Cricket Makes A Splash With The Fully Submersible Kyocera Hydro

       Cricket Makes A Splash With The Fully Submersible Kyocera Hydro

~ Hydro Combines Durability, Style and Waterproof Protection in an Android 4.0
Smartphone with Cricket's Muve Music Service

PR Newswire

SAN DIEGO, Jan. 7, 2013

SAN DIEGO, Jan. 7, 2013 /PRNewswire/ --Cricket Communications and Kyocera
Communications Inc. today announced Cricket's launch of the Kyocera Hydro, a
waterproof Android™ 4.0 (Ice Cream Sandwich) smartphone. Priced at $139.99
(MSRP), Hydro is Cricket's first waterproof device designed to meet the
everyday needs of real life, providing additional protection and peace of mind
for Cricket's contract-free customers. Hydro will be available at select
Cricket company-owned stores and dealers and on beginning
Jan. 25, 2013.


"With mobile devices integrated into all aspects of our customers' lives, it's
crucial their phones can hold up to the rigors of busy lifestyles," said Matt
Stoiber, senior vice president of devices for Cricket. "Hydro features easy
access to Cricket's popular Muve Music service in a sleek, waterproof Ice
Cream Sandwich device, and combined with our all-inclusive smartphone plans
ensures our no-contract customers enjoy the most desirable features in durable

Leveraging Kyocera's global experience in creating more than 20 waterproof
mobile devices to date, the Kyocera Hydro carries IPx5- and IPx7-level
protection against water. According to a 2012 study by TNS Global Research,
more than 82.5 million handsets in the U.S. had been destroyed by liquid.†
Whether caught in a rainstorm or dropped in a sink, Hydro is certified as
waterproof against sprayed water (e.g., rain) and immersion in water up to one
meter deep for up to 30 minutes.

"Research shows that 70 percent of consumers consider water resistance an
important feature in their mobile devices,* and that many have experienced a
liquid-related accident first hand," said Eric Anderson, senior vice president
and general manager of global sales and marketing at Kyocera Communications.
"Device durability is particularly critical for value-conscious customers and
Hydro helps to ensure that every-day drops and spills don't turn into mobile

The Kyocera Hydro can be activated on any one of Cricket's three monthly
smartphone service-plan options starting at $50 per month. All Cricket plans,
including smartphone service plans, feature all-inclusive pricing with no
service fees and no overage charges. For customers, that means a predictable
monthly bill, regardless of increasing usage, offered at a price point that
fits into a value-conscious budget.

With Muve Music from Cricket, customers have millions of songs at their
fingertips, will never pay per song and the music service is built in to
Cricket's no contract rate plans- so the music is free. Muve Music customers
have the added benefit of discovering new music through its monthly artist
programs such as Muve First and Muve Headliner, featuring exclusive
commentary, music and videos every month from up and coming and top producing
artists only available to Muve Music.

Kyocera Hydro features a 3.5-inch HVGA capacitive 480x320 IPS LCD touchscreen
display and Swype for rapid text entry. It has a MSM8655 1 GHz Qualcomm
Snapdragon® processor, 2GB ROM, 512MB RAM memory and supports microSD™ memory
cards up to 32GB. Taking pictures and video is a breeze with Hydro's 3.2
megapixel camera with an LED flash and a 30 frame-per-second camcorder, and
fast uploading and transferring is enabled via Wi-Fi (b/g/n), Stereo
Bluetooth® (2.1 + EDR) wireless technology support and high-speed USB 2.0.
Hydro also includes a 3-axis accelerometer, a digital compass, proximity
sensor, ambient light sensor and Kyocera's "Eco Mode" software to monitor and
conserve battery power. Despite its water resistance, Hydro is a trim 4.53 x
2.44 x 0.50 in. and weighs only 4.16 ounces.

For more information about Cricket's dynamic service and newest device lineup, To follow Cricket's recent news and updates online,
visit Facebook at Twitter

For more information about Kyocera Hydro, visit

About Cricket
Cricket is the pioneer and leader in delivering innovative value-rich prepaid
wireless services with no long-term contracts. Cricket offers nationwide
wireless voice and mobile data services over high-quality, all-digital 4G LTE
and 3G CDMA wireless networks. Cricket's innovative products and services,
including the award-winning Muve Music^®- the first music service designed
for a wireless phone, are available nationwide at Cricket branded retail
stores, dealers, national retailers and For more
information about Cricket, please

About Kyocera Communications Inc.
Kyocera Communications Inc. (KCI) is the headquarters for Kyocera- and
Sanyo-branded wireless products and accessories in the Americas. The company's
devices are driving the convergence of telecommunications, broadband and
multimedia. KCI was formed in April 2009 through the combination of Kyocera
Wireless Corp. and Kyocera Sanyo Telecommunications Inc., two wholly owned
subsidiaries of Kyocera International Inc. The former was created when Kyocera
purchased QUALCOMM Incorporated's consumer wireless phone business in 2000,
while the latter was formed when Kyocera purchased the wireless phone business
of Sanyo Electric Co., Ltd. in 2008. Based in San Diego, KCI leverages Japan's
history of creating advanced consumer technologies around humanism and respect
for the environment and blending them with a Western entrepreneurialism and
style, resulting in a unique design language and a natural, user-friendly
interface. For more information, please visit
or follow the company on Facebook

Kyocera Corporation (NYSE: KYO) (TOKYO: 6971) (,
the parent and global headquarters of the Kyocera Group, was founded in 1959
as a producer of fine ceramics (also known as "advanced ceramics"). By
combining these engineered materials with metals and plastics, and integrating
them with other technologies, Kyocera has become a leading supplier of
telecommunications equipment, printers, copiers, solar power generating
systems, electronic components, semiconductor packages, cutting tools and
industrial ceramics. During the year ended March 31, 2012, the company's net
sales totaled 1.19 trillion yen (approx. USD14.5 billion). The company is
ranked #426 on Forbes magazine's 2012 "Global 2000" listing of the world's
largest publicly traded companies.

†More than 82.5 million handsets have been destroyed by water or moisture in
the U.S.: January 2012 by TNS Global Research

*70 percent of consumers think water resistance is an important feature in
their next phones: September 2011 Wireless Lounge survey

© 2013 Kyocera. All rights reserved. Kyocera is a registered trademark of
Kyocera Corporation. Android is a trademark of Google Inc.; use of this
trademark is subject to Google Permissions . Bluetooth mark is owned by the
Bluetooth SIG Inc. and any use of such mark is under license. MicroSD is a
trademark of SD-3C, LLC. Snapdragon is a registered trademark of Qualcomm
Incorporated. All other marks are properties of their respective owners.

SOURCE Cricket

Contact: John Chier, Kyocera Communications Inc., +1-858-882-3543,; or Greg Lund, Cricket Communications, +1-858-882-9238,
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