NVIDIA Untethers Gaming With Project SHIELD

NVIDIA Untethers Gaming With Project SHIELD 
Gaming Portable for Open Platforms Designed for Gamers to Play When,
Where, How They Want 
LAS VEGAS, NV -- (Marketwire) -- 01/07/13 --  CES -- NVIDIA today
announced Project SHIELD, a gaming portable for open platforms,
designed for gamers who yearn to play when, where and how they want.  
Created with the philosophy that gaming should be open and flexible,
Project SHIELD flawlessly plays both Android and PC titles. As a pure
Android device, it gives access to any game on Google Play. And as a
wireless receiver and controller, it can stream games from a PC
powered by NVIDIA(R) GeForce(R) GTX GPUs, accessing titles on its
STEAM game library from anywhere in the home. 
"Project SHIELD was created by NVIDIA engineers who love to game and
imagined a new way to play," said Jen-Hsun Huang, co-founder and
chief executive officer at NVIDIA. "We were inspired by a vision that
the rise of mobile and cloud technologies will free us from our
boxes, letting us game anywhere, on any screen. We imagined a device
that would do for games what the iPod and Kindle have done for music
and books, letting us play in a cool new way. We hope other gamers
love SHIELD as much as we do." 
Project SHIELD combines the advanced processing power of NVIDIA
Tegra(R) 4, breakthrough game-speed Wi-Fi technology and stunning HD
video and audio built into a console-grade controller. It can be used
to play on its own integrated screen or on a big screen, and on the
couch or on the go.  
Tegra 4 at Its Heart
 At the core of Project SHIELD is the world's
fastest mobile processor, the new NVIDIA Tegra 4, which delivers
enormous power from its custom 72-core GeForce GPU and the first
quad-core application of ARM's most advanced CPU core, the
Cortex-A15. These, combined with its battery-saver core and
energy-saving PRISM 2 technology, deliver hours of gameplay on a
single charge. 
Windows and Android Games
 Windows and Android are the world's most
successful computing platforms, with massive ecosystems of system and
software developers. While not specifically designed for gaming, both
open platforms have drawn gamers by the millions. Project SHIELD is
designed to allow them to enjoy Android and Windows games in a new,
exciting way.  
Project SHIELD can instantly download Android games, including
Android-optimized titles available on NVIDIA's TegraZone(TM) game
store, which has already delivered more than 6 million downloads to
gamers. It can also be used as a wireless game receiver to a nearby
PC equipped with an NVIDIA GeForce GTX 650 GPU or higher.  
Console-Grade Controller
 Project SHIELD's ergonomic controller was
built for the gamer who wants ultimate control and precision. 
Retinal Gaming Display
 Brilliant gameplay and video are provided by
Project SHIELD's integrated 5-inch, 1280x720 HD retinal multitouch
display, with 294 dpi. Plus, Tegra 4 with Direct Touch technology
gives it touch responsiveness that is a more consistent, accurate and
smooth-flowing touch input experience than a standard touch device. 
Tuned Port, Bass Reflex Portable Speaker System
 Deep, rich audio is
critical for a great gaming experience. And Project SHIELD provides
fidelity and dynamic range never before available on a portable
device, through its custom, bass reflex, tuned port audio system --
with twice the low-frequency output of high-end laptops. 
Project SHIELD can also access Android apps such as Hulu, Netflix and
Slacker Radio, so users can enjoy their movies and music anywhere
without expensive, clumsy wired or wireless speakers.  
Support by Leading Industry Analyst
 Patrick Moorhead, president and
lead analyst at Moor Insights & Strategy, said: "The market has
waited years for a breakthrough gaming device that offers the
flexibility, quality and total enjoyment of Project SHIELD. Few
companies other than NVIDIA have the vision, guts and deep gaming
experience to have pulled this off." 
Support by Leading Game Developers
 Yves Guillemot, co-founder and
chief executive officer of Ubisoft, said: "Ubisoft is always excited
about new hardware developments, and Project SHIELD promises to bring
both mobile and PC gamers a great new gaming experience. Seeing the
PC version of Assassin's Creed III run on the device is a great
example of this, and further strengthens Ubisoft's long-standing
relationship with NVIDIA."  
Mark Rein, vice president and co-founder of Epic Games, said: "With
Project SHIELD, NVIDIA brings an uncompromising, high-performance
console experience to mobile devices. Amazing games including Real
Boxing and Hawken, which utilize the latest Unreal Engine technology,
look fantastic on Project SHIELD. This is just the beginning, and
we're truly excited to see what more Unreal Engine developers will do
with so much horsepower in such a compact gaming device." 
Bill Wagner, chief production officer at Meteor Entertainment, said:
"Coming from the openness of a PC platform, we love how accessible
Project SHIELD is, and the flexibility it gives gamers everywhere.
Project SHIELD gives us the cutting-edge ability to bring a huge
free-to-play PC game like Hawken to the handheld gaming audience."  
Support by Broader Industry 
 "Shadowgun and Dead Trigger showed how
Tegra can redefine mobile gaming on Android. Project SHIELD's
performance has allowed us to bring an even better experience with
Dead Trigger 2, debuting first on Tegra 4 devices. Our fans are going
to love it."
 - Marek Rabas, chief executive officer of MADFINGER
"Project SHIELD has changed how we approach mobile game development.
Tegra 4 helped us create Bloodsword -- a new game debuting with the
highest resolution textures, graphics and shading we've ever seen on
a portable device." 
 - Seunghee Do, co-founder at OneQ Soft 
"We are very excited to be part of Project SHIELD, and are quite
amazed by the gaming potential of this device. Project SHIELD is by
far the fastest mobile device we've worked on and it lets us put
console quality graphics on a handheld device." 
 - Stine Waern,
chief executive officer at Ravn Studio AS 
"Thanks to Project SHIELD's performance, we're able to use the same
quality textures and shaders in Rochard as on the PC version. We're
super excited to bring Rochard to Project SHIELD, the first time it's
ever been playable on a mobile device." 
 - Jan Achrenius, chief
executive officer at Recoil Games 
"Put simply, Project SHIELD is an amazing leap forward, enabling us
to create console-quality visuals previously unthinkable on a mobile
 - Arden Aspinall, chief executive officer and project
lead at TickTock Games Ltd. 
More information is available at shield.nvidia.com. 
  NVIDIA (NASDAQ: NVDA) awakened the world to computer
graphics when it invented the GPU in 1999. Today, its processors
power a broad range of products from smartphones to supercomputers.
NVIDIA's mobile processors are used in cell phones, tablets and auto
infotainment systems. PC gamers rely on GPUs to enjoy spectacularly
immersive worlds. Professionals use them to create 3D graphics and
visual effects in movies and to design everything from golf clubs to
jumbo jets. And researchers utilize GPUs to advance the frontiers of
science with high performance computing. The company has more than
5,000 patents issued, allowed or filed, including ones covering ideas
essential to modern computing. For more information, see
Certain statements in this press release including, but not limited
to, statements as to: the impact, performance and b
enefits of Project
SHIELD and the effects of the company's patents on modern computing
are forward-looking statements that are subject to risks and
uncertainties that could cause results to be materially different
than expectations. Important factors that could cause actual results
to differ materially include: global economic conditions; our
reliance on third parties to manufacture, assemble, package and test
our products; the impact of technological development and
competition; development of new products and technologies or
enhancements to our existing product and technologies; market
acceptance of our products or our partners products; design,
manufacturing or software defects; changes in consumer preferences or
demands; changes in industry standards and interfaces; unexpected
loss of performance of our products or technologies when integrated
into systems; as well as other factors detailed from time to time in
the reports NVIDIA files with the Securities and Exchange Commission,
or SEC, including its Form 10-Q for the fiscal period ended October
28, 2012. Copies of reports filed with the SEC are posted on the
company's website and are available from NVIDIA without charge. These
forward-looking statements are not guarantees of future performance
and speak only as of the date hereof, and, except as required by law,
NVIDIA disclaims any obligation to update these forward-looking
statements to reflect future events or circumstances. 
Copyright 2013 NVIDIA Corporation. All rights reserved. NVIDIA, the
NVIDIA logo, GeForce, Tegra and PRISM are trademarks and/or
registered trademarks of NVIDIA Corporation in the U.S. and other
countries. Other company and product names may be trademarks of the
respective companies with which they are associated. Features,
pricing, availability and specifications are subject to change
without notice. 
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For further information, contact:
Bryan Del Rizzo
Corporate Communications
NVIDIA Corporation
(408) 486-2772
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