRE) -- Hyundai Motor America will use the
Covisint cloud engagement platform to deliver a comprehensive, connected
ownership experience for its consumers across web properties, mobile devices
and within the vehicle. The Covisint platform will give Hyundai a superior
level of integration, speed and flexibility to bring on new services, partners
and capabilities that deliver continued value to customers.

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Covisint's cloud engagement platform will quickly consolidate customer touch
points across Hyundai systems, creating a single view into the customer,
enabling a seamless customer experience and facilitating increased customer
personalization. The platform will also allow Hyundai to easily add future
services, advancing the OEM's capacity to continually improve ownership
experiences and increase customer loyalty.

"Customers increasingly demand information and access regardless of the
technological complexity behind-the-scenes," said Barry Ratzlaff, director of
Customer Connect at Hyundai Motor America. "Covisint is helping us to improve
technical integration enterprise-wide--including Blue Link services, our
customer dealer and call center systems,
mobile applications, CRM systems, and other key areas. Covisint has helped
'future-proof' Hyundai's ability to easily onboard new services, partners and

Today's hyper-connected consumer drives the competitive need to deliver
integrated, secure and innovative digital experiences. Covisint is helping
Hyundai provide a unified customer experience by managing consumer identities,
integrating disparate technologies and simplifying communication flow across

"Covisint's cloud-based platform helps companies like Hyundai increase loyalty
and revenue by quickly delivering new services through the cloud," said Joel
Kremke, Covisint Senior Vice President. "Covisint will help improve Hyundai's
agility and ability to adapt to the quickly advancing connected consumer
environment, providing a more seamless experience for Hyundai customers."

Covisint's cloud engagement platform offers a robust, secure and proven
platform for driving additional revenue and customer loyalty through connected
vehicle initiatives. With Covisint, CIOs, CMOs and LOB leaders can deliver a
unified and global connected vehicle platform that aligns with their business
strategies, through a single integrated experience across the ownership

Hyundai Motor America

Hyundai Motor America, headquartered in Costa Mesa, Calif., is a subsidiary of
Hyundai Motor Co. of Korea. Hyundai vehicles are distributed throughout the
United States by Hyundai Motor America and are sold and serviced through more
than 820 dealerships nationwide. All Hyundai vehicles sold in the U.S. are
covered by the Hyundai Assurance program, which includes the
5-year/60,000-mile fully transferable new vehicle warranty, Hyundai's
10-year/100,000-mile powertrain warranty, and five years of complimentary
Roadside Assistance. Information about Hyundai Motor America and its full
vehicle line-up is available at its website— For media
information, including photography, visit

Covisint, a Compuware Company

Covisint provides the leading cloud engagement platform for creating and
enabling new mission-critical external business processes. Our solutions
enable organizations to connect, engage, and collaborate with the critical
external audiences that define their success -- including customers, business
partners, and suppliers. Covisint allows its clients to establish a secure,
reliable, integrated presence in the cloud, and offer the kind of engaging
information experiences that people everywhere have come to expect. Learn more

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CONTACT: Press Contact
         Doug Anter, Public Relations Manager
         Compuware Covisint
         For Sales and Marketing Information
         Compuware Corporation
         One Campus Martius
         Detroit, MI 48226

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