Orbitz and I LOVE NEW YORK Launch Online Video Series, "Orbitz Originals: New York State"

Orbitz and I LOVE NEW YORK Launch Online Video Series, "Orbitz Originals: New
                                 York State"

Campaign Harnesses the Power of Online Video to Inspire Travelers and Drive
Travel Bookings

PR Newswire

CHICAGO, Jan. 7, 2013

CHICAGO, Jan. 7, 2013 /PRNewswire/ --Leading online travel company  Orbitz
Worldwide (NYSE: OWW) and Empire State Development, New York's chief economic
development agency which administers the world-famous I LOVE NEW YORK tourism
program, have launched a seven-part online video series, "Orbitz Originals:
New York State," which can be viewed exclusively at Orbitz.com/NYState. The
series, which is the first by Orbitz to feature a U.S. destination, kicks off
by highlighting the extraordinary Catskills and Adirondacks regions as seen
through the eyes of award winning travel expert Richard Bangs. It will be
followed by future episodes focused on other tourism regions throughout the
state.

(Logo: http://photos.prnewswire.com/prnh/20070813/AQM125LOGO)

Research points to online video as an important source of inspiration in the
travel planning process, prompting 45 percent of leisure travelers and 74
percent of affluent travelers to book travel after viewing an online travel
video*. PHD, the media agency for Empire State Development, recognized this
potential and helped bring the partners together on the new media
collaboration. "Orbitz Originals: New York State" harnesses the power of
online video to stimulate audiences with stunning visuals in a compact format
that offers an unprecedented level of integration between inspiration and the
act of booking travel at Orbitz.com. The marketing partnership will run
through January 31 alongside an Orbitz.com winter sale offering up to 30
percent off hotels across New York State.

Each episode of "Orbitz Originals: New York State" explores a specific theme
in the featured destination, including "Adirondacks: Olympic Sized
Experience," "Catskills: Spirit of Place," and "Microbrews & Megabites," to
name a few. Richard Bangs then takes viewers on his adventures throughout the
landscape, providing a trip template that viewers can replicate themselves via
travel bookings made at Orbitz.com/NYState.

"I LOVE NEW YORK is excited to work with Orbitz in providing this innovative
online series that will introduce travelers to our state's many diverse
destinations," said Harvey Cohen, chief marketing officer and senior vice
president of Empire State Development. "It is one more example of our renewed
effort to work with local tourism regions to highlight the diversity and
beauty of our entire state."

Beginning in the Adirondacks, Bangs journeys through a perfect mix of
wilderness and civilization amid spectacular landscapes, unique culinary
attractions and luxurious mountain resorts. The Adirondacks are home to
Adirondack Park, the largest natural wilderness area in the Eastern United
States, and Lake Placid, the only North American city to have hosted two
separate Winter Olympics (1932 and 1980). In the Catskills, Bangs explores
the natural beauty and celebrated hospitality that make the region one of the
nation's premiere vacation retreats. Alongside a vast array of outdoor
adventures with hundreds of lakes, streams and trails, unique places to stay
include mountaintop resorts, family dude ranches and charming inns where
guests are surrounded by natural beauty and mountain landscapes at every turn.

"Orbitz is a leader in leveraging innovative media platforms that connect
passionate travelers to beautiful destinations with a wide range of activities
and attractions," said Josh Winkler, vice president of partner marketing at
Orbitz Worldwide. "Previous 'Orbitz Originals' installments have seen
tremendous success driving travel to international locations such as Ireland
and the Cayman Islands, so we're thrilled to feature New York as the first
U.S. destination in the 'Originals' series."

*Source: The Traveler's Road to Decision, Google and Ipsos MediaCT (July 2012)

About Orbitz Worldwide
Orbitz Worldwide is a leading global online travel company that uses
innovative technology to enable leisure and business travelers to research,
plan and book a broad range of travel products. Orbitz Worldwide owns a
portfolio of consumer brands that includes Orbitz (www.orbitz.com),
CheapTickets (www.cheaptickets.com), ebookers (www.ebookers.com), HotelClub
(www.hotelclub.com), RatesToGo (www.ratestogo.com) and the Away Network
(www.away.com). Also within the Orbitz Worldwide family, Orbitz Worldwide
Distribution (corp.orbitz.com/partnerships/distribution) delivers private
label travel solutions to a broad range of partners including many of the
world's largest airlines, and Orbitz for Business (www.orbitzforbusiness.com)
delivers managed corporate travel solutions for corporations. For more
information on partnership opportunities with Orbitz Worldwide, visit
corp.orbitz.com.

Orbitz Worldwide uses its Investor Relations website to make information
available to its investors and the public at investors.orbitz.com. The public
can sign up to receive email alerts whenever the company posts new information
to the website.

About Orbitz.com
Orbitz.com is a leading online travel company that enables travelers to search
for and book an array of travel products and services, including flights,
hotels, car rentals, cruises, and vacation packages. Since launching its
website in June 2001, Orbitz.com has become one of the largest online travel
sites in the world and has led the industry with innovations including the
Orbitz Matrix Display and Orbitz Price Assurance. The Matrix Display
revolutionized the way the travel industry displayed fares and makes it quick
and easy for consumers to compare flights, rental cars and vacation packages.
Orbitz.com also offers "Insider Steals," a weekly, members-only flash sale
that provides exclusive deals of 50% or more off of handpicked hotels in top
destinations around the world as well as "Mobile Steals," exclusive hotel
deals of up to 50% off in the most popular destinations around the world,
available to mobile consumers via m.orbitz.com and the full suite of Orbitz
mobile apps. On Orbitz.com consumers can search a broad range of suppliers
worldwide. Orbitz.com is owned by Orbitz Worldwide. Stay connected to
Orbitz.com with sale alerts, exclusive promotions and engaging conversations
by following Orbitz on Facebook, Twitter and the Orbitz Travel Blog.

About New York State
New York State features 11 beautiful vacation regions. New York's attractions
span from landmarks such as Niagara Falls to the wine trails of Hudson Valley
and treasures like the Baseball Hall of Fame in Cooperstown. Whether it's
wide-ranging outdoor activities for the whole family like ice-fishing,
snowmobiling, skiing and snowboarding, culinary wonders and farm-to-table
fresh foods, or the rich history and culture of one of the 13 original
colonies, New York State offers big excitement and tons activities for all
travelers. For more information, visit http://www.iloveny.com/winter for all
of our winter activities. Media can find press releases and more at
thebeat.iloveny.com.



SOURCE Orbitz Worldwide

Contact: Orbitz Worldwide, Tim Enstice, +1-312-894-4721,
tim.enstice@orbitz.com, or Melanie Klausner, M. SILVER ASSOCIATES, I LOVE NEW
YORK, +1-212-754-6500, ext. 243, Melanie@msilver-pr.com, or Eric Scheffel,
Empire State Development, I LOVE NEW YORK, +1-518-292-5274,
escheffel@esd.ny.gov